The STRAIGHT UP Ceramic Straightening Brush gives you smooth, straight, frizz - free hair in half the time it takes to use a flat iron. Ceramic heated plates surround individual ionic bristles that simultaneously section and straighten as they glide down the hair. Powerful, instant ceramic heat is evenly distributed across the surface to deliver super straight, shiny hair in one pass.
Gets Hot. Stays Hot.
Unlike most heated straightening brushes, STRAIGHT UP's powerful 65 ceramic heated plates deliver instant, even temperature across the entire surface. As you brush through section after section of hair, STRAIGHT UP always maintains a consistent level of heat to provide maximum straightening power with every pass.
Place STRAIGHT UP close to the roots of a section of hair and hold the hair firmly with your free hand to create tension as you brush the length of the hair from roots to ends. Make sure each section is flush against the brush so that the 65 powerful ceramic heated plates are surrounding the hair and working on all sides at once. To give your hair a more voluminous blowout style, brush your hair from underneath to give it a slight curl inwards at the end. Alternate brushing under and over for a look with more movement. You can also add flips to the ends by using STRAIGHT UP to curl the hair away from your face.