Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

It's A 10 Miracle Hair Mask Conditioning Treatment #1
It's A 10 Miracle Hair Mask Conditioning Treatment #1

 Miracle Hair Mask Conditioning Treatment

$55.00

or

Replenish & Save

Size:17.5 oz

Pickup and delivery options

Unavailable to ship

Out of Stock

Notify me when this item is available:

Notify me when this item is available:

By clicking this box and on the “Submit” button, I consent to receive automated marketing text messages from or on behalf of Ulta sent to the phone number provided above. Consent is not a condition of purchase. Standard message and data rates may apply. By clicking, I also agree to the ULTA.com Terms and Conditions and have read Ulta’s Privacy Policy.

Details

Benefits

  • Detangles
  • Helps restore moisture balance
  • Softens
  • Smooths
  • Helps restore elasticity
  • Imparts luminous shine
  • Enhances natural body
  • Nourishes
  • Helps reduce frizz
  • Improves color vibrance

Features

  • Color safe
  • Leaping Bunny Certified

Key Ingredients

  • Keratin Amino Acids: a concentrated dose of hair’s own natural protector
  • Hydrolyzed Collagen: a protective conditioner created from strengthening compounds like those found in skin
  • Apricot Kernel Oil: vitamin-rich natural oil that improves health of scalp and hair
  • Sweet Almond Oil: an emollient oil that moisturizes scalp and imparts flexibility and shine to hair

Item 2250247

How To Use

After shampooing, apply from root to tip. Leave in for 3-15 minutes, then thoroughly rinse.
For deep treatment, apply with heat. After shampooing, apply from root to tip. Leave in 3-15 minutes, then thoroughly rinse.

Ingredients

Water (Aqua/Eau), Glycerin, Dimethicone, Isopropyl Palmitate, Cetyl Alcohol, Behentrimonium Chloride, C15-23 Alkane, Methyl Gluceth-20, Fragrance (Parfum), C13-14 Alkane, Phenoxyethanol, Hydroxyethylcellulose, Methylparaben, Disodium EDTA, Propylparaben, Ethylparaben, Caprylic/Capric Triglyceride, Sodium Hydroxide, Hydrolyzed Collagen, Keratin Amino Acids, Bambusa Vulgaris Stem Extract, Phyllanthus Emblica Fruit Extract, Rosa Rubiginosa Seed Oil, Coffea Arabica (Coffee) Seed Oil, Benzyl Benzoate, Limonene, Hexyl Cinnamal, Linalool

Frequently bought together

3 items

Current Product

It's A 10

Miracle Hair Mask Conditioning Treatment

Size

17.5 oz

4.7(498)
$55.00

Make it a routine

Add these personalized recommendations to complete your beauty routine.

Step 1

Step 2

Step 3

Current Product

It's A 10

Miracle Hair Mask Conditioning Treatment

Size:

17.5 oz

4.7(498)
$55.00

We think you'll like

12 items

Review Snapshot

by PowerReviews

498 ReviewsWrite a Review
94%
of respondents would recommend this to a friend
Ratings Distribution
Pros
Cons
My Beauty Routine Takes
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Saved my over processed hair

Im not one to review products and I'm also not one to buy hair products period but i hope this will help someone who was in my same situation. I went in and got my hair done professionally. My hair is originally a light brown and i had a balayage done so..bleach. I was feeling weird when my hairdres...

Versus
Most Helpful Critical Review
Good product im sure?

I'm a little confused about this product. I bought it because of all the great reviews it had but I'm not sure I'm using it correctly. I followed the instructions on the bottle and i didn't get the results that everyone else did. I also saw that the website has one set of instructions and bottle say...

498 results

Great Product for Highlighted/Platinum hair

Submitted 2 years ago

By Emily

From VA

Hair Type Wavy Hair

Personally this is a 5/5 for me. I rate it a bit lower bc its not for everyone. I'm platinum blonde so my need of the product is probably why it works so well for consistent use. If you need the hydration then go for it but it is a thicker product.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
I would buy this again

Submitted 2 years ago

By Yolanda

From Pueblo colorado

Hair Type Very Curly Hair

Verified Buyer

I would but this again but can't say it's a miracle worker, then again my hair is very dry.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Seems to work fine, but like cheap perfume

Submitted 2 years ago

By ADKS513

From Northern NY

all in all, benefit-wise, it did seem to moisturize my super bleached blonde highlighted hair, but the effects didn't last long and overall in general for me the smell is too intense and overwhelming, and 99% of the time I'm good with any scent- it's never been a problem for me, but in this case with this particular product, it just smells like really cheap, bad perfume and for that reason, I'm not going to repurchase it there's too many other options out there.

Was this review helpful to you?
The best

Submitted 3 years ago

By mgz

From Texas

I have used this mask once a week for years and highly recommend.

Was this review helpful to you?
Best conditioner I've ever used BUT IT HAS PARABENS !!

Submitted 3 years ago

By Ranya

From Los Angeles, CA

Hair Type Wavy Hair

I'm heartbroken because this is BY FAR THE BEST hair mask/conditioner I've ever used in my life but it has parabens. It's a 10, if you're reading this please reformulate this to exclude parabens. I will not use anything with parabens for sake of my health - and neither should anyone else!!

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?

Q&A

Showing 5 out of 10 Questions
Q
Is this safe to use immediately following a color service?
Asked by Chrissy
Official Answer By It's a 10 Haircare - Brand Engage
Yes! Our products are made to protect your hair color.Was this answer helpful to you
Q
How often do you use this? Once a week?
Asked by Pattycakes
Official Answer By It's a 10 Haircare - Brand Engage
Hi there, you can use this as often as you feel you need a conditioning mask!Was this answer helpful to you
Q
The instructions suggest using heat for a "deeper" treatment. How would you do that?
Asked by Emmy
Official Answer By It's a 10 Haircare - Brand Engage
Yes, applying gentle heat with the hair mask boosts penetration and effectiveness by opening hair cuticles, making it ideal for deep conditioning; you can use a heat cap, warm towel, or hair dryer on low/medium heat for 10-30 minutes before rinsingWas this answer helpful to you
Q
Are all of the It's A 10 products sulfate and paraben free? I have highlights and a keratin treatment so I'm trying to be very careful not to mess it up. Thank you!
Asked by EP
Official Answer By It's a 10 Haircare - Brand Engage
Each products ingredients vary - we recommend reaching out to support for information on each product you're interested in.Was this answer helpful to you
Q
For what hair type is this for? Is this good for semi fine straight hair?
Asked by Kat
Official Answer By It's a 10 Haircare - Brand Engage
Yes; it can be used on all hair types. If you're looking for something for fine/thin hair, we do recommend the Volumizing Collection.Was this answer helpful to you