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Highlights
Summary
A botanical-based regimen that fuels fatigued follicles, nourishes the scalp, and thickens each hair. Virtue's Flourish Hair Rejuvenation Treatment Kit includes a 3-step regimen ideal for mild to moderate thinning.
Benefits
- Flourish Shampoo & Conditioner nourish and strength new growth, reducing the rate of breakage and helping hair grow to maturity.
- Provides lightweight hydration and a sheer "moisture shield" to thicken hair and keep the fibers supple.
- Key Claims/Consumer Perception*:
- 93% said hair is easier to style
- 90% saw new growth
- 90% said their hair feels healthier
- 90% said they have more volume
- 87% said their hair looks fuller
- 87% had more confidence in their appearance
- 83% said they saw less fall-out
- *Consumer perception results after 6 months of Hair Rejuvenation Treatment use.
Features
- A gentle, spa-like blend of aromatic herbs, bright citrus, clean flowers, and balancing woods, with basil and patchouli essential oils for scalp care and healthy hair
- A revolutionary new approach to hair loss, ideal for:
- Women with mild to moderate hair loss due to:
- Hereditary factors
- Hormonal factors (including recent pregnancy)
- Nutritional deficiencies
- Stress
- Women who seek a natural approach
- Safe for chemically treated or colored hair
Includes
- Flourish Shampoo for Thinning Hair (8.0 oz)
- Flourish Conditioner for Thinning Hair (6.7 oz)
- Flourish Density Booster (4.0 oz)
Item 2639281
Shampoo for Thinning Hair: Work a quarter-sized amount of shampoo into a lather between palms. Apply to wet hair and massage into scalp, starting at the nape of your neck, and work the lather through the ends. Rinse thoroughly.
Conditioner for Thinning Hair: Work a quarter-sized amount of conditioner between palms, apply to wet hair, from mid-shaft to ends; leave in for 1-3 minutes before rinsing thoroughly.
Density Booster: Once daily, on damp or dry hair, lift hair into sections and spray directly onto scalp. Gently massage in and do not rinse.
Flourish Shampoo: Aqua (Water, Eau), Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Lauryl Glucoside, Acrylates Copolymer, Keratin, Trifolium Pratense (Clover) Flower Extract, Camellia Sinensis Leaf Extract, Larix Europaea Wood Extract, Sodium Hyaluronate, Tocopherol, Acetyl Tetrapeptide-3, Rice Oil Glycereth-8 Esters, Sodium Phytate, Cocamide MIPA, Polysorbate 20, Hydrogenated Coconut Acid, Sodium Isethionate, Sodium Methyl Cocoyl Taurate, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Trisodium Ethylenediamine Disuccinate, Ethylhexylglycerin, Hexylene Glycol, Glycerin, Butylene Glycol, Sodium Dilauramidoglutamide Lysine, Isopropanolamine, Coconut Acid, Dextran, Chondrus Crispus Extract, Ethylhexyl Salicylate, Sodium Metabisulfite, Glycine, Gluconolactone, Zinc Chloride, Phenoxyethanol, Parfum (Fragrance), Potassium Sorbate, Sodium Hydroxide, Citric Acid, Sodium Benzoate, Sodium Chloride, Linalool, Geraniol, Limonene, Citronellol.
Flourish Conditioner: Aqua (Water, Eau), Cetearyl Alcohol, Dimethicone, Brassicamidopropyl Dimethylamine, Cetyl Esters, Cetyl Alcohol, Behentrimonium Chloride, Isododecane, Ethylhexylglycerin, PEG-100 Stearate, Glyceryl Stearate, Keratin, Acetyl Tetrapeptide-3, Biotin, Silybum Marianum Ethyl Ester, Saccharomyces Lysate Extract, Panthenol, Tocopheryl Nicotinate, Cyperus Esculentus Root Oil, Tocopherol, Madecassoside, Quercus Petraea Fruit Extract, Citrus Paradisi (Grapefruit) Fruit Extract, Asiaticoside, Hydrolyzed Adansonia Digitata Seed Extract, Amaranthus Hypochondriacus Leaf Extract, Trifolium Pratense (Clover) Flower Extract, Larix Europaea Wood Extract, Glycine, Hydrolyzed Vegetable Protein, Hydrolyzed Quinoa, Oryza Sativa (Rice) Extract, Hydrolyzed Linseed Extract, Camellia Sinensis Leaf Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Hydrogenated Ethylhexyl Olivate, Oryza Sativa (Rice) Bran Extract, Hydrogenated Olive Oil Unsaponifiables, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Oil, Oryza Sativa (Rice) Seed Protein, Phytic Acid, Tetrasodium Glutamate Diacetate, Butylene Glycol, Sodium Dilauramidoglutamide Lysine, Dextran, Disodium Phosphate, Caprylyl Glycol, Propanediol, Parfum (Fragrance), Hydroxyethylcellulose, Polysorbate 60, Benzyl Alcohol, Polysorbate 20, Sorbic Acid, Benzoic Acid, Glycerin, Phenoxyethanol, Dimethiconol, Chlorphenesin, Sodium Metabisulfite, Gluconolactone, Zinc Chloride, Sodium Hydroxide, Alcohol, Citric Acid, Tetrasodium EDTA, Sodium Benzoate, Sodium Phosphate, Potassium Sorbate, Calcium Gluconate, BHT, Linalool, Citronellol, Geraniol, Limonene.
Density Booster: Aqua (Water, Eau), Keratin, Methyl Nicotinate, Acetyl Tetrapeptide-3, Zingiber Officinale (Ginger) Root Extract, Pisum Sativum (Pea) Extract, Nasturtium Officinale Extract, Moringa Oleifera Seed Extract, Jasminum Officinale (Jasmine) Flower Extract, Hydrolyzed Linseed Extract, Hydrolyzed Hibiscus Esculentus Extract, Helianthus Annuus (Sunflower) Seed Extract, Daucus Carota Sativa (Carrot) Root Extract, Cynara Scolymus (Artichoke) Leaf Extract, Amaranthus Caudatus Seed Extract, Saccharomyces Lysate Extract, Larix Europaea Wood Extract, Trifolium Pratense (Clover) Flower Extract, Camellia Sinensis Leaf Extract, Isochrysis Galbana Extract, Tocopherol, Mentha Piperita (Peppermint) Oil, Dextran, Pentylene Glycol, Sodium Phytate, Sodium Dilauramidoglutamide Lysine, Quaternium-51, Ethylhexylglycerin, Sodium Metabisulfite, Glycine, Parfum (Fragrance), Biosaccharide Gum-4, Butylene Glycol, Glycerin, Zinc Chloride, PPG-26-Buteth-26, Propanediol, Polyacrylate Crosspolymer-6, PEG-40 Hydrogenated Castor Oil, t-Butyl Alcohol, Alcohol, Tetrasodium EDTA, Sodium Benzoate, Potassium Sorbate, Disodium EDTA, Phenoxyethanol, Citric Acid, Linalool, Geraniol, Limonene, Citronellol, Benzyl Benzoate, Citral, Hexyl Cinnamal.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Helps
My hair is thinning at the crown and was never super thick. Individual stands are pretty thin, so it gets weighed down easily and my curl pattern, while definitely curly, is not strong so it can often behave more like wavy hair. Most curly shampoos and conditioners don't work for me because my hair ...
Most Helpful Critical Review
Hope it works
I've been looking forward to try this & was a bit disappointed at the size. It is sample/travel size so I'm really hoping it will really last the 3 months it's supposed to be for & although I've lost volume & hair thickness, I still do have quite a good amount of hair & long hair at the moment. Than...
571 results
Shiny, full, curly hair post hysterectomy
Reviewed at

My hair is healthier, much shinier, and has less frizz since using Virtue Flourish. My hair density also appears thicker. I love the smell of the products in my hair, and plan to continue using. It has replaced all of my other salon quality high priced products.
Shampoo and conditioner
Reviewed at

I'm a bit disappointed. As I thought I understood that this product is to help thinning hair look fuller and healthier. It has not helped at all. Still looks dry.
Great for hair loss
Reviewed at

I've been using the Hair Rejuvenation Treatment for 45 days, and I am very impressed with the results; I have definitely noticed a significant reduction in hair loss. While I love most of this product line, I didn't see the expected volume from the spray, and the oil doesn't provide enough moisture for my curls. I understand this line isn't specifically formulated for curly hair, but I would love to see a version for curls added in the future I would definitely purchase it.
Works great
Reviewed at

Works great
My hair is thicker (because
Reviewed at

My hair is thicker (because of the spray) but overall it's not any more healthy than it was before the products.
Questions
Q&A
Showing 2 out of 2 Questions
- Q
Can you use this on color treated hair?
- Asked by Griz
- Official Answer By Virtue - Brand EngageYes! The Virtue Flourish collection is safe for color-treated hair. The formulas are designed to support a healthy scalp environment and help improve the look of thinning, fragile hair while caring for the hair you already have.Was this answer helpful to you
- Q
How often do you need to wash your hair. I currently wash my hair ever 3 to 4 days.
- Asked by Trixie
- Official Answer By Virtue - Brand EngageThis will work perfectly for you then. Frequent washing (every 1-2 days), will help purify and detoxify the scalp to enhance faster and healthier regrowth. People washing 1-2 times a week would be slowing their progress.Was this answer helpful to you