Size 5.0 oz|
Store & Pickup Availability
PRAVANA INTENSE THERAPY TREAT provides repairing properties to damaged hair. Proven to reduce breakage by up to 98%, improve manageability, smoothness, strength, shine and softness of hair.
How to Use
Rated 4.04 out of 5 stars
I'm surprised by the low rating reviews for this product! I bought the pravana blonde conditioner and it destroyed my hair but I bought this and used it the next night and it saved my hair! I feel such a huge difference in the softness. I recently went platnium blonde very recently my hair still looks awful but it looked a lot better after using this mask! I think one thing I did that might have added the extra push it needs to work is adding heat I blow dry the mask especially in areas that are prone to dripping lol and then I wrap a towel around my head and lay on a heating pad (which is beyond relaxing!) I left it on for an hour, I try to leave masks on for much longer or even overnight but didn't have the time and it still made a huge difference. I bought the travel size to make sure it was worth it because I've been through so many hair masks trying to find one that will help the platnium damage but I will be going to ulta tomorrow to buy the bottle and the shampoo & conditioner lol
I don't get. I love Pravana...their Perfect Blonde shampoo and masque are holy grail products for me, but they're very pigmented. I was traveling and ran out of the other deep conditioner I use, so I bought this masque to alternate because of the good reviews. I was shocked. It left my hair feeling like hay...it was a dry, tangled mess, like one giant dreadlock. I was in tears from the amount of hair I lost from breakage after just one use, and my hair is healthy! When I went back to my Perfect Blonde alternated with my other staple conditioner, my hair came back to life, thank goodness! Maybe something in this just did not mesh with my chemistry? The upside is, it smells amazing, but I won't be running to use it again, I'll stick with the Perfect Blonde line and make sure I keep my other staple ordered from now on ;)
Elle from Denton, TX
I don't understand why this isn't talked about more! I didn't realize I had any damage in my hair or if the humidity was just making my hair scream for moisture. I used it on my 2b, fine, dry hair with wet hands to get a little slip. I wrapped my hair in a satin scarf before bedtime. When I woke up and let my hair down, I can actually run my fingers through my hair! After washing and styling, I do notice a big difference! A lot less frizz and my color is more vibrant! I hope this never goes away!
Karren from Dallas, Texas
This conditioner works wonders on my hair. I have naturally curly hair that needs a lot of moisture to prevent frizz and this conditioner provides it. I leave it in for 5 to 10 minutes, rinse, then let my hair air dry. My curls come out well-formed with no frizz. Perfect.
SwagMasterF from Marietta Ga
I had been using the Aveda color protect and it was not giving my hair enough moisture so I tried this since my stylist uses Pravana color on my hair. I don't know why there are negative reviews about dry/tangled hair. This lets me run my fingers through my hair while wet without any tangles!
Szee22 from Strongsville
I received this as a sample and was interested in trying. Unfortunately this did not work on my hair at all. From the moment I washed it out, my hair didn't feel right ( tangled/very heavy/ overall rough) also my hair normally dries very nicely, but for some reason this made my hair feel SO incredibly dry.
Big Mommy from Florida
I received a sample of this masque in a sample pack from Ulta. My hair has been ravaged because of Essure...a birth control device now pulled from the market. I had to dye my blonde hair back to my natural color so I had damaged blonde with brown covering it. I lose my hair in huge chunks daily. It's a mess. But this masque completely revitalized it. I'm not even done with the sample yet.
So needless to say I'm buying the large size.
It doesnt smell bad. They just didnt add fragrance. For people used to added fragrance it may not smell perfect but I'm sure fragrance is just more chemicals so I'm fine to be without the chemicals added just for smell.
Tiger Princess from PNW
I got a freesample of this product and wasn't too impressed. It does leave my hair shiny and refreshed but it smells straight up like Pepto Bismol. Nasty. Glad I didn't pay for it! Be warned!
Christina from Maine
This product made my hair soft and shiny. Gray hair is not easy to make shiny, let alone wavy hair. Love it.
Janisa from Utah
I loved this! It's not something I would do every week but maybe every other. I got a sample of this and I'm so glad I did. My scalp and hair is very hydrated without feeling oily. I think if you used this a lot it would get greasy.
starz123 from Saint Augustine, FL
I almost didn't buy this because of the amount of negative reviews but decided to give it a try since Ulta has an amazing Return policy. My hair is already dry on it's own and it's compounded by pretty regular bleaching sessions. I've tried so many hair masks that leave my hair feeling great at first but by the next day my ends are so dry. Pravana's Intense Therapy Treat mask works wonders on my hair. I left it on overnight and then I washed my hair in the morning using the shampoo from this line and used the mask a 2nd time in place of the conditioner. I do that overnight routine every other week and then use the mask everytime I wash my hair. My hair hasn't looked or felt this healthy since it was virgin hair. No more drystraw like tresses for me.
Abigail from New Mexico
I have fine, wavy textured hair and this has brought my hair back to life within the first use. I recently lightened my hair to a level 10 and pushed it pretty far even with Olaplex and staying away from heat. This really has done a wonderful thing for my hair. It did NOT weigh it down or make it greasy. Three minutes is all you need and WALA, your hair will look and feel healthy and strong
Ashmckay from Akron, Ohio
I bought this because my sister uses one of this brands leave in treatment religiously and i have been looking for an effective hair treatment mask to save my hair since I've started highlighting my naturally dark hair. The first time i used it. It left it on in the shower for the recommended time and didn't really notice a difference in my hair but it smelt amazing. I didn't want to give up hope so I decided to leave the mask on overnight in a hair cap a week later and let me telll you!!!!! My hair has never felt so soft. I had some fall out when i rinsed it but figured that was normal given my hair is pretty damaged. I've been using this stuff overnight every two to three weeks and have notice a complete change in my hair and have significantly less breakage and i use heat on my hair almost every day. FYI - I follow the mask up with the Pravana leave in treatment and after every wash. Obsessed with these two products and will have a very hard time ever giving these up to try others products because the combination of the two has saved my hair.
Kai from Portland, OR
For reference I have overall medium-textured, low-porosity hair that gets lightened, so some areas around my face are finer and a little bit more porous. I have 2b/2c waves that are protein sensitive. I try all sorts of hair masques to combat chemical damage from foil lightening sessions, blow dryer heat, and hair that is just naturally prone to splitting. Very few products do anything at all, or they make my protein-sensitive hair hard and dry. I wasn't expecting good results and wouldn't have even tried it if I hadn't gotten a travel size in a gift set. In a single use this product strengthens my hair from snapping without build up while keeping it soft! I highly recommend to anyone with a similar hair type or sensitivities. I will be repurchasing!
Jess from weehawken nj
Outdrsgurl from Beaumont ca
Those made my hair feel dry, tangled, it's trash. Do not buy this. I just wanted to try because it's new to me! I use it's a ten deep conditioner and it's fabulous! And I use it's a ten leave in spray and it too rocks. This on the other hand is sooo drying and I think more hair fell out than usual. Do not recommend at all-
Andrea from Pasadena
I really love this deep treatment conditioner. I have used very many and all different types for my hair. I currently have my hair dyed blonde and I have seen some breakage. This deep treatment has helped tremendously and leaves my hair smelling nice, very soft and smooth even after a night of all night salsa dancing. I highly recommend this product and will buy it again.
Azemola from Iowa
I used it as an overnight mask for my bleached hair. Got up in the morning, and my head was just ITCHY. Showered it off and omg the hair that fell out! I'm already thinning out enough. I'm literally sitting here sobbing. Now I might have to cut it all off since it's some much more thinned out now. Buyer beware.
Marz from Cleveland. OH
I'm not upset that this product was a miss for me - thankfully I only bought the 2oz bottle. I see great reviews on this product but I'm not sure HOW. This product made my hair feel even drier. It feels LESS healthy and LESS smooth AFTER using. It's like I need another masque to correct this masque.
Christine from Sacramento
I am Mexican and Fijian and I have very curly hair that's always been dry especially at the ends so dry that it would frizz up so bad when I straightened it and sometimes even when I had it curly and there was nothing that could fix it well I got this stuff In a trial set as a gift and let me tell you it is a miracle it is soo amazing my hair is all smooth and soft and moutuirized my straightened hair looked so sleek and natural with volume no frizz at all and when left curly my curls were so effortlessly bouncy and shiny and didn't flatten on top wonderful product
PhoenixMommy78 from Galax, VA
Erica from NC
I have never tried a product that works this well for my hair before. It feels amazing, strong, and thick
AJ from California
Seriously, if you haven't tried this, you should. My hair has never felt softer after a shower. Usually, I have terrible tangles that build up throughout the day but after using this, I can run my fingers through my hair all day without them! Nothing has ever done that for me before. PLUS, it smells so good. You need this!
Fifi from los angeles
I used this along with the shampoo and my hair felt so nice and smooth while styling. I loved the smell and the fact that, although it is a mask my hair wasn't weighed down.
Kia from Los Angeles
This is my favorite masque to use right now, and I don't see this changing soon! I love how light the formula is and how soft it makes my hair feel!
Demi from Los Angeles, CA
This entire regimen is amazing. It improved the overall health of my hair in one week! I don't use the masque every wash, but it's a fantastic treatment that smells AMAZING!