Rated 4.69 out of 5 stars
Most Helpful Positive Review THE BEST
I'm absolutely in love with these Shadow pallettes! They blend so easy and complement darker skin. I experienced no fallout at all while blending these shadows and I love the color range. These Shadow Palettes also are pigmented and don't look patchy when put on. I'm super in love with everything these pallettes have to offer.
Most Helpful Critical Review Not Great
I was disappointed with this wet n wild Color Icon 10-Pan Shadow Palette. These all have a lot of fallout. I tried these shadows with synthetic brushes and natural hair brushes and found that brushes really don't pick up much product and what little they do pick up just falls on your lashes and cheeks. Applying with your finger tips seemed to work the best and the fall out was minimal but the saturation of color was faint at best. The first three on the top row and the first three on the bottom row gave a fair amount of color but the last two in the top row and the last two in the bottom row provided pretty much no color at all. I also found that you could not blend these shadows out at all and they didn't do well with layering either. I also found that any brush used in each pan of color caused the shadows to become dust like and I expect to get a little of that but this was a lot of product turning to shadow dust.
Reviewed by 141 customers Shocked at how pigmented these are!
jennyg4882 from Raleigh, nc
Gorgeous palette! They have really upped the game with these palettes - they delivered a very bright and highly pigmented product that is fun and easy to work with! Love the variety too!
LIGHTS OFF PALETTE IS FIRE!
AllaunaOG from Geneva NY
The Lights off palette was created just for me! I hugely recommend the ICON COLOR 5 and 10-pan palettes
Love the colors!
Leena Sam from undisclosed
I just got this beautiful palette and all the colors are super pigmented and easy to work with. Been creating different looks with these colors and am excited to get more creative with it!
Valramos from Arizona
The pigment blew me away, you would never know these are drugstore eyeshadows. I am so obsessed.
I hope they come out with more colors
Jazlinb from Fremont, CA
I loved these eyeshadow palettes. Super easy to blend, affordable and they give beautiful results
Great eyeshadow palettes!
Brooketyler from Dallas Texas
I love these palettes! They have a variety of different finishes THAT ARE VEGAN, and might I say they are super pigmented such as matte, satin, shimmer, and metallic. These are a new staple in my collection and I will use them for a long time to come.
Mariaa from Fresno, CA
I tested out the Call Me Sunshine Shadow palette, swatched them all, and the pigment is so good with a buttery smooth feel to it! Very impressed with the pigment, I absolutely love this palette and I can't wait to make more shadow looks!
Arpidavoian from Los Angeles, CA
Absolutely love this shadow palette for the big range of looks I'm able to create with it. From everyday look to going out glam.
WET N WILD NEVER DISAPPOINTS ME
Imofficialmaria from Fresno, CA
Wet N Wild has always been one of my favorite brands because their quality is top tier. With the 5 Pan and 10 Pan Color Icon Shadow Palettes they continue to impress me with the amazing pigment and buttery smooth feel that these shadows offer. I am obsessed and I can't wait to create more looks with this collection
Pallette of my dreams
Phillyglam from Philadelphia PA
It has everything I desire - big shadow pans, great pigmentation, wonderful neutrals, both matte and shimmer. Blends well and stays on. You can go basic or glam with this one.
one stop shop for glam!
candy3 from irvine, california
I am loving these 10 pan shadow palettes! The formula is so soft, long-lasting, easy to wear and blend. I love the rich pigment. I appreciate that it includes shades that are meant for the face as well. I love using these additional face shades for blush and highlight. Now, instead of having to grab many different palettes for my makeup looks, I only grab one of my 10 pan color icon palettes. I definitely recommend this, it's a must-have for anyone who enjoys makeup, from beginners to experts!
Maya Robinson from Columbia, MO
I love that you can use some shades on the face and other on the eyes!
lauren from san diego
The actual palette is a lot more pink than the picture! Super cute and pigmented. Wet N Wild is so good for the price.
Hard to find colors
Evie258 from undisclosed
I just found the Heart & Sol Palette in store yesterday. As a hallyu girl, thank you from the bottom of my heart!! It is so hard to find a palette that has not just one or two red/orange tones and is actually worth the money when that is what you're looking for. I'll definitely get several more to be on the safe side and because this will be my everyday palette.
Best Shadow Palette Yet!
peytonjada from Michigan
I absolutely ADORE the 10 Pan Color Icon Shadow Palettes! "Nude Awakening" is now my favorite to create EVERY look, from day to nighttime. Also very surprised with detail to pigmentation! Layers very nicely and stays forever, thanks so much Wet n Wild!
valromo from Texas
Tried these palettes for the first time and I'm in love! They're so easy to blend and very pigmented! Will definitely continue using them :)
Call me sunshine! Literally.
Claude Monae from New York, NY
Call me sunshine and nude awakening have literally become staples in my makeup bag. It's got all the colors in 2 pallets that I was using multiple different pallets for and just a lot easier to store and carry around.
Also these golds?? So killer. I have dark skin and I've brought tons of stuff that didn't really shine on my complexion but these did your girl justice.
Perfect for me because I'm a cosplayer and I travel with my makeup a lot so I like packing lightly.
Minimal fallout, easy to blend and I like the face/eye options with these. Would definitely buy again.
NataliG from undisclosed
I love the variety that these palettes have, you really are able to create so many different type of looks.
Nice colors but warning is concerning
beans from California
There is a warning on the back that says that some of colors are "not for use around eyes."
How is that possible? Isn't this an eyeshadow palette? Not sure what to make of this.
I use this for my whole face
Vanessa from Washington DC
This is my go to palette subtle and cute, I also use it as blush and it blends nicely
So many colors!
Alecia from Brooklyn
So many fabulous colors to choose from. I had fun playing around with the different shades.
icyac from Detroit, MI
I love this palette! It is so pigmented and has a great range of colors. Perfect for a night out or a night in.
10 pan shadow palettes
xocisnerossxo from California
Favorite palettes super pigment and easy to blend and for the price you can't go wrong I highly recommend these are perfect for beginners
MSJR from Biloxi
I picked this up because it reminded me of the UD N. Honey palette, I can't wear their shadows so I've been trying to find a dupe in its place. This palette is really close and I can actually wear these shadows without irritation. They go on nicely, not as nice as the old formula but they're still pretty good.
Blended super easy!
baileyyymarie from FL
These shadows blended out super easily! They are super pigmented and i was able to create a look very easy! I will be using these palettes often