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PlatinumX Shampoo

Rusk

PlatinumX Shampoo

(22) REVIEWS

12.0 oz Item 2506351

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Say good-bye to unwanted yellow tones and boost brightness with PlatinumX Shampoo. This everyday gentle cleansing formula features wheat protein to help balance moisture, honey and vitamins to aid in antioxidant protection and citrus extracts to help brighten hair color.
Apply to wet hair, gently massage into a rich lather and rinse. Repeat if desired.
Water (Aqua, Eau), Ammonium Laureth Sulfate, Ammonium Lauryl Sulfate, PEG-150 Distearate, PEG-120 Methyl Glucose Dioleate, Sodium Chloride, Glycol Distearate, Fragrance (Parfum), Polyquaternium-10, Propylene Glycol, Tetrasodium EDTA, Citric Acid, Sodium Bicarbonate, Ext. Violet 2 (Cl 60730), Methyl Gluceth-10, Glycerin, Magnesium Nitrate, Honey (Mel, Miel), lsopropyl Alcohol, Lavandula Angustifolia (Lavender) Extract, Citrus Grandis (Grapefruit) Fruit Extract, Citrus Aurantifolia (Lime) Fruit Extract, Citrus Limon (Lemon) Fruit Extract , Citrus Aurantium Dulcis (Orange) Fruit Extract , Hydrolyzed Wheat Protein, Methylchloroisothiazolinone, Methylisothiazolinone, Phenoxyethanol, Magnesium Chloride, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Limonene, Butylphenyl Methylpropional, Linalool.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
RuskPlatinumX Shampoo
 
3.8

(based on 22 reviews)

75%

of respondents would recommend this to a friend.

Pros

  • Great smell (14)
  • Cleans thoroughly (13)
  • Adds shine (12)
  • Lathers well (12)
  • Gentle (9)

Cons

  • Doesn't work (6)
  • Dries hair out (4)

Best Uses

  • Daily use (5)
  • Fine hair (3)
    • Hair Type:
    • Wavy hair (10), Straight hair (7), Very curly hair (3)
    • Reviewer Profile:
    • Beauty conscious (9), Survivalist / minimalist (6), Product junkie (4)

Reviewed by 22 customers

Displaying reviews 1-10

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4.0

Great product!

By TKP1993

from Jonesboro, AR

About Me Minimalist

Verified Buyer

Pros

  • Cleans Thoroughly
  • Great Smell
  • Improves Hair Health

Cons

    Best Uses

      Comments about Rusk PlatinumX Shampoo:

      After dying my hair at home, I used this product to tone down the brassy color in my hair. I've used it for less than a week and my hair looks SO much better than it did.

      • Hair Type:
      • Wavy Hair
       
      3.0

      It was okay.

      By Kate

      from Wa

      About Me Beauty Conscious

      Verified Buyer

      Pros

      • Adds Shine
      • Great Smell
      • Lathers Well

      Cons

      • Ineffective

      Best Uses

        Comments about Rusk PlatinumX Shampoo:

        I tried it a few times and although it smelled great and left a nice shine, I found it didn't brighten or maintain my blonde balayage. I tried lathering up and washing right after, and leaving it in for several minutes to see if that'll make a difference. My hair is now dull and I will stay on the search for a better purple shampoo.

        • Hair Type:
        • Wavy Hair

        (1 of 1 customers found this review helpful)

         
        5.0

        Love it would buy it again

        By None

        from Haleyville, Al

        About Me Minimalist

        Verified Buyer

        Pros

        • Adds Shine
        • Adds Volume
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health
        • Lathers Well

        Cons

          Best Uses

          • Thinner Hair

          Comments about Rusk PlatinumX Shampoo:

          Love using this product, it keeps the blond blonder

          • Hair Type:
          • Straight Hair
           
          5.0

          I would by this product again and again!

          By Phyllis

          from Livonia, Michigan

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Cleans Thoroughly

          Cons

            Best Uses

            • Two it three times per week.

            Comments about Rusk PlatinumX Shampoo:

            I use this after a clarifying shampoo to remove any other product buildup for ultimate shine. I use heat protection conditioner before using hair dryer and iron.

            • Hair Type:
            • Straight Hair
             
            5.0

            Buy again

            By Jess

            from Pontotoc MS

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Gentle
            • Great Smell
            • Improves Hair Health

            Cons

              Best Uses

              • Daily Use

              Comments about Rusk PlatinumX Shampoo:

              Love it!!!

              • Hair Type:
              • Wavy Hair
               
              1.0

              It doesn't work, i have almost yellow or gold my hair. BAD

              By Chris

              from San Diego

              Verified Buyer

              Pros

                Cons

                • Ineffective

                Best Uses

                  Comments about Rusk PlatinumX Shampoo:

                  Bad product

                  • Hair Type:
                  • Wavy Hair
                   
                  5.0

                  Love it. Works great on my grey.

                  By Leany

                  from 39401

                  About Me Minimalist

                  Verified Buyer

                  Pros

                  • Adds Shine

                  Cons

                    Best Uses

                      Comments about Rusk PlatinumX Shampoo:

                      Works great in my grey.

                      • Hair Type:
                      • Wavy Hair
                       
                      5.0

                      Perfect for silver hair

                      By Kim

                      from Baltimore Md

                      About Me Minimalist

                      Verified Buyer

                      Pros

                      • Adds Shine
                      • Cleans Thoroughly
                      • Gentle
                      • Great Smell
                      • Improves Hair Health

                      Cons

                        Best Uses

                        • Curly Hair
                        • Daily Use

                        Comments about Rusk PlatinumX Shampoo:

                        Must have for gray and silver hair

                        • Hair Type:
                        • Very Curly Hair
                         
                        1.0

                        Doesn't work

                        By Brittany

                        from Holland MI

                        About Me Beauty Conscious

                        Pros

                        • Great Smell

                        Cons

                        • Harsh
                        • Ineffective

                        Best Uses

                          Comments about Rusk PlatinumX Shampoo:

                          It doesn't work for my hair. It dries it out

                          • Hair Type:
                          • Wavy Hair

                          (1 of 1 customers found this review helpful)

                           
                          5.0

                          Bar none the best toning shampoo on the market

                          By Sarah

                          from St. Louis, my

                          About Me Product Junkie

                          Verified Buyer

                          Pros

                          • Adds Shine
                          • Cleans Thoroughly
                          • Great Smell
                          • Improves Hair Health
                          • Lathers Well

                          Cons

                            Best Uses

                            • Daily Use

                            Comments about Rusk PlatinumX Shampoo:

                            If you have a white, hard to maintain blonde, this is your gal!!

                            • Hair Type:
                            • Straight Hair

                            Displaying reviews 1-10

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