Product Reviews Rated 3.61 out of 5 stars
651 Reviews
Most Helpful Positive Review I LOVE IT!! I've used Unicorn Hair to dye my hair four times now. (See pics!) I have loved the result every single time!! Moonchild, Bunny & Strawberry Jam have been my colors of choice. My sister has also used the color Pony multiple times too & has always had an amazing result! She's done full head as well as highlights with it. I've done my 12 year old nieces hair twice with Chocolate Cherry, she's a natural brunette (Italian & Colombian) & her results are stellar too. The naturally lighter pieces near the bottom tips of her hair take on the color vibrantly & the rest or her hair has a hue to it that is particularly vibrant when she's in the sunshine. I could go on.. My 8 year old niece (natural light blonde) just had the tips of her hair done with Strawberry Jam/Pony & she is obsessed with it.
I have naturally dark blonde hair that I have highlighted. My hair is not bleached but it is lightened. You can see the starting point in the pictures for reference. I think it's important to point out that all hair pulls/deposits color differently and it's always a good idea to do a strand test. If you naturally have more warm tones the color will look different that someone with more ash in their hair. When I'm putting lighter colors onto my hair I leave them in for hours and when I am doing a really bright bold color, I tend to live it in for about an hour. Unless your hair is bleached snow white, you will not end up with any cotton candy hued colors. Keep that in mind. If you lighten your hair to an ashy silvery/blonde-you will not get pale baby pink. When I use bunny I get a gorgeous rose gold color. You must be starting with hair that is nearly pure white to get those super pastel colors. If your hair is dark-no matter how much dye you put on it pale pink won't show up. The vibrant, dark, bold colors will cover your brown with a gorgeous hue of color & are a great choice.
Color fades beautifully too! I'm a happy Unicorn Hair lover! Thanks Lime Crime & ULTA!!!
Most Helpful Critical Review Very Mixed Review Of the 27 colors, I used 18 of them. I listed below the ones I used, with their individual ratings. I dyed my hair on November 6 and I am writing this review on November 29th. I have washed my hair 3 times in that time period of 23 days. Also note that I let this dye sit on my hair for 3HOURS before rinsing it out.
5 Stars: Almost as good as the first dye
Leeloo - of the colors this has stayed the brightest and truest to when it was first dyed
Chocolate Cherry - Still very vibrant
Tweet - I am very surprised that this has stayed vibrant
4 Stars: Faded, but still strong
Anime - Still very bright, but seems duller
Blue Smke - Very true to its original color, but has faded
Valentine - Not as bright red as original, but still bright, looks a lot like the Chocolate Cherry when it fades
3 Stars: Bad Fade out
Strawberry Jam - Very light now, hard to make it out
Jello - Very pale, looks like mint faded
Dirty Mermaid - pale and hard to differentiate
Pony - Very pale and superpatchy fade out
2 Stars: Good at first, then faded out of existence
Kawaii - faded to a pale pink very quickly
Neon Peach - I loved this color out of the packet and after the rinse, but I have no idea where it is now
Bubblegum Rose - This faded to the color of what Bunny should have been, then disappeared after the second wash
Salad - faded much like Jello, just much faster
1 Star: What happened?
Bunny - Very patchy application and after first wash was completely gone
Mint Ice - Same as with Bunny, looked decent when applied, but after rinse it was barely noticeable and after first wash it was gone
NO Stars: Where is the pigment?
Cloud - When I put this on my hair, I did a wth moment. I could see the color in the dye, but when I put it on my hair, it's like it literally disappeared as I was rubbing it in. There was no color payout at all.
Moonchild - This was exactly the same as Cloud, only there was a very slight color tint
Reviewed by 651 customers Didn't hold 2
Mimi from Indiana.
I tried this for the first time, having hopes that it be beautiful. But unfortunately my hair didn't take the color. I previously had bleached my hair a few days before placing the color and it just didn't take. I have thicker corse hair. I actually had to bleach my hair twice to even bleach well because it's also very dark. I got the dark blue for closer to the roots and it doesn't even show then I got the blue in between and it kind of took but it's blotchy. Then I got the lighter blue but I think for that one my hair was supposed to be silver so that one I'm not sure. But if the darker color didn't take that says a lot.
Absolutely perfect! 5
Heather from Pennsylvania
Love love love the color that came up on my light blonde highlights and my dark blonde hair. Pops of bright purple in mostly darker purple is perfect. Enough of the wow factor without being overwhelming and in your face. The smell is amazingly good. Only down side is how long it needs to sit in your hair, about 1-2 hours. I left it sit for an hour and it came out great. Also washes off your skin very easily with just water. Highly recommend
Stays in hair for a long time 5
Making from Florida
Great
I liked it but won't purchase again 3
Jess F from New Jersey
Make sure to rinse in a tub that you don't mind being stained, WEAR GLOVES, will stain your skin
Literally no pigmentation 1
Breathetoabeat from WI
Used Sext and left it on my hair for a hour and a half and rinsed it. Literally no difference in my hair. My hair was platinum blonde and it tinted maybe a little pink. Do not waste your money on this.
lasted ONE wash 3
Alice from Chicagoland
My hair was bleached and toned to platinum. I fully saturated my short hair with an entire bottle of dye in Mochi(lavender), and left it in for 2.5 hours before rinsing with just water. 4 days later I washed it with shampoo and my hair is now mostly platinum with uneven BRIGHT BLUE chunks! Ridiculous for a dye of this price.
Good but boy does it stain 2
Tori from Michigan
For context I've been dyeing my hair for over 15 years as a former emo kid
Pros: color was amazing and rich, application was simple and beginner friendly. Wasn't super runny which was good for me
Cons: wow does this stain …. Like everything. My neck has been blue for 2 weeks with daily scrubbing in the shower, my tub is stained just from showering and every white shirt I put on is now stained blue. I tried to get most of the dye of of my hair so it would stop running but it literally won't stop running.
One of my new favorite dyes! 5
Q from NY
The color lasts a really long time and it fades beautifully! Wish they sold more of the colors in store! Love it!
So bright!! And smells great too :) 5
Amanda from Chicago, IL
I had my hair professionally lightened and dyed prior to using this product, so keep in mind for my review. Of course sfx dyes fade, so I wanted a product to touch up my color in between salon appointments. I got the Anime blue and OMG it's so bright!! Amazing color!! My friends all thought I had it professionally applied again. I love the smell of this product too - the scent stayed noticeable for a week. I will definitely be buying more colors from Lime Crime!
It's permanent 3
Bemo from Texas
I used the crimson color on my medium brown natural hair a months ago and has not washed out. And it stained my bathroom pretty bad. :/
Chocolate Cherry is 10/10 5
Larisa from Central PA, USA
Other colors may not be as affective, but I used Chocolate Cherry over slightly faded green & purple bleached hair and it not only covered it completely and evenly, it stayed vibrant for almost a month with me washing my hair almost every day. It even covered my roots which have grown out significantly since I last bleached it. The consistency is great, very thick and not too messy. Left my hair super soft and shiny.
Amazing 4
Lily from Spartanburg
I would say that I have brown/ auburn hair. It's definitely on the darker side considering it is winter at the moment, but I used the chocolate cherry color and it looks AMAZING on my hair. Gives it a burgundy tint and it is definitely noticeable. This color is perfect for darker brown haired girlies!
Absolutely LOVE this stuff!! 5
Didi from Colorado
This dye is amazing. I have medium brown hair and the 4 colors I've used worked awesome! It SMELLS WONDERFUL and is true to the color shown. Bought two jars for my medium-long hair and it gives me enough to do my whole head and have some left to save for touch ups for the next month or so! LOVE LOVE LOVE IT! ESPECIALLY CHOCOLATE CHERRY!
Let Down 1
Nikki from Louisiana
A few months ago I bought the shade Mystic Rose and the bright pink it turned out to be was pastel after a couple washes. I recently bought Charcoal and it turned my roots dark pink and everything else was this ugly green-black color. I had to cover it with Arctic Fox's Transylvania and I'll probably just stick to them from now on since their dyes actually give the colors they say they are
Love this hair dye 5
Kira from Folsom
I love this hair dye, I use it all the time. If it ever dyes your tub, toilet bowl gel bleach takes it right out of tubs and sinks (not hair, don't be dumb). Lasts long if you wash your hair every other day. I have dirty blonde hair and it always shows up vibrant!
Amazing color, be careful during the process though 4
Emily from Columbus, OH
I have dirty blonde, light blond hair and the chocolate cherry dye looks AMAZING on my hair. Very impressed with how much pigment there is on my hair especially because I didn't bleach it beforehand. I have pretty thick hair and length to my shoulder blades, so I bought two bottles. However, I only used one with some leftovers. I left it on for about 3 hours and rinsed it out with cool water for about 20 minutes. This is the bad part. My whole shower is completely covered with dye and I don't know how to get it out. As long as it doesn't permanently stain my tub I'll buy more. I really really wanna buy more tho!!
Beautiful color ❤ 5
RFredrick from New Philadelphia,OH
I have been using the color chocolate cherry and also strawberry jam on my 10 year old daughter's hair, she's about a level 6. Everytime the color comes out absolutely beautiful! It can be messy but it just depends on how organized you are. The first time I used it I got dye on my granite countertop so now I always make sure I have everything in order and everything I'll need before I start and I do just fine without getting it everywhere. If you do however accidentally get it on anything simple rubbing alcohol takes it off. It usually lasts about 2 months and yes for the first few washes it can stain your shower/bathtub(use rubbing alcohol)that's to be expected it's not permanent hair color it washes out. It's also expected that for the first few days it may transfer onto your pillow cover(you know that it most likely will considering it washes out, be prepared use a black pillow cover) I've seen where people complain about how messy and how it gets on everything, I think it's common sense that yes it can get on things and stain...its dye just like if you were to color you hair with any other dye that washes out and fades. Also the aftermath of it is to be expected. I will continue to use this product it smells good and the colors look vibrant.
Disappointed in Charcoal 1
Zu w/ green hair :/ from Arizona
My review is for the Charcoal color. I have level 9/10 balayage hair. I use purple shampoo to tone it at least once a week. Based on the lime crime hair shades ad and a YouTube video I saw, my hair should've turned a dark grey. Unfortunately, I was so wrong. My hair is a mixture of dark green, dark teal, and blueish grey hair. After, I read other reviews where they ended up with green hair as well. While it doesn't necessarily look bad, I'm bummed out. I will say grey is a hard color to achieve and I should've added some purple dye as a precaution. The hair dye itself wasn't bad, 1 jar was enough, but it did have a weird smell.
To summarize, you may end up w/ green hair (even with my hair level) if you get Charcoal.
Awesome! 5
Kshanika from Schenectady
My partner and I bought this for him to use and he loves it! He was so excited to use it since we love Lime Crime.
Love it! 4
Mia from Taylor,MI
I honestly love this! It's really easy to apply, only problem is that it stained my bathtub , the color bleeding was only bad for the first few washes and after that it's fine. I have medium blonde hair, the color turned out to be more of a hot pink/reddish color, and I even appreciate the fading process. My hair looks like I have an ombré, I'm pleased and will be getting more
Meh. 3
meg from UT
Wasn't wowed by this & it took 2 jars to basically barely make my hair kind of pink. Wanted to love it more!
My new favorite< 3 5
HawaiianInNC from North Carolina
I've finally found the perfect shade of hair dye for me!! Chocolate Cherry!! The color is super bright and long lasting. I had lightened ends so it's very bright on the bottom and darker on top. In sunlight my hair is almost a purple/pink shade. I've received multiple compliments about the shade and how well it goes with my skin tone. I have seen reviews that it bleeds a lot but I have not really had that issue. I left it in for 6-8 hours and then rinsed it with lukewarm water for 15-20min. I just sat there and let the water rinse it out and have had zero issues with transfer when wet. I have noticed that when I curl my hair, the excess heat does cause some color to bleed some. Unsure why but I do not curl my hair that much for it to really be an issue. Also the smell of this dye is amazing!! One of the best and definitely will be using this shade from now on!!
Holy grain! 5
Taylor from Fountian Valley
I've been using the color Valentine (Crimson) for almost 2 years now on and off. There is a reason I keep going back to red hair. This color is so flattering! And you don't need to be to blonde to go a bright beautiful red. Covers green like a charm as well
Cute color 5
McLovin0132 from Houston
Maybe I am bad at this, but i got the color Pony. It looks purple on the sample. When i used it, it actually is a purple with pink undertone. My hair is pink. I don't hate it, i want purple. Also be aware this will stain your tub when you rinse out.
👍 5
Holly from Ledyard, CT
Lime Crime hair color never disappoints. I wish I could bottle the scent and wear it daily.
