Size 1.0 oz|
Store & Pickup Availability
Find your perfect shade with Almay's buildable, medium-coverage Smart Shade Skintone Matching Makeup for a natural finish.
How to Use
Rated 3.82 out of 5 stars
I am a redhead with pale skin and freckles. I loooove this makeup. I use the 200 as my normal but mix in a little 300 when I've done sunless tanning. In winter I drop down to the 100. This is one of the few foundations I have found that doesn't look blotchy on my freckles but still evens out my skintone and provides coverage. And finally one that blends in well at the neckline since I have no freckles there and it often is drastically more pale than my face. Love this!!
I have purchased this product for years and loved it. However, the "new/improved" formula looks like mime makeup. I thought maybe I got a bad batch and sent a note to Almay. In response, they sent coupons for more Revlon products. I was hoping for an explanation or product equivalent. Too bad, it was a great product and I am puzzled as to what they were trying to achieve and why they thought they improved it. Sometimes ya gotta leave well enough alone.
tamardbradshaw from undisclosed
I was really excited to get this product, because I have such a hard time finding my perfect shade. The spf 20 was a bonus, too! I went to apply it just a day later and I was so disappointed because it made my skin look splotchy. I tried to use my fingers instead of a sponge, but it was like whatever was in the foundation that works to match your shade was only halfway there. Some of my skin was a weird grayish tone, the other was too dark to be considered Light/Medium. I can't say whether it was a batch issue or what, but this was my experience with this product
lisav1124 from undisclosed
Really was expecting something more creamy to apply, feels like I'm applying sunscreen on and really having to rub into my skin. Feels greasy after awhile too:( I def would try something else next time.
courtn3yg from undisclosed
I don't know if this can actually "match your skin tone"- I doubt it, but the way I use this is by choosing a shade darker than my skin tone (medium) and mixing it with my facial moisturizer. It creates a tinted moisturizer with SPF and creates a nice light coverage shade. I believe without the moisturizer this foundation could potentially be too matte and too orange for my skin, however I never intended to use this as a foundation and I think it works great this way.
Dawn from RI
This makeup left my skin looking lighter(white tint). Horrible purchase!
Cheryl from Grand Rapids, MI
I'm 74, and have been buying foundation for almost 60 yrs. I learned a long time ago to stick with Almay. And the "Smart Shade Skintone Matching" product is their best one yet! When strangers tell me I have good looking skin, I whisper "Thank You, Almay".
CamyApple from Bloomington, Minnesota
'Medium meets Deep is the Perfect shade for me. It also provides the perfect coverage. I have tried many other pricey products and nothing is better. I love love love this foundation.
aalia from minnesota
love this so much- i have extremely dry skin and always had problems with foundation getting cakey or setting into fine lines and dry cracks. this doesn't do that at all!! better yet, it's lightweight and blends so well with my skin tone. it looks natural. i also love that it's a matte finish rather than dewy. i'll be only using this from now on!
katiekates66 from Iowa
I have mature, dry skin and I use a light oil as a primer (like flower beauty skin elixir) and then I go in with this foundation and it's magic! It is so nice and skin like w/o having to set with powder (a no, no for me). I LOVE this stuff!
lindsayc42 from undisclosed
Granted I used this product a few years ago, but the formula would always get weird about halfway through the tube; it would go on white but then turn orange instead of matching my skin tone. Seems like the formula wasn't stable enough to last longer than a few weeks, which is a shame because it's a cool idea.
Tonic from Ohio
I usually only buy Almay clear completion but I have noticed the formula seems to have changed over last year or so. It gets caked and feels heavier. Also so hard to wash off hand and face. Now I have looking for a new product. Why did they change such a good thing? Also ran out much quicker. Sad about this. Still can't find one I like as much as I used to like original almay foundation
juliec191 from undisclosed
I love how lightweight this foundation is. It provides me full coverage and feels so light on my skin at the same time.
Big M from here and there
I've seem some of the reviews and can't understand why the bad reviews..A friend of mine gave me this foundation because she bought some and wanted me to try, I really like this stuff. when I'm just going shopping and running errands I use this foundation and coverage is really nice!! and it does what it says, it goes on like a white Grey and changes color when applying. And YES YOU HAVE TO APPLY THIS WITH UR FINGERS! for best results. I do find warming it with ur fingers then putting on is the best way. reminds me when I was in Jr high and putting my make-up on with my fingers. lol. but a must try.. and I'm 52 and use this instead of my clinique ,kvd, Anastacia, Wander and Even Steven. so give it a try..what do u have to loose..
camlik from undisclosed
This honestly blew me away. Great medium coverage and honestly comparable to my holy grail tinted moisturizer by Laura mercier. I find myself reaching for this all the time!
danielam498 from undisclosed
Yes this are so many amazing product I love how they look an me and I love because my black under my eye don't look that much I would keep buying this product no matter what they are just so amazing
jayala from undisclosed
My go to always! Always have a back up and it makes me feel ready to go quickly and feeling good about myself ! This mama needs a little pick me up! Use a little for light coverage and more for an overall coverage !
nanireyes from undisclosed
This product has a nice weightless consistency as well as matches skin tone as promoted. I will continue to purchase this product
aubreyo3 from undisclosed
I have been wearing this foundation for several years now, I have fair and sensitive skin and this covers blemishes without irritating them. I had my make up artist use it for my wedding make up and she was very impressed with how well it matched my skin tone and how nicely it applied. I love that it is lightweight and doesn't feel caked on my face.
Jess from Florida
My little trick to make this makeup melt effortlessly into the skin is to dispense it into my palm and then rub my palms together for a few seconds to help warm the product and activate the pigment. Then I smear it on my face with my fingers and hands. Literally takes me less than 5 seconds to apply it to my whole face with this method. I go over any streaky bits with a damp beauty blender. This covers any hormonal blemishes and makes my pores look practically non existent. The radiant finish is perfect for aging skin. I'm 37 and unfortunately still deal with both acne and fine lines. I don't notice this clinging to my healing acne or settling i to my fine lines. I prefer this to high end luxury foundations and have gotten several of my friends tk switch to this. They love it just as much as I do!
Lee lee from Bronx Nyc
Best and only way to apply is with fingers like a moisturizer! Amazing 🤩 I love it!❤️
staciet12 from undisclosed
This foundation is magic! I didn't even realize I purchased a skin tone matching formula. It provides just enough coverage without feeling heavy, goes on smooth and lasts all day.
Hayden from Pennsylvania
This is one of my favorites. I watched a video of someone using it and they said to apply it with your fingers which is not something I do with any of my foundations. The trick for this one is to apply it with your fingers for the best results. It isn't full coverage but is enough coverage to give a nice finish. I used a glowy primer and the end result was a natural look which I really love given I have older skin. This is one of my go to products.
Frankie Ell from Virginia Beach
Comes out gray and is suppose to "magically" change to your color. It disappeared on my skin. There was no coverage whatsoever and it had a horrible white cast. I do not recommend this.
Amanda a from Denver co
when i apply this with my hands i have a much better time blending and getting the color to match evenly. if i try to apply with a sponge the color never darkens correctly. i used this product for so long i don't know how i feel about it anymore, there's just better out there these days for a similar price point. We can do better then this product
Makinni K from East Lansing, MI
This is a great way to get a very natural finish with coverage! You have to be careful applying it (I dab it and spread to across my face and then blend with my fingers after it is spread to get the best color match and coverage) If you have dry skin (I do in the winter months) it will cling to the dry patches if you don't properly moisturize/hydrate your skin before application. I don't normally have issues when I moisturize before. I've tried using other products that are a "natural finish", but always come back to this one! It literally looks like my skin without the imperfections (I struggle with acne). Takes a bit to figure out the best way to apply it, but once you do it's amazing!! Fades great too! All of my friends use it now and love it too.
Tare from Ohio
I have always used Estée Lauder Double Wear- day to day. After becoming a mother, I was ready for something easy, lightweight, and once again- East. I have tried everything from IT cosmetics, Laura Mercier, Clinique, etc.. just to achieve an "effortless" face with decent coverage.
I bought this on a whim because IT IS SO CHEAP. I love it. It has basically replaced my old day to day "full face" routine. It's perfect for work, running errands, and even going to dinner! I put Bare Minerals loose powder over top (and sometimes Shape Tape!) and I feel like I'm wearing nothing. I love this stuff. Can not wait to use it this summer!