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Potion 10 Miracle Repair Shampoo

It's A 10

Potion 10 Miracle Repair Shampoo

(36) REVIEWS

10.0 oz Item 2292845

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Restore and replenish every time you wash. Unlike shampoos that strip away hair's natural oils and resiliency, It's a 10 Potion 10 Miracle Repair Shampoo actually strengthens and corrects hair with each use. This rich, color-safe formula builds to a thick, foamy lather that penetrates the entire hair shaft from roots to tip, healing the cuticle and sealing dry, split ends. Essential natural compounds and botanical moisture impart silky softness and manageability while also protecting against environmental stressors and heat styling. Gentle and clean rinsing, hair is left feeling strong, bouncy, and full of body. Over time, hair's condition improves to its absolute best - vibrant and beautiful in every way.

Benefits:
  • Gently cleanses & detangles
  • Color safe formula
  • Suitable for all hair types
  • Protects from styling damage
  • Repairs ends
  • Everyday use
  • Prevents moisture loss
  • Enhances body and shine
  • Rich explosive lather
  • Nutrient enriched

Key ingredients:
  • Coffee seed oil: A rich antioxidant with strong anti-aging properties that defend hair's naturally healthy state
  • Golden bamboo extract: One of nature's antibiotics and anti-fungals, this natural essence protects against environmental damage and other stressors like heat styling
  • Indian gooseberry extract: Known for its intensive nourishing properties, this fruit-based extract stimulates new hair growth and helps retain moisture through vitamin C
  • Dog rose extract: High levels of vitamin C and other antioxidants make this botanical compound excellent for repairing damage brought on by aging, UV light, heat, and other environmental conditions
  • Linalool: Plant-based shaper and fragrance
  • Panthenol: A highly effective strengthener
Apply approximately 3-4 pumps of product into palm of hands, work through wet hair with hands, gently moving from root to tip. A rich, explosive lather will coat the entire scalp and length of hair. Rinse thoroughly with warm water, making sure to completely rinse areas behind the neck and ears. It is a color safe formula that is safe for everyday use and suitable for all hair types. Follow with other Potion 10 products for optimum results.
Aqua (Water/Eau), Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, Cocamide MIPA, Cocamidopropyl Betaine, Fragrance/Parfum, Decyl Glucoside, Fragrance/Parfum, Coffea Arabica (Coffee) Seed Oil, Bambusa Vulgaris Leaf/Stem Extract, Phyllanthus Emblica Fruit Extract, Rosa Canina Fruit Oil, Glycol Distearate, Amodimethicone, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, Lauryl Alcohol, Dihydroxypropyl PEG-5 Linoleammonium Chloride, Glycereth-26, C11-15 Pareth-7, Laureth-9, Trideceth-12, Glycerin, Citric Acid, Panthenol, Linalool, Benzyl Benzoate, Hexyl Cinnamal, Methylchloroisothiazolinone, Methylisothiazolinone.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It's A 10Potion 10 Miracle Repair Shampoo
 
4.3

(based on 36 reviews)

86%

of respondents would recommend this to a friend.

Pros

  • Gentle (23)
  • Great smell (22)
  • Cleans thoroughly (21)
  • Improves hair health (21)
  • Lathers well (20)

Cons

  • Doesn't lather well (3)

Best Uses

  • Daily use (18)
  • Fine hair (8)
  • Curly hair (7)
  • Thick hair (5)
  • Oily hair (3)
    • Hair Type:
    • Wavy hair (18), Straight hair (7), Very curly hair (5)
    • Reviewer Profile:
    • Survivalist / minimalist (12), Beauty conscious (10), Product junkie (6)

Reviewed by 36 customers

Displaying reviews 1-10

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5.0

Love it :)

By Tanya

from Copenhagen, NY

About Me Beauty Conscious

Verified Buyer

Pros

  • Cleans Thoroughly
  • Gentle

Cons

    Best Uses

    • Thinner Hair

    Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

    I love this shampoo. Every other supposedly gentle shampoo strips all the moisture from my hair to where it feels like it might break before putting in conditioner. This shampoo cleans the dirt and oil away while still leaving my hair feeling moisturized. I wash my hair every 3 days or so and this is perfect for that.

    • Hair Type:
    • Wavy Hair

    (4 of 4 customers found this review helpful)

     
    5.0

    My favorite shampoo

    By Kim

    from Marysville, WA

    About Me Minimalist

    Verified Buyer

    Pros

    • Adds Shine
    • Adds Volume
    • Cleans Thoroughly
    • Gentle
    • Great Smell
    • Improves Hair Health
    • Lathers Well

    Cons

      Best Uses

      • Daily Use
      • Damaged Hair
      • Thicker Hair

      Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

      After trying several products on my bleached/damaged hair, nothing worked. I used this and it has been phenomenal with my hair. I definitely recommend using this as everyday use.

      • Hair Type:
      • Wavy Hair
       
      5.0

      I've used this product for about two months. It is a 10 +

      By Akron Babe

      from Ohio

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Adds Shine
      • Adds Volume
      • Cleans Thoroughly
      • Gentle
      • Great Smell
      • Improves Hair Health
      • Lathers Well

      Cons

        Best Uses

        • Curly Hair
        • Daily Use

        Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

        Makes the hair beautiful. You must try to experience the difference.

        • Hair Type:
        • Straight Hair
         
        5.0

        Yes

        By Cricket

        from Rockville md

        About Me Product Junkie

        Pros

        • Adds Shine
        • Adds Volume
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • It definitely a 10 I love the product.
        • Lathers Well

        Cons

          Best Uses

          • Daily Use

          Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

          I love it's a 10 products my hair has gotten so healthy I couldn't get my hair to grow until I started using it's a 10. I shopped around and used a lot of different products but nothing like it's a 10. It's the best.

          • Hair Type:
          • Straight Hair

          (1 of 3 customers found this review helpful)

           
          1.0

          No way/will return

          By TJ

          from Round Rock, TX

          About Me Beauty Conscious

          Pros

            Cons

            • Doesn't Lather Well
            • Greasy
            • Ineffective
            • Smells Bad

            Best Uses

              Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

              I tried this with the conditioner. Smelled really good at first. Of course the smell does fade. However, when blow drying my hair it smelt awful. They say it won't weigh your hair down, but it WILL. I also had a hard time getting any lather in my hair or getting it to move around without adding water. I had to re-wash to get it out immediately. I've tried each one in this line and can't stand it. This is my last. Way to much moisture going on in this line. In return, you will have breakage. Will be returning.

              • Hair Type:
              • Wavy Hair

              (0 of 1 customers found this review helpful)

               
              4.0

              Great for calming over processed hair

              By Susie

              from NC

              About Me Minimalist

              Verified Buyer

              Pros

              • Gentle
              • Improves Hair Health

              Cons

                Best Uses

                • Daily Use

                Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

                Love "It's a 10" products

                • Hair Type:
                • Wavy Hair
                 
                5.0

                It's 10!!!

                By DamarisTX

                from Texas

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Adds Shine
                • Adds Volume
                • Cleans Thoroughly
                • Gentle
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                  • Curly Hair
                  • Daily Use
                  • Oily Hair
                  • Thicker Hair
                  • Thinner Hair

                  Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

                  It's 10!!!
                  I love all It's 10 products!

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  Absolutely

                  By Momma and teacher

                  from Bristol,TN

                  About Me Minimalist

                  Verified Buyer

                  Pros

                  • Adds Volume
                  • Cleans Thoroughly
                  • Gentle
                  • Great Smell
                  • Improves Hair Health
                  • Provides excellent slip

                  Cons

                    Best Uses

                    • Daily Use
                    • Thinner Hair

                    Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

                    Excellent product for thin and color treated hair. I also use it daily for my daughter who has stick straight coarse hair. It is a miracle product, for sure!

                    • Hair Type:
                    • Wavy Hair
                     
                    5.0

                    Love the way it makes my hair feel

                    By Susanna V

                    from So Cal

                    About Me Beauty Conscious

                    Verified Buyer

                    Pros

                    • Adds Shine
                    • Adds Volume
                    • Cleans Thoroughly
                    • Gentle
                    • Great Smell
                    • Improves Hair Health
                    • Lathers Well

                    Cons

                      Best Uses

                      • Curly Hair
                      • Daily Use

                      Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

                      I always buy this brand

                      Service and delivery comments:

                      Product was on time. Easy to place on line order

                      • Hair Type:
                      • Very Curly Hair

                      (1 of 5 customers found this review helpful)

                       
                      1.0

                      Expensive and it turned my hair straight. It was wavy

                      By Wv

                      from Springfield, VA

                      Verified Buyer

                      Pros

                      • None

                      Cons

                        Best Uses

                        • Curly Hair
                        • None

                        Comments about It's A 10 Potion 10 Miracle Repair Shampoo:

                        Expensive for the size. In 2 washed turned my wavy hair straight!!!

                        • Hair Type:
                        • Wavy Hair

                        Displaying reviews 1-10

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