Product Reviews Rated 3.91 out of 5 stars
22 Reviews
Most Helpful Positive Review Smudge free and transfer free I ordered 2 shades from this line at first (hit the road and shady) and get tons of compliment on hit the road! I wear it as a wing liner on its own or over eyeshadow. I have oily lids so I use Lorac eye primer and it doesn't smudge or transfer. I wear it from 8am-8pm and it still looks like I put it on in the morning. Very creamy to matte finish. I actually just put in an order for a few more colors because I enjoyed it so much. Everyone's eyelids are different and may not work for everyone like it did for me. I usually used Loreal gel 24 hour liner but it always transferred to the bottom at the end of the day. It is different in the price range but worth it to me.
Most Helpful Critical Review Shard of glass in the product No joke, I bought 4 of these colors and in one found a shard of glass (not from the product jar) sticking out of the product. I called Dose of Colors to let them know and they didn't care!! They were so nonchalant about the whole thing and even said Ulta needed to issue my refund. Ulta did, of course because Ulta cares about it's customers. I threw away all four colors and will never trust this brand again!!
Reviewed by 22 customers If I could give it zero I would. 1
AMS from Corona, CA
It was dry and caked up. I wasn't even able to use it. I have shopped on Ulta.com for years and never received such a horrible product. I'm surprised they would even sell this to a customer. Very disappointed.
Maybelline is better 2
missage from mi
I got the color Sleepover and the product is dried up and almost completely separated from the pot....?? Thankfully I have my Duraline so that helps thin it out enough for it to be useable, but I wouldn't recommend this product for the price. Go with Maybelline lasting drama gel eyeliner, or colourpop.
Great Eyeliner!! 5
Lizz from California
This eyeliner is so creamy and buttery, it'll glide on your skin so easily. I've been using it for a few weeks and I love it!
The Best 5
Yesica from Chico, CA
Glides on smoothly and stays in place. Works great when adding a shadow on top to smudge out the liner a bit to give it a softer look. Easily wipes off at the end of the day and doesn't smear on my hooded eye lids.
Old/off product? 2
Bianca from Philadelphia, PA
This product was either old or heat damaged. I ordered 2 shades, 'when in rome' and 'hit the road'. Both boxes were dingy but 'when in rome' was dirty and had clearly been opened before compared to the other box. Both eyeliners had a gritty texture, separation from the pot, and smell like old lipstick. They swatched ok on my hand (a bit patchy) but I do not feel comfortable using near my eyes.
This is a shame because the colors are very pretty and unique.
I don't think I would buy again 4
Doreen from Pennsylvania
the color was very nice, but it hard to remove, even with a eye remover. It sets to fast so you can not fix any mistakes.
Take sometime to master it 5
JikKaRoO from Wylie Texas
The formula is super creamy, it took me 2 days to find perfect brush for it. And it was just the brush that came with those drug store gel liner. I recommend to use this creamy liner with 100% synthetic brush. Due to it is so creamy. Whenever i pressed it too hard it moved every where. So i have to go with light hand twice. It is the most pigmented one so far. It is super black, the blackest one in the market that dries down completely matte.
Blackest liner out there 5
Angela from Long Beach, CA
This is by far the best gel liner out there that I have tried. If you are looking for the blackest black this is the one! I like to apply this with a fine liner brush. If you want to use this as a base you do have to work fast because once this dries it will not move.
Quick drying! 4
OldGal from VA
Not a pro with liners in general thus I rarely wear them. This does apply smoothly and looks great. Do NOT make a mistake when applying: by the time you put tour liner brush down and pick up a q-tip, it has dried down FAST!
Wish it didn't burn! 3
xodalia from NY
I got the shade "Hit the Road," which is a beautiful burgundy. The formula is spectacular. The smoothest gel liner I've ever tried. Very pigmented and glides on. Lasting power for me with oily lids was good. Even on the waterline, it lasted longer than any pencil liner I've used. It can be used as a base under eyeshadows as well. Howeverrrrr, the reason why this wasn't a 5 star, and why I returned it was because it burned! I tried it a few times to make sure that was what was causing the burn. Turns out there's perfume in the ingredients! Why?! Dose of Colors makes great products but, this just irritated my eyes. If they ever made a perfume-free version, I would buy every shade. Give it a try if you're not sensitive. If it doesn't work out, just return it.
Not good for sensitive eyes/skin 3
CrunchyBubbles from Southern California
I love Dose of Colors and have many of their products, so I was drawn to try this out when they launched. First I will say I have many products that are scented like lip products and even shadow palettes. However, it just does NOT make sense to add perfume to a product that can be directly applied to the waterline or lashes. I did not read the ingredients before buying because I have always trusted Dose of Colors. I applied it and withing 2-3 minutes my eyelids because to swell and my eyes were burning. I contacted Dose of Colors and they were pretty dismissive which is a huge disappointment. There is NO reason any company should ever scent mascaras or liners. There is just no need for it. It does not make the product work better. Stick to quality.
MakeupShayla made me do it! 5
Stef15jade from Denver, Co
Shayla uses this all the time and wanted to try it out and was not disappointed!! Stays on all day and is super black!
THE BEST EYELINER & EYESHADOW BASE EVER!! 5
Melissa from San Diego
I purchased these in a few shades and even had to buy directly from Dose of Colors because ULTA doesn't carry all the shades. Kinda bummed ULTA doesn't have it in stores for you to try, BUT I was so happy with them - I had to buy more. You can simply use them as a quick eyeshadow or get crafty with your winged liner brushes.
The BEST cream eyeliners!!! 5
LuluAmor from Los Angeles
These are the best smudge proof, long lasting, and super pigmented cream eyeliners.
The stay put and do not move around.
Smudge free and transfer free 5
juels from Buffalo, NY
I ordered 2 shades from this line at first (hit the road and shady) and get tons of compliment on hit the road! I wear it as a wing liner on its own or over eyeshadow. I have oily lids so I use Lorac eye primer and it doesn't smudge or transfer. I wear it from 8am-8pm and it still looks like I put it on in the morning. Very creamy to matte finish. I actually just put in an order for a few more colors because I enjoyed it so much. Everyone's eyelids are different and may not work for everyone like it did for me. I usually used Loreal gel 24 hour liner but it always transferred to the bottom at the end of the day. It is different in the price range but worth it to me.
worst gel liner! 3
beautyscars from Midland Texas
word of advice do not buy this eyeliner! I've been an mua for over 10 years & have used almost every eyeliner out there & this one is by far the worst I've ever tried!! Very creamy, so creamy that it just moves around everywhere & has zero opacity, seriously has really bad pigmentation! looks grayish even when I tried building it to have more pigment. please do not waste your money on this garbage & go for the inglot 77 liner that one is the best gel liner!!
Shard of glass in the product 1
Amber from South Carolina
No joke, I bought 4 of these colors and in one found a shard of glass (not from the product jar) sticking out of the product. I called Dose of Colors to let them know and they didn't care!! They were so nonchalant about the whole thing and even said Ulta needed to issue my refund. Ulta did, of course because Ulta cares about it's customers. I threw away all four colors and will never trust this brand again!!
Love 5
Regina from Miami, FL
Got so many compliments when I used Hit The Road. I definitely want to try more colors!
Not smudgeproof 4
LL from Crete, il
Color is beautiful but it crumbles after a few hrs and ends up under my eyes. Smooth application.
Great liner! 5
Kelly from New Jersey
I have very watery eyes and most eyeliner formulas run all over my face, but not this! Its super creamy which made me think it wouldnt be long lasting but to my suprise it does last all day! Its very rich in color and it doesnt fade . i love this product and definitely plan to purchase more colors.
Love the colors 4
Esssssg from Arizona
I love the color range of this product, they're all so beautiful.
I wouldn't say they're completely smudge proof though, it transfers to my lid sometimes
I can use it on my waterline
Love this! 5
Kari from Columbus, OH
I have the shade Hit the Road - so beautiful and easy to apply! They are very creamy and dry VERY fast, so work quickly.
