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e.l.f. Cosmetics Power Grip Matte Primer
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Highlights
Summary
Get all the iconic makeup stick of e.l.f. Cosmetics' OG Power Grip Primer, with a matte finish! Power Grip Matte Primer grips makeup for long-lasting wear and is infused with lemon myrtle blend to help reduce the look of excess oil and shine for a smooth, balanced, matte complexion.
Benefits
- Mattifying makeup primer helps reduce the look of excess oil & shine
- Sticky gel formula grips makeup for long-lasting wear
- Gives your complexion a smooth, matte finish
- Great for dry, oily & combination skin
- e.l.f.'s fan-fave Power Grip Primer with a matte finish
- e.l.f. is proud to partner with Fair Trade USA & manufacture products in Fair Trade Certified facilities; look for the Fair Trade Certified seal on your e.l.f. product
Key Ingredients
- Infused with lemon myrtle blend to reduce the look of shine
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
Item 2632081
Use fingertips to apply mattifying primer and pat into skin.
Allow to set for 30 seconds to absorb and activate grip prior to makeup application.
Water (Aqua), Glycerin, Silica, Butylene Glycol, PEG-150 Distearate, Niacinamide, Polysorbate 80, Backhousia Citriodora Leaf Extract, Tocopherol, Ethylhexylglycerin, Caprylyl Glycol, Potassium Laurate, Ammonium Acryloyldimethyltaurate/VP Copolymer, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, Phenoxyethanol, Disodium EDTA.
Ingredients may change or vary from time to time. Please refer to the packaging of the product you receive for the list of ingredients in your particular product.
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Reviews
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Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
3630 results
Love it
[I received this product in exchange for my honest review] This has quickly become my go‑to primer. It kept my makeup looking flawless all day, even with my oily/combination skin. It can feel a bit heavy when paired with a fully mattifying foundation, but it worked beautifully with all my other makeup looks.
Matte girls, this one understood the assignment
[I received this product in exchange for my honest review] I tried the Power Grip Matte Primer and I love how it gives that smooth, shine controlled finish while still gripping my makeup in place. It has the same makeup locking power as the OG Power Grip, but with a matte effect that really helps reduce excess oil without making my skin feel tight or dry. The texture goes on smooth, sets nicely, and creates the perfect base for foundation. My makeup stayed put and looked fresh for hours, even on busy days. If you want long lasting wear with less shine and a clean, matte finish, this primer is definitely worth adding to your routine. ✨


Long lasting
I fell in love with this primer. First time using a primer so I didn't really know what I was doing but I figured it out after watching a video. I can say this is definitely made for us makeup wearing girls out there. Last long. Easy to apply. Perfect for gripping, kept my makeup locked in all day long. Matte finish helped control the shine and did not feel heavy on the skin after drying. Price point is amazing.
Long lasting
[I received this product in exchange for my honest review] I fell in love with this primer. First time using a primer so I didn't really know what I was doing but I figured it out after watching a video. I can say this is definitely made for us makeup wearing girls out there. Last long. Easy to apply. Perfect for gripping, kept my makeup locked in all day long. Matte finish helped control the shine and did not feel heavy on the skin after drying. Price point is amazing.
Loving this product!
Love the e.l.f. Halo Glow Setting Powder! It gives the most beautiful, soft-focus glow without looking shiny or cakey. Blurs my pores perfectly, feels weightless, and sets my makeup all day for that dreamy airbrushed finish. Such an affordable gem – highly recommend!