Product Reviews Rated 2.41 out of 5 stars
64 Reviews
Most Helpful Positive Review Finally!! An eyeliner my eyes love I wanted to take the time to write a positive review for this eyeliner since there seem to be lots of negative ones. First of all the color is called SOFT Black which is exactly what it is. You can make it darker if you reapply it about 15 minutes later. It glides on smoothly and stays put and it doesn't tug on my eyelid when I apply it. It was super easy to put on. But the most important thing about this eyeliner to me is that this is the ONLY eyeliner have found after searching for 4 YEARS that doesn't make my eyes burn, swell, itch or water. And that for me is huge!!!!!!! I have tried tons of organic natural brands of eyeliner promising non-irritating ingredients, only to be disappointed and left with itchy, red, swollen eyes. Until I developed chemical allergies to makeup, I had no idea what companies were putting in their products. And then after researching I found out that because the makeup industry isn't regulated, that companies can put whatever they want in their products. Now that's a scary thought. Thank you Juice Beauty for caring about the consumer and making safe products that actual are what you say they are!!! Customer for life!!
Most Helpful Critical Review I am very disappointed I was going to get Urban Decay because it doesn't bleed on my upper eyelid, but a nice salesperson was trying to be helpful and steered me to this product. I have a black line on my upper middle eyelid within 45 minutes to a half hour with this product. It was hard to get to go on my eyelid for liner without pushing harder than I have ever had to do with a liner pencil. Which is weird because it rubs off so easily on my upper eyelid! Very disappointed and can't use it. I tried it twice thinking maybe I had not cleansed my eyelid thoroughly but it smudged both times. Any chance of trading it for my usual eyeliner?
Reviewed by 64 customers Not so good 2
Nancy from Milwaukee, WI
It's not horrible, but it's not the greatest. It did irritate my eyes a bit and it doesn't last at all. I'll keep my search going for a more organic/natural/cruelty free eye makeup. Good thing is I can still return it.
Great for sensitive eyes! 5
Hero to Health from Tulsa, OK
I use this product to line inside my lower eyelids and Upper eyelid above my lashes. When new it is hard to get started but after a few uses it is easy to apply. Lower lids stays on great but upper fades sooner. But I highly recommend it if you like to use clean products that don't irritate!
Not pleased 2
Milo from Illinois
This product isn't that great, especially for the price. Difficult to apply and breaks off.
Great for sensitive eyes! 4
Brandi from Michigan
I have extremely sensitive eyes, I used Clinique eyeliner for10 years because it was the only one that worked for me. They must have change something because all of a sudden it also started to burn my eyes! I have struck out since then with finding anything, and I have tried almost every single brand out there! Everything makes my eyes red itchy and painful! this eyeliner did not irritate my eyes at all. I do agree with some of the other reviews that the color is very faint, even if pressing hard. BUT, if you're looking for a more natural look and have high allergies this is your go to!
Terrible eyeliner 1
Gracie#1 from Grand Rapids MI
If I had the receipt I would return it for a refund. Being a "natural" product is if no value if it is a terrible product.
I should probably return this 3
CKMkeizer from Keizer, OR
I was looking for a top waterline eye pencil with good ingredients. The product goes on smoothly, it's creamy. Color was good. But it doesn't stay on. A few hours after applying it was completely gone. I don't want to keep applying my make up all through out the day. Disappointing.
Doesn't write on your eye 1
Shopper from Burbank, CA
Even when pressing hard, the pencil color doesn't show up on my lower lid
I plan on returning
Again, where is the product? 1
K.t from Richmond VA
A fuzzy faint line appears as you use this liner. Barely stays on your lids. Have to reapply 2 to 3 times to get a decent line going. Not worth the money.
Would not buy this product again 2
Tracey from Long Island, NY
This barely even shows. I had to keep drawing it again and again, trying to thicken it. Nothing made it better.
Would not buy again 1
Tiff from Florida
I had to press very hard to get any color to transfer onto my eyes. Within a few hours it was smudged under my eyes. I will be returning it.
Love it! 5
Ali from Tampa, FL
The charcoal tone is beautiful for an everyday look that isn't as harsh as a true black. Clean ingredients too so what is not to love? All I ask is please please make this product in a nude/white for the under the eye pop to make the eye appear bigger and brighter!
Not worth the money 1
Donna from Michigan
Color is good if you could see it. They need to make it softer.
I would give this 0 stars if i could 1
Wendy from Maryland
Bought this because it is organic and I have sensitive eyes (I wear contacts). I bought the charcoal color, and when I apply it is barely noticeable. It does not seem to be buildable, and you have to press very hard to apply it. Initially I thought it was because my eyelids were oily, but I tried first thing out of the shower, and with eyelid primer on, and it was not any better. I would steer clear of this and not waste your money.
I give this any stars because it is a "healthy" option 2
Mrs RG from Texas
I wanted to love this. The ingredients and color were great. However it would not apply at all to the waterline.
Finally!! An eyeliner my eyes love 5
Lyn from Longview, Texas
I wanted to take the time to write a positive review for this eyeliner since there seem to be lots of negative ones. First of all the color is called SOFT Black which is exactly what it is. You can make it darker if you reapply it about 15 minutes later. It glides on smoothly and stays put and it doesn't tug on my eyelid when I apply it. It was super easy to put on. But the most important thing about this eyeliner to me is that this is the ONLY eyeliner have found after searching for 4 YEARS that doesn't make my eyes burn, swell, itch or water. And that for me is huge!!!!!!! I have tried tons of organic natural brands of eyeliner promising non-irritating ingredients, only to be disappointed and left with itchy, red, swollen eyes. Until I developed chemical allergies to makeup, I had no idea what companies were putting in their products. And then after researching I found out that because the makeup industry isn't regulated, that companies can put whatever they want in their products. Now that's a scary thought. Thank you Juice Beauty for caring about the consumer and making safe products that actual are what you say they are!!! Customer for life!!
Wouldn't transfer to my eye 1
JENNIFER from Birmingham, AL
I love Juice Beauty products but this one is a fail for me. I can't get the color to transfer to my eye almost at all. Very pale. Drug Store brands seem to give better control of adding eye liner around the eye. To get this to transfer took tons of elbow grease. Ouch!
Subtle color, flakes 4
Kate B from Northern michigan
A good color for everyday wear, defines without a bold look. It glides smoothly, but flakes a bit when applying.
My only eyeliner 4
Mallory from Florida
I stock up on this eye liner when it's on sale. I've only worn the black color. I don't have issues with it smudging or fading at the end of the day. I work 12-hour shifts and it usually keeps. I know there's some negative reviews but thankfully I've had no issues with it.
Double duty 5
Healthy Makeup from Fort Wayne, IN
I use the pencil for eyeliner and also for eyebrow. When drawing eyebrows I apply it lightly. Works well for me.
Would never buy again 1
Laura from Sheboygan WI
I could not get any color to come off his liner. Worst loner I have ever used. I tend to like Juice Beauty so I'm really disappointed.
I returned the product after one use 2
RT from AZ
The eyeliner seemed dried out and went on quite light and was not a dark black. It was faded by the end of the day
Didn't work for me. 1
Shanky from Ca
Liked the better ingredients, but must have had some allergic reaction to it.
Eye pencil 2
Dj from Holland Mi
I attempted to use the brown as an eyeliner and it was horrible because it was SO dry that no color applied...so i used it on my eyebrows instead.
Won't buy again 1
BeautyGirl from Grand Rapids, MI
Will not buy the Brown color again.... To get a nice dark line you have to go over it several times. Does not last all day either, I have to re-apply throughout the day or at the end of the day you can hardly tell I have liner on. Disappointed with this one. Drug store brands last longer and have more color!
Fantastic eyeliner 5
5lalaland from Peoria, IL
This is a smooth, dark eyeliner that lasts VERY well. Highly satisfied!