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High-shine color with a lightweight feel. L'Oréal Brilliant Signature Shiny Lip Stain delivers high color impact with a never sticky feel.
How to Use
Rated 4.57 out of 5 stars
I love L'Oreal Paris Brilliant Signature Shiny Lip Stain Lipstick, Be Captivating 305! Brilliant signature combines the best of the best: the high-shine finish of a lip gloss, the lasting wear of a lip stain, and the bold color impact of liquid lipstick. All of this with a lightweight feel and compared to many of my other lip gloss, it's not very sticky! I love that it's designed with a precision applicator ( soft sponge tilted at a sharp angle) making it easy for me to perfectly shape my lips, and it smells amazing! L'Oreal Paris Brilliant Signature Shiny Lip Stain Lipstick dries pretty fast, is such a beautiful color with an amazing hold, smells great, very hydrating and is very comfortable to wear. I would definitely recommend this! I love colors in the nude family and I think Be Captivating 305 is a cool nude.
I really wanted to like this lip stain as I normally love all of the L'Oreal Paris lip stains. However, I didn't like this one at all.
The color was fantastic, and the applicator was awesome. The applicator is in a small triangle shape and I feel like it covers your lips great and it's the perfect shape to get in the places of your lips you want to without making mistakes or a mess.
I was disappointed because it was a very THIN layer of stain. It was almost too water-y like. I had to apply multiple layers but then it didn't sit well on itself. I don't know if it's meant to be very thin but if that's the case it's not for me personally. If you are looking for a thin kind of stain than perhaps you'd love this one!
I did enjoy the other elements of the stain like the color, scent, applicator.
Jordantknight from Beaumont, TX
I love these guys. They keep their shine for a long time and stain even longer. Beautiful colors. I like these better than the buxom especially the color selection and the fact that they don't have a lot of slip like buxom. You can tell they'll stay put when applying
Mary from Tuscaloosa
Love the brush and the color
Faith P. from Florida, USA
As someone who hates liquid lipsticks, this is a winner. I chose the shade Be Captivating; I prefer colors that are a bit more subtle on my skin tone (very fair). This product is just awesome. I will say though, make sure you use a lip scrub and moisturize your lips because this will stick to dead skin. The first time I tried it it looked like a mess. But then once I tried it after cleaning dead skin off my lips (my lips are really dry), it looked amazing.
Hotblossoms from Vancouver WA
Ok so this is a VERY unique formula. It's kind of like Nyx "Shine Loud" but in one step instead of two and not quite as long wearing. The color and the gloss are mixed together in the tube but after you put it on, the color sinks down beneath the gloss and adheres to your lips and leaves clear gloss on top. It's very cool because unlike most lip stains, the gloss doesn't lift the color. If you kiss the back of your hand you'll see only clear gloss transfers, no color. Now there's a certain way you must apply this or it won't work right. First, don't take a long time to apply it and don't put on multiple layers. Just slip on one layer and leave it alone. You want to let it set for a minute so the color molecules have a chance to separate from the gloss and settle. Don't rub, blot or fuss with it. If you do it right, you'll be able to do the kiss test on the back of your our hand and you'll see no color transfers, only a little clear gloss. The best part is knowing that if anything smudges your gloss, it's only the clear gloss that reacts, the color won't smear outside the lines. The color will stay fresh looking until eventually the gloss fully wears off and takes some of the base color with it. But it usually only wears off from eating or drinking, and for a gloss, that's a pretty long time to look fresh. And when it does fade, the color still will resist smearing outside the lines even while you're eating. If at any point you want to touch up, you just need to wipe it off and start over. But that's not a problem with this formula, it wipes off easily and if you're lucky you might have a little stain left whenever you reapply. This is for people who love a lip stain but hate how adding lipgloss always removes the stain, or for people who love a full color lipgloss but can't trust it not to smear around their mouth. These are comfortable and lightweight but still feel cushiony and look plumping on the lips. Although it's not a "plumping" gloss, the cushiony polymers or silicones do a good job of making the lips look full while still looking very elegant. They just make your lips look juicy, plump and lovely. But of course, you have to apply them correctly. Wet n wild did this formula first, they were the "Stained Glass" glossy lip stains and they were even better because they stained more than these. But L'Oreal owns wet n wild so they were probably testing the market. But it's not a cheap formula and they were just too expensive for wet n wild buyers. I'm glad they found another way to sell them. I would love L'oréal to come out with more colors and make them more strongly staining like the wet n wild ones were.
Disappointed from Georgia
Hoping Ulta will refund the cost.
Diane from Florida
I bought this because the sign said: LASTS UP TO 24 HOURS. Well, guess what…..It lasts a little longer than the average lipstick but as soon as you eat a meal it has vanished, just like all the others. False advertising.
Mi from San Bernardino
Love the product❤️
A from None u business
I bought one of these colors and put it on and I looked crazy! I showed people my new lipstick and they said I look like a clown, so thanks Ulta Beauty! NOTTTT! So I rate this 0 STARS!
liv from usa
I was excited to try it but I can't get over the smell/taste of the product. It tastes like soap and doesnt go away!! I must have gotten a bad batch because none of the other comments mention the taste?
Im so disappointed because I love these kinds of lightweight, staining formulas but the taste was too much
RedPanda from Santa Rosa, CA
I love this product. I got the color 300 Be Uncontrollable. It's a barely there nude that stays hydrating feeling for hours yet has minimal transfer to cups or my mask. I'm so happy to have a lip product I can wear under my mask! Love the longevity and plan to get a slightly deeper color as well
GramGram3Xs from College Park, MD
I had hoped in purchasing this lip STAIN, it would have lasted at least several hours, but it did not. Will not purchase this again and will check store refund policy. Love loads of L'Oréal products, just not this one.
Andytess91 from Ontario Canada
I love this product because I'm a big fan of lip gloss, lip oils etc.. basically anything shiny! The problem with those products is they're not long lasting. I didn't really realize what this product even was when I first got it because stains are usually thinner and dry down. I applied this and it was like a lip gloss which I love!!! The reason why it's so good is because it dries down a bit so it lasts hours compared to a regular lip gloss! It's crazy good! Try it and you'll see what I mean! It's basically a long lasting lip gloss that leaves behind a slight stain once it wears off. Don't expect it to last like a liquid lip that's not what it is.
Meg from Michigan
Like shine but hate applying every 5 minutes? Try this. It really does stay shiny and stains the lips much longer than a usual gloss or lip tint. I only have to reapply it about as often as I would bullet lipstick, which is terms of gloss wear is…practically forever. I do wish there were more shades in this. Be determined is a nice toasty nude and I really enjoy it, but I'd love to see some more warmer pinks, peaches, or even a coral.
tam from broken arrow ok
I love.stains this one is not long lasting off in little over an hour. colors pretty feel on lips love it just dont last
Gina from Yucaipa, Ca
This is such a weird product in the best way. It feels like thin and wet going on and then shapeshifts into a beautiful tacky (not sticky) lip stain with a sheen. I'm the pickiest with lip products and tend to stick to a tinted chapstick because of my pickiness but this is one of my favorite products ever. I'm going to get more colors. I got
Shade 300 be uncontrollable and it's a your lip but better color perfect for everyday. 10/10 Recommend.
Rose from PA
I got this in the Be Brilliant shade because it looked like a warmer toned red, which is better for me. When first applied, it is that warmer tone, but as it settles into the stain, it starts to lean bluer / pinker and it's much less flattering. It doesn't bleed, though, even though it doesn't set down. The feel is kind of like a liquid lipstick that never dries down - it's lightweight and not too sticky - and it works better as blurred stain than with lipliner (at least this color). It transfers, obviously, but it doesn't get everywhere. I ate nachos in it and it didn't get on my chin. Thinking of trying it in a more neutral color.
Chrissy from Illinois
This product is SO interesting. I've never tried a formula like it, even with other stains. First of all, I definitely suggest you apply it over bare lips. I usually apply a lip liner just to line my lips, then put this on. (I use shade 301 on my very fair lips with light-medium skin tone). It goes on very smoothly and feels nice on the lips, and applies like a gloss. After a few moments, it definitely dries down some and becomes almost tacky. Not exactly STICKY, but tacky. However it still has a GORGEOUS shine to it. It makes my lips look so plump somehow, yet naturally shiny and pretty. I have no clue how it does it. Fills in lines on my lips and looks just... better. I wouldn't recommend layering it over a liquid/cream lipstick formula, as it can sort of take that off and end up looking patchy. It does build over itself okay (gets a bit too sticky for my liking), but it also lasts 6-8 hours easily and wears off nicely because it is a stain. It's a daily fave for me at this point, I just had to get used to wearing it correctly!
ModNob from Florida
I am so impressed by these. When you first apply them, it feels very watery but within seconds turns into a stickier glossy feeling (very comfortable). It definitely stains the lips, and the shine last for a pretty decent amount of time. I could still tell I had some product on my lip after eating pasta and drinking out of a water bottle. Definitely a new fav!
Maemae1 from Wisconsin
I really like this formula it was not sticky real nice and creamy just wish it was darker in color
Mari14 from Atlanta
It remains shiny and long lasting, while not being sticky. It is good for casual day to day use.
Maemae from Wisconsin
Mari from Atlanta
ISH1 from ELK GROVE, CA
I am so obsessed with this shiny lip stain! Because of the pandemic I have not really been wearing my lipsticks, I tried doing just the shines but it was missing "oomph". This adds a nice little gloss to your lip stain so it is not blah. It is not super sticky, does not dry out your lips and lasts all day long. I will be purchasing a lot more colors.