Product Reviews Rated 4.57 out of 5 stars
520 Reviews
Most Helpful Positive Review Apply & Go! This new teeth Whitening Emulsion from Crest is amazing!
Myself and wife have been using for a few weeks and we both Love it. This makes whitening your teeth so convenient and easy to do. Just apply & Go, as simple as that.
My wife also complained when I would buy the white strips because she said they would never stay on her teeth. Plus the strips are extremely expensive.
Well no complaining now! She was so shocked when I explained how to apply this product.
That's all you do she said. No need to apply strips. NOPE just apply and go.
This is Crest's first Hydrating whitening treatment. This is a Emulsions that creates a micro thin layer of active peroxide droplets so thin you can't feel them. They stay on your teeth 10x Longer than other whitening gels.
No need for rinsing or brushing after use. This product absorbs quickly and safely for quick results.
This hasn't caused us any tooth sensitivity.
Our teeth look and feel great. And both of our teeth have lightened a few stages lighter.
This comes with 1 tube of leave on treatment, 1 whitening wand and a
Adorable holder / stand. It sits nicely on our bathroom counter, no need to hide it.
We are extremely happy with this product and will continue to use this product. We are excited to see what our results will be after continuous use.
Most Helpful Critical Review Well worth a try. First of all. I love the brand Crest from their toothpaste to their whitening strips, with that said, I was so excited to try out the new whitening Emulsions because I thought it would be no different and had high hopes for it. However, I was not impressed at the end. On the positive notes, I love the concept, rub on the gel, and off you go with your day. On top of this, I found it did not taste odd, it was almost like a Crest toothpaste taste to me and did not cause any sensitive. As for the results, I found it did not whiten as I would of expected it to, perhaps in the entire time used I saw a couple of shades if that nor did it feel like it "stayed on" my teeth to produce a result. This is a product I would give another chance to in the future because of my great experiences for all of Crest's products but if going on the current moment, it is definitely a product which I can take or leave. I will say if it worked it would of been a great option for sensitive gums since I had no problems there.
Reviewed by 520 customers Would Buy Again 5
BeachLvr from Florida
So fast and convenient. Love the results. This is so much easier than using the strips.
Works well 5
Mossman1 from Ann Arbor, MI
Relatively easy to apply, although it is a bit thick, and works well as whiteners go. Flavor is pleasant and is not the sialagogue that other whiteners seem to be. The title says it all...Apply and Go. I have had any extra sensitivity to the teeth.
Never Going Back 5
Sophie from heaven
This is the easiest thing in the world. I'm a coffee nut, but thanks to this stuff I get compliments on the color of my teeth from strangers on the street. Any time I notice my teeth looking a little duller than I want them to I just pop this in my purse and apply it in the bathroom when I remember. It's the saving grace of busy people.
This is such a 4
iwc22 from undisclosed
This is such a great teeth whitening kit. The gel goes on easily with the built-in applicator and the results are amazing. I did experience a little sensitivity after using the products for a few weeks but not nearly as much as with traditional whitening strips. Would definitely repurchase again.
This whitening product works 5
kmpeterson from undisclosed
This whitening product works great! I have never liked the strips because of sensitivity and the gunky feeling. This stuff whitens my teeth after just one application! I will definitely but this again.
It's a really nice 5
graceyd7917 from undisclosed
It's a really nice product and I have noticed a change in the color of my teeth upon using it. It's super easy to apply and the whitening effects don't last too long
I use this as 5
perioprincess from undisclosed
I use this as a routine up keep. This is gentle to use and doesn't cause any sensitivity. The light helps boost the product and gives me that bright white smile that I need. [product:crest-whitening-emulsions-on-the-counter-apply-&-go]
I noticed results with 4
carleenmichelle from undisclosed
I noticed results with this immediately after the first use. Unfortunately I haven't been consistent with applying it routinely so I can't comment on that part but if you can see results immediately after first use I'm sure using it consistently and routinely there will be even greater results. Also unlike many other teeth whitening products this has a pretty good taste to it.
Wow, I was shocked 5
danis70 from undisclosed
Wow, I was shocked on how much these have improved! Before the strips were really flimsy, hard to remove from the package and were really hard to keep on your teeth - the old ones would slip or bunch up. These are such an improvement! The new strips remove easily from the plastic they are on. The strips are REALLY adhesive! These will not budge! Since I've purchased I have only used about 4 times and I can already notice a difference. Other people have noticed too. I think these are well worth the money and work as good as a professional treatment, I have had friends who have done professional treatments and their teeth are not as white as mine. I highly recommend these to anyone who wants a brighter/whiter smile!
Highly recommend. Its very 5
jcyrevelez from undisclosed
Highly recommend. Its very easy to use and dries down quickly. The taste doesn't bother me and I saw real results with this! Love it
I've only been using 5
alexxbrowning from undisclosed
I've only been using my kit for about 3 days (WITH UV LIGHT) and there are already noticeable results. The emulation application can be a bit messy and hard to apply at first but I would definitely recommend and buy again
I've never used this 5
christinem7e56 from undisclosed
I've never used this product personally but my friend did and her teeth are soooo white now..I'm gonna purchase for myself now
I have been using 5
tabi8182 from undisclosed
I have been using this Crest Emulsions about 2 weeks with one steady 2 times a day and now about every thee day. These emulsion are amazing! I have the kit that comes with the light and it has whitened my teeth dramatically. I have sensitive teeth also and these emulsions do not make them even a hair more sensitive. It's literally like magic. Love this stuff! Oh and it tastes good![product:crest-whitening-emulsions-on-the-counter-apply-&-go] with light
Works Great! 5
Mossman1 from Ann Arbor, MI
This really does only take a minute or so to apply. Simple application process. My teeth are noticeably whiter and the staining has begun to fade significantly after the first few initial applications. No issues with sensitivity.
Was not impressed with 2
dominiques41 from undisclosed
Was not impressed with this product. My teeth are not any whiter from when I first started using it. And the gel kept getting on my lips. I will not be buying this product again.
I really felt a 5
chadh8 from undisclosed
I really felt a slight difference each time I applied. Doesn't make your teeth sensitive. Tastes minty and the application is very simple. And a little goes a long way! So even though it seems pricey...you get your money's worth. Comes with a lot of product in the tube.
It's work!! 4
Yarishdz from NY
After the first application my teeth were lighter. I couldn't be more impressed with this product.
Don't worry if you don't use it daily you won't lose the whiteness. It's a great!! The cons that I found is that it took a bit to understand the way that it work.
I love this whitening 4
caitlyn_carlsonnn from undisclosed
I love this whitening kit, its so efficient and you get white teeth almost instantly. The only thing i hate is wiping off the excess on the applicator, but its so easy and i still love it
Whitest white! 5
Mduncan1234 from Blackstone VA
This was alot easier than I thought it would be. While it was so easy I was super impressed on how white my teeth became! I had no idea how dim my teeth were. Now they are so bright and white! There is no match for the simplicity and effectiveness!
Actually works better than 5
jessac4 from undisclosed
Actually works better than I thought. My teeth weren't bad, but after using this.. I could definitely tell a difference. Nice white pearl teeth makes a big difference in how I see myself. I use this at least 1 time a week now that I've reached the color of whiteness that I want. Now I keep them nice and white
Definitely whitened my teeth, 4
rachell221 from undisclosed
Definitely whitened my teeth, kinda messy to apply, but does the job without making my teeth sensitive,I love the convenience of this product.
Messy 1
Glam gal from The South
I did not notice any difference at all from using this. I thought this would be a quick and easy way to whiten, but it is a hassle. You are supposed to rub the the gel on your teeth with a silicone applicator. There are several problems with this method. It is hard to apply evenly. The product is gloppy and doesn't stay where you apply it. After going through all that to get it applied, it rubs off the teeth easily. I also don't like having to wipe off and store the applicator on the little gimmicky stand that is included. I noticed absolutely zero difference in whiteness. No changes whatsoever. This isn't cheap either. Save your money on this and buy whitening strips instead.
THERE IS NO BETTER 5
ceilinicole32 from undisclosed
THERE IS NO BETTER WHITENING PRODUCT ON THE MARKET. I LITERALLY cannot express this enough. ZERO sensitivity, INTENSE whitening, so quick and so unbelievably easy to use. I would scream this from the mountaintops if I could, I LOVE CREST WHITENING EMULSIONS. They are an absolute staple in my daily routine and I would recommend these to literally every person I know. You don't have to take my word for it though, please try them. Do yourself a favor and try them because you'll be SO happy you did. TEN OUT OF TEN, no doubt about it.
Easy to use 5
Mom of twins from Cincinnati, OH
I have always been a fan of crest products, so when I was given the chance to try the whitening emulsion, I was excited. The directions are easy to follow and as long as you follow them you will have beautiful white teeth.
Best whitening kit 5
Barb24 from Austin,Tx
This is the easiest and most time efficient way I've found to whiten my teeth. Put some gel on the tool, apply to teeth then you're done, you don't have to worry about it again! Not more annoying strips that's get everywhere and waiting what feels like hours. It's also easy to pack when traveling.