Product Reviews Rated 4.31 out of 5 stars
2181 Reviews
Most Helpful Positive Review Wonderful Concealer! I LOVE this concealer b/c it's more of a liquid than a cream, so it doesn't crease up in my fine lines under my eyes. Blends to perfection and I even prefer this over "Bye Bye Under Eye" from It cosmetics (even though that's a bomb concealer as well)
Most Helpful Critical Review Mixed Feelings I have mixed feelings about this concealer. It does work well, but you get so little product! 0.08 fl.oz. which means that you could get Tarte Shape Tape for the same price since Shape Tape has 3x more. (I wish I would have caught this before purchasing!) Also, the shade range is horrible. I was lucky enough to find a shade that works for me (Light Cool) but most skin tones are completely left out. This is a good working concealer, I just think for the price, splurge and go with Shape Tape. It does have good pigment and coverage but you will run out so quickly that it isn't worth your money.
Reviewed by 2181 customers Great concealer! 5
Ally S. from Maryville, TN
I've tried different concealers, but this is hands down the best! It doesn't cake up and is long lasting. It covers my dark circles and redness. Also, it is at a VERY affordable price.
Love this 5
Denise from New Braunfels TX
I love this. It's better than most I have used. Way nicer than tarte tape. I really enjoy this concealer. I could see it being a but drying but I moisturizer under my eyes before application.
Love the formula and value but packaging leaks 4
Baen from New York City
I love this concealer, the formula stays on my skin and doesn't cake. Great value for the price. However, the packaging is absolutely terrible. Every time I put the wand back into the bottle, it would splooge out more product until it's caked around the lip. It makes the product run out so much faster. I'm down to my second bottle, and won't be repurchasing because it is wasteful.
Favorite Concealer 5
CB from Alabama
I have went through 3 tubes of this concealer. I love it so much. It covers nicely and the color I got matches me perfectly.
Not good at all 1
Monica from Florida
It doesn't provide good coverage at all, it cracks and it doesn't seal not even with setting powder. Never buying again.
Can't beat the value on this concealer! 5
alexagee from LA
So this is probably the cheapest and best concealer that I've ever purchased. It's not cakey, doesn't crease, and sets well with powder. If it doesn't work like this for you, then you are using too much of it. There is quite a lot in a tube so it literally lasts forever. A little goes a long way!
Not a fan 1
Ashley from Plover WI
Really not into this concealer. It's greasy & never sets even with setting powder. It crackles & leaves lines. No thanks
Does the job 5
Sam from Troy, MI
It swipes on easily and does a good job covering my dark circles. I like the soft 'spatula' wand. Lasts most of the day - I'm VERY dry and on days after I'm not well hydrated, my skin sucks in whatever is on my face. Not the fault of the product. I love this, reasonably priced, especially if you catch a sale.
The color has changed, no longer Cool 3
morean from USA
I've only ever purchased Light Cool in this concealer and it WAS a perfect match for my skin tone, I would mainly use it to hide blemishes. I am very fair with VERY cool toned skin, to the point where I'm straight up pink. For some reason this formula has changed or at least the shade Light Cool has changed because it looks very yellow on my skin now. It appears more Neutral toned now instead of Cool like it used to be-and like the name suggests. Because my skin is so cool toned this just looks completely unnatural and I cannot use it. I even had a tiny bit left in a previous tube of Light Cool and the difference in tone is very apparent. I am so disappointed in the changes made to this because it used to be my HG concealer. I also really liked the fact that this tube is larger than previous ones I have bought in the past. Since I'm so fair I cannot go to a darker shade and with this being the lightest cool toned concealer in the line, I will have to start shopping around for a concealer that actually matches my skin.
this stuff is affordable and great 5
mimicella from Albany, NY
This is an affordable concealer! This concealer is my go to to sculpt my brows and define them. It also works well to cover acne scars. I also have used this for my undereye and it stayed all day at work. I picked it up to reach a minimum and now this is my 3rd time buying this concealer. Great affordable buy.
Oil gal approved!!! 4
Taefab from San Jose, CA
-1 star for the color range. But overall this concealer is great for coverage on oily skin. I have very noticeable dark circles and this product can cover them up. It stay on your face all day and doesn't crease if you set it with powder!
Much dryer than the old formula 1
Sam from Brentwood, Ca
This was my go-to concealer for a few years until the last time I bought it. The formula/bottle size had changed: originally it was smooth and appeared hydrating but now it emphasizes my fine lines and the texture in the corner of my eyes. Everything just looks crispy and dusty now. Super sad. It makes me wonder if they rolled over the good reviews from the previous formula when they started marketing this new one. I hope one day they switch back to the old concealer
Nice coverage 5
mammameesh from La Crosse Wi
This has good coverage and stays well.
HIGH QUALITY 5
Rachel from Indianapolis
Conceals great. Low price, high quality.
best coverage 5
PakiGirl from Richmond TX
love how it blends in really good and covers up everything
Great formula and coverage 4
Makeuplover25 from Georgia
I have been looking for what feels like forever for a good concealer. I purchased the Lancôme teint idole ultra wear concealer and it was NOT good. So I figured why not give this a try. It is now my go to concealer. It stays in place and covers the darkness under my eyes. My only issue is that the applicator is a little flimsy and not super practical. I will continue to use and purchase this.
Great affordable concealer 5
Highly recommend from Illinois
A little bit goes a long way, The price is really good for the amount you get, you don't need to use much product, and it covers really well.
Bad color range 1
Sofi from New jersey
I bought tan warm it still looks like light shade,the shade range name mentioned and product delivery is very far away.coverage is medium, but it looks smooth formula.Needs to add more warm tone colors
Finally! 5
luv from AR
PERFECT match the first try! Affordable! Works 100% THANK YOU ULTA!
Covers everything, easy to blend, good texture 5
Cheyenne from US
It was easy to find my right shade. It gets rid of underneath eye bags and other areas. It's full-coverage, easy to blend, and a nice soft texture on the skin. I would buy this again.
OK coverage, not the greatest. 2
MU 1975 from West Virginia
I have used a lot of Ulta products and have been pleased. Due to not being able to sample, which is understandable, I discovered this product makes little difference.
Summer Shades! 5
Joe Momma from OC California
So I usually use taste shape tape but I tan so easily that I needed another full coverage one that I was not willing to spend 30 bucks on another summer shade that won't match after a week of summer. It is great if you have light-tan - Tan neutral tones, because for me my issue with neutral concealers is that only the expensive ones work well for me, but this one is perfect for my summer shade. I got neutral medium -tan and it matches my summer tan so well. Will def buy again and it is such a good dupe for high end concealers especially if you need a good one for contour or spot concealing/daily wear. No cake or oxidation and a little goes a long way. My only issue is the wand itself. If they changed the wand I'd love it more.
Not cool toned 3
ChelsO from Alabama
I ordered and received the Light Cool shade and it is darker than the light cool foundation...and orangey. does not cover.
Good affordable concealer 3
Erinlynn from North Carolina
Definitely affordable if on a budget. It's not the best but not terrible. It is mousse like consistency. Once I apply and the concealer settles it leaves my skin feeling a tad dry. Mind you I moisturize and prime before adding.
great for the price 5
Di from ny
this is just great coverage for the price. It does last and a little goes a long way. I keep 1 at home and 1 in my handbag. I do have dark circles and this covers!
