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Highlights
Summary
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Features
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
Benefits
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
Key Ingredients
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
Item 2258758
•Draw precise lines or smudge them for a smoky feel.
•Use as a base to layer with eyeshadow for more depth and dimension.
•Use as a shadow by blending out our creamy formula all over the lid.
•Transform your eye look: buildable formula can take you from day to night.
•To keep your 24/7 Glide-On Waterproof Eyeliner Pencils sharp, use the Grindhouse Double Barrel Sharpener.
Psychedelic Sister: Isododecane, Cyclopentasiloxane, PEG/PPG-19/19 Dimethicone, Synthetic Wax, Hydrogenated Polydicyclopentadiene, Nylon-12, C20-40 Alcohols, Perfluorononyl Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Polyethylene, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Tocopherol. May Contain: CI 77019 (Mica), CI 77891 (Titanium Dioxide), CI 77007 (Ultramarines), CI 75470 (Carmine), CI 77510 (Ferric Ferrocyanide), CI 77499 (Iron Oxides).
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 5 out of 256 Questions
- Q
What happened to "desperation" color?
- Asked by Ky
- Official Answer By Urban Decay - Brand EngageHi there! The shade Desperation in our 24/7 Glide-On Waterproof Eyeliner Pencil is discontinued. Discover your new go-to by exploring our other amazing shades. We are sure you will find a favorite at UD!Was this answer helpful to you
- Q
THRIVE eyeliner
- Asked by Lilly
- Official Answer By Urban Decay - Brand EngageHi there! It sounds like you might be referring to an eyeliner other than our legendary 24/7 Glide-On Waterproof Eyeliner Pencil. We definitely suggest checking out this liner and reviewing its ingredients to make sure it's the perfect match for you and your needs. We hope you find your ultimate go-to at UD!Was this answer helpful to you
- Q
is urban decay eyeliner allergy friendly
- Asked by ojdavidson
- Official Answer By Urban Decay - Brand EngageHi there! Thanks for your interest in our 24/7 Glide-On Waterproof Eyeliner Pencil. We're stoked to let you know this epic eyeliner is cruelty-free, and some shades are also vegan. As always, we recommend reviewing the ingredient list to ensure it's the perfect match for you and your needs. We hope this helps you find your ultimate go-to at UD!Was this answer helpful to you
- Q
I am wanting to purchase urban Decay eye pencil color Deep End when I go into the stores I can no longer find it. Where can I find it?
- Asked by nettie
- Official Answer By Urban Decay - Brand EngageHi there! We regret to inform you that the shade Deep End in our 24/7 Glide-On Waterproof Eyeliner Pencil has been discontinued. We invite you to explore our other shades and find a new fave!Was this answer helpful to you
- Q
What happened to the color Deep end ? Thats my favorite color...I have roxy so don't recomend that color please
- Asked by Patty
- Official Answer By Urban Decay - Brand EngageHello! Our 24/7 Glide-On Waterproof Eyeliner Pencil in the shade Deep End has been discontinued. We suggest exploring the shades available to find a new favorite!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
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Ratings Distribution
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Most Helpful Positive Review
Love this product!
After trying all the expensive liners in the department store and never finding something that will apply smoothly, I found this liner. Love it! I've included a couple of non retouched photos, which I found to be helpful while shopping online. First one is of Rockstar 24/7 used with illusion (from t...
Most Helpful Critical Review
Terrible liner
After reading so many positive reviews about this Urban Decay liner I really wanted to love it. But I hate it! The first thing I noticed is that the tip of the pencil is really, really thick. So I tried to sharpen it but the gel like consistency makes it impossible to sharpen. After breaking the tip...
10643 results
Amazing Liner
[I received this product in exchange for my honest review] The Urban Decay waterproof waterline eyeliner pencil is a really solid everyday staple. The color is a deep, dark black and it goes on smoothly without tugging at the waterline. It dries quickly and once it sets, it stays put. I didn't experience any flaking or fallout, and it also didn't make my eyes water, which is a big plus for me. I like that it feels comfortable to wear throughout the day and doesn't smudge or fade easily. It's easy to apply and gives a clean, defined look that lasts. Overall, it's a reliable pencil if you're looking for a long-wearing waterline eyeliner that actually stays in place.
Favorite eyeliner
I received this product in exchange for my honest review] Urban decay's 24/7 waterproof waterline eyeliner pencil is the best! It stays put all day and this is the blackest black eyeliner ever! It didn't budge throughout the day and comes off with your favorite water makeup remover or oil!

A og
[I received this product in exchange for my honest review] A OG holy grail I still use to this day. It's pigmented, creamy, and lasts hours. If you have really teary eyes or oily skin it can transfer However, if you don't it will last on the waterline ALL DAY.

great pigmented eyeliner!
[I received this product in exchange for my honest review] this is a great and easy to use eyeliner for your waterline. it was very pigmented on the first glide and easily applied. it also does not irritate my eyes or make my eyes water when its on. it is not scented and feels light weight, like im not wearing any eyeliner. it does wear off after a while of use, but i find thats true with any eyeliner i put in my waterline.


Live Urban decay
The Urban Decay 24/7 Waterproof Waterline Eyeliner Pencil delivers amazing precision and intense color payoff in just one swipe. The texture is creamy and smooth, making it easy to apply on the waterline without tugging. Once set, it truly stays in place for hours without smudging or fading, even on long days. The tone is rich and well-defined, enhancing the eyes instantly. I love how long-lasting and reliable it is, making it a must-have in my makeup routine.

