Product Reviews Rated 4.48 out of 5 stars
538 Reviews
Most Helpful Positive Review My New Favorite Awesome mascara. Natural. Coconut oil. No chemicals burning my eyes. Great price! I have finally found The One 😊
Most Helpful Critical Review Not All Natural I bought this with the intent of purchasing more natural, greener makeup products. This was before I did additional research and was new to the 'clean beauty products' available on the market. I'm not impressed with this mascara at all. It makes my eyes hurt after a few hours of wear, and it does actually contain preservatives, so it is not classified as a natural, green, clean product. I find it flakes and is sticky, and difficult to take off. Even after using makeup remover, I still find smudges and specks on my skin and have to scrub with soap to get it off. I do not believe I will be repurchasing this product again.
Reviewed by 538 customers I like it 4
Yoga mommy from Kentucky
I like this. On me it does tend to smudge, but it makes my eyelashes pop.
No more burning eyeballs. 4
HelloThere from undisclosed
Love this because it doesn't irritate my eyes like a lot of brands I've used in the past, and it comes off so easily at the end of the day.
MUST BUY 5
Nikki63 from undisclosed
Love it! It does everything you would want from a mascara, plus no clumps or flakes, lasts all day
Verdict isn't out yet 3
Boho Mama 1230 from Ny
On the hunt for a clean mascara for my thick eyelashes. Goes on very thin, but sometimes mascaras take a while to really settle in, so giving it time. As of now? Very natural look to my lashes. Doesn't clump or flake.
Great product but VERY sensitive to moisture 4
Catty D from Vermont
The brush and formula is amazing, but ANY moisture and it comes right off. Even just humidity in the air causes it to get all over my eyelids/undereyes.
Nice mascara for a natural look 5
JES2 from Colorado
This is my everyday go-to mascara.
Super Awesome! 5
k123 from undisclosed
This mascara feels and looks great! It is a little pricy but it will last you a while! I love that it is vegan and cruelty free!
Favorite mascara 5
Cayla from undisclosed
I've learned over time that using mascara is an art and not many mascara brushes allow you to use them that way, let alone be non toxic, which to me is especially important for the eyes. This has been my favorite mascara for a few years and will probably stay that way. Take your time using it and apply it while looking in a mirror below your eyes.
Very Natural 5
JR916 from California
I don't want lashes that look like extrusions so for me, this is perfect. The formula is very nice and has held up through watching a few videos that made me tear up... but still comes off easily at the end of the day. I had a stye a few months ago so I absolutely am avoiding any harsh chemicals around my eyes. I have been washing my eyes with diluted baby soap. No problems!
Natural look 5
Looking4Oz from Ohio
I received this in a sample kit and loved it! It's not clumpy and really does lengthen the lashes. This would be a great starter mascara for someone just getting into makeup or if you want a natural look .
Good coverage. 4
JellybeanRainbow from Spokane, Wa
It covers my lashes wonderfully. Washes off easily at the end of the day. Does smudge a bit on my lower lid as the day goes on, but I've never found a mascara that doesn't. It my current favorite. It doesn't perform magic with lengthening or thickening my lashes, but it does look good as it is
Terrible wand. 2
Jen from Kentucky
The wand is nearly the circumference of my pinky. I couldn't much get past that to judge the formula. Definitely a pass.
Smudges badly 2
Darcy from Seattle, WA
This mascara goes on beautifully, giving length and volume without clumping. That is, until an hour later when you look in the mirror to find the massive smudges under your eyes. I do have oily eyelids so if you have dry eyelids, maybe this won't be an issue, but I've NEVER had this issue with any mascara brands/formulas other than the two Pacifica mascaras I've tried, so I don't think it's just me. The only way I can get this mascara to work for me is if I first apply an eye primer, and then ONLY apply this mascara to my top lashes, and use a different mascara to get the bottom lashes. Even then, it still manages to leave some smudges, though they're not as bad. Not worth it :( will not repurchase.
Favorite mascara, period. 5
Piapia from Nashville, TN
Wanted a natural, vegan, cruelty mascara. Tried this two years ago, and I'll never go back to any other mascara. Gives great length, definition, and thickness without caking or making my lashes feel too stiff.
I like it 4
SunnyJ from North TX
I actually really like this mascara. It's very natural looking and easy to take off. The formula starts off very wet so it can get messy and end up on your eye lid or anywhere nearby, but once it dries it stays on pretty well especially on days when I don't get too oily. I even cried once and it didn't run down my face (note I only apply to top lashes since I don't have any bottom ones lol). I don't know if I have to wait for it to dry to build it up but for me it's not buildable at all. It doesn't matter if I apply it once or 10 times it looks the same either way, so if I need more length or volume for a look I use another mascara. This is the first mascara I've bought from Pacifica. I fell in love with their skincare and wanted to try their makeup line. I'll probably try another mascara but I wouldn't mind repurchasing this for my day look.
Amazing lengthening mascara! 4
ginamarie from undisclosed
I have been trying to replace my makeup products with natural products. I wanted to try to get a natural mascara. I am very pleased with the results of this mascara! It lengthens my lashes nicely the brown tint looks natural! I love it so much!!
Great Mascara 5
EPorter from Oregon
I love this product. The brush makes my lashes look amazing, and I love that it's all natural and doesn't irritate my eyes. And it stays on all day. Definitely recommend.
Will smudge all over your face if you wear it outside 2
Venus from United States
It's really nice mascara when you first apply it, it glides on really nicely and it looks really nice if you're just sitting at home. However, if you go outside at all it will smudge all over and run extremely bad at the slightest drop of rain or wind. I've worn it to work several times and every time it smudges all over my eyelids and under eyes. I love how it feels on my eyes but not being able to wear it out is kind of a huge bummer
Love It 5
Amber Currie from South Carolina
I love it! It makes my lashes look so much longer and the best part is I know its completely vegan and cruelty-free!
Flakes like crazy 3
Rachel from NYC
I was very excited to get this affordable cruelty free vegan Mascara. I love every Pacifica product I've tried. Until I bought this. It falls off my lashes and leaves black spots all under my eyes. After 20 minutes of wear. Yesterday was my third day wearing it and I'll never wear it again. What a bummer
Nope nope nope 1
Andi from Brooklyn
I was excited to try this product but boy do I wish I could turn back time. I put mascara on about 45 minutes to an hour before leaving the apartment for work. Once I get outside to the cold weather, the mascara is not dry! It comes off on my fingers if I touch my lashes. If you sneeze... forget about it! Your makeup is ruined for the day. I would never recommend this... please make mascara that actually DRIES.
love the product, don't love the brush 4
carolineb from undisclosed
I am giving this product four out of five stars because I really do love the product formula. The mascara is long lasting and doesn't streak. However, I do not like the applicator. The bristles are just too large and the mascara ends up getting on my eyelid. Once you get used to the applicator it gets better, but most times I use an old applicator with it and that works great.
Hi lashes 5
Judith from undisclosed
This mascara works great and it is natural and clean. The color is deep and it doesn't smear or flake. It makes your lashes come out to play.
New favorite 5
Maimoo from NY
I usually don't wear mascara but this mascara separated my lashes and doesn't clump which I prefer! If you're looking for a natural look get this mascara! It's also cruelty free so that is huge for me :)
Favorite Mascara 5
taytay from ohio
I don't wear a ton of makeup and prefer a natural look when I do. So the brown shade of this is absolutely perfect. Especially paired with the brown eyeliner.