Rated 4.39 out of 5 stars
Most Helpful Positive Review Love it
I'm a hair stylist and product junkie, so I've used pretty much every type of product there is. Everything from professional lines to excellent products made for ethnic curly hair. I've tried many diff kinds of cleansing conditioners (co-wash). I tried the entire devacurl line when it came out and have used the no-poo a few diff times throughout the years. Honestly, I found the original devacurl no-poo and one-condition very drying. I'm not surprised that it works well for those with fine hair or smooth texture. But I have medium-thick, coarse curly 3B hair that soaks up moisture like crazy and then gets very dry if I don't keep quenching it with oils and such. I'm Caucasian, but my hair could easily be cared for with all ethnic products and never get greasy. I got the devacurl decadence kit which included the cleanser, conditioner and the new coconut cream styler (which I LOVE!!!). My hair now feels super moisturized and happy. The original devacurl no poo smelled terrible in my opinion. Like citrus detergent. Cheap and unpleasant. It slowly dried out my hair with each use. But this decadence line...good stuff! Does the job. Gives me hair the moisture it craves and smells so much better. Has a nice sweet and creamy coconut scent. So if you're on the fence and didn't love the original stuff but are curious to try to decadence. I highly recommend! I'm so glad they formulated a diff line for those who need much more moisture!!! Thumbs up.
Most Helpful Critical Review Would NOT buy this again. Caused itchy scalp & hair loss.
The shampoo was fine at first (I only wash my hair 3X/week) but after a 2-3 weeks my scalp was itchy and I was noticing some hair loss. (and I did not change any of my other products I have used for years - other than this shampoo and conditioner) After reading more on products like this - I read that it coats the hair which keeps the frizzies down - but also coats scalp and if the skin can't breathe then it causes hair loss.
I started to use a purifying shampoo once a week to totally clean the hair and scalp - but thought it was not worth the effort and also not worth the hair loss. I just needed a new shampoo. Now I'm trying "Carol's Daughter" product. I'll see how that goes.
Reviewed by 242 customers LOOOOOOOVVVVVEEEEE
CURLSforDAYS from Oklahoma
I've heard hit and miss stories, but I'm sold! My hair has never felt more healthy and my curls have never been more defined and bouncy.
Left my hair in horrible shape
Dee from Virginia
I used this for over 6 months and my previously very healthy hair was breaking and falling out. It also left my scalp itchy
READ THE REVIEWS PEOPLE!
BeeznKneez from California
This product is stupid and extremely bad for your hair, don't be fooled. The only thing this does is try out your hair because of the alcohol put in it. This brand has been sued by many people due to the fact that it has made people's hair fall out! Please don't ruin your hair buying this
Hair loss by the clumps
Kay from South Carolina
Been such a loyal customer for years and years. I can't touch my hair without hair falling out. Hair is in addition, so damaged- dry and so much breakage. This wasn't my hair.
Trisarahtops from Nevada
All these zero star reviews talking about hair loss are people who are part of a class action lawsuit against Deva Curl who are trying to get money from the company they used to so adamantly support.. bogus. This and the regular no poo zero lather milk cleanser are both awesome and have done wonders for my hair. Don't listen to the BS.
dee from San Antonio Texas
Left my hair super soft and clean feeling!
SEVERE HAIR LOSS!!!
Kryz from Phoenix AZ
Started using this product and loved the way it was "thick & creamy" BUT within 3 uses my daughter and I were losing hair by the handfuls! My daughters hair was also turning into one large dred like clump! Our hair is now so thin and brittle and my hair stylist is just as devastated as we are! DO NOT USE IF YOU HAVE THICK CURLY HAIR!! Such a huge disappointment! And completely lost as to where to begin to repair such damage!!
Made my hair incredibly dry
Jackie from CO
I tried this for 3 months because my hair tends toward dryness and I was hoping this "ultra moisturizing" formula would work, but it made my hair SO DRY. It was like straw. Just awful. It took a few weeks after I stopped using it for my hair to come even close to normal again.
Crazy hair from Kalispell MT
LOVE all devacurl products. The one decadence shampoo and conditioner are amazing! My curls have never felt Or looked better. I have tried a million different shampoos and conditioners and hands down devacurl has nailed it! Their build up buster and melt into moisture are a must have as well. As well as their styling cream!!
jas from california
was NOT moisturizing. gave my hair a frizzy greasy feel to it. so much buildup, even after religiously following the curly girl method. sad how many of us were deceived
Severe hair loss :(
Em from Indianapolis, IN
I've been using this product for around 5 years and the original formula for years before that. For the longest time it was an amazing product that made my hair smell great and look shiny, soft, healthy, and curly. However, over the last 3 years I've been experiencing severe hair loss every shower and bad shedding throughout the day. My hair is dry and brittle. I have horrible split ends. In certain areas of my head I have patches of hair that literally haven't grown in years. It's disturbing. I had blood tests, changed birth control, saw a dermatologist. I had no answers. I've come to the conclusion that it has to be the devacurl causing this. It's very upsetting as I'm getting married in June with barely any hair and it's so unnecessary. I'm upset that I didn't make the connections sooner. I will be doing more research and switching. Feels like I've been robbed of my money and my identity. This has been causing so much anxiety for me.
DO NOT GET THIS!!!
Elva from Seattle
This product made my hair extra oily and get an excessive amount of dandruff! My head hasn't stop itching since I started using it :( it's getting really annoying. I have more than 3/4 of the bottle but I may have to throw it out now. It was a serious waste of my money. I usually don't say anything negative about a brand but this seriously made my scalp extremely irritated and I'm extremely upset.
Hair loss, scalp issues & curl pattern destruction
DevaDAMAGE from Minnesota
I used to have gorgeous hair but it has been thinning. I have bald stops now, constantly itchy scalp & my curl pattern is terrible & completely different than 2 years prior. I've been using DevaCurl since 2014 and I will never let the stuff touch my hair again
Smells like perm :(
Denim from Iowa
You guys. I tried this when it was fairly new and couldn't remember why I didn't like it. It gets the job done but the smell is just terrible. It smells like a bad perm. I thought I could get over it after I added other products to my hair & dried it... nope. The smells overpowers all other products and continues to give you whiffs of perm as you move your head around. I'm a once-a-week washer so I'm hoping it fades quickly (I'm on day 2 now). Would I recommend? No. There are SO may other co-wash options now - Pantene, Aveda, Biolage etc. Go find yourself something that has low-scent or smells nice :)
Dora from Queens
I've been using this for 6 months. If you follow the instructions, you will get the results. I've had my hair cut at the DevaChan salon and followed their recommendation. I wash my hair 2-3x a week. Just use it on your scalp and run it through the ends when you're rinsing out. I've used plenty of products for curly hair (Ouidad, OGX, SheaMoisture) but none perform as well. For reference, I have thick, color-treated 3b/c hair.
Moisturizing. I use this cowash during winter
VanessaBeautyRoom from San Diego, CA
I love this one. It's so moisturizing and smells better than the original line. I love this one has protein. For those who say it doesn't lather or makes their hair fall out the devacurl nopoo and lowpoo are cowashes. If you use the nopoo it is a cowash. I use the nopoo alone as a cowash and it works fine I don't need to follow with conditioner. This doesn't really clean your scalp so make sure to clarify.
Isabel from Modesto ca
This product has tremendously helped the texture of my hair. It makes it much less frizzy and makes my curls much more manageable. Highly recommend!
Dani from Washington, DC
This cleanser was a game changer for me! I was in the market for a new cleanser as I have just begun transitioning from relaxed to natural hair. My hair gets dry very easily, so I needed something that wouldn't strip my hair of all of its moisture. Many sulfate-free shampoos still leave my hair feeling too dry—I've tried co-washing my hair as an alternative, but I find that co-washing doesn't get my hair as clean as I want it to be. This product is everything I've been looking for! It's not a co-wash—it's an actual cleanser—and the zero lather formula doesn't strip my hair! This product leaves my hair feeling SUPER clean and light, but soft and manageable at the same time. I wish it were less expensive, but since I haven't found anything that works as well, I will continue to purchase!
I've tried others
Tamtam from Buffalo, NY
I've tried drugstore products that claim to do what this product does.
I only wash my curly hair 2/3 times a week, then wet my hair in the shower in between shampoos. I always know my hair will look great when I use Devacurl products. I especially like the Decadence line.
Jordyn from Indian Head MD
I love this and the conditioner! It's done wonders on my hair!!! Although I just got my package that I ordered from here, it was supposed to come in a set of the no poo shampoo and the conditioner both big bottles, I was supposed to get the curl cream as a "free" goodie but when I opened my box it looked like it had been ripped out 😭
This product is fantastic for very curly hair.
Vicktish from Waco, Tx
This shampoo does not lather, it's not suppose to. However, when you begin to scrub your scalp with it, a nice scent is released letting you know that your doing it right.
Dana from Columbus, oh
I gave this a 4 because of the price. I think it's over priced for the product. But overall it works great on my hair, does not dry it our or make it too greasy.
Great shampoo for curly hair
Emily from New York
They discontinued the Living Proof curly hair products so I gave this a try. While it doesn't smell as nice as Living Proof, it works even better than the other brand. I don't wash my hair every day because it dries out easily, so I'm getting used to using a shampoo that doesn't lather. It's harder to work through your hair, but once you start rinsing you realize your hair is clean. Creates bouncy, de-frizzed curls that last for days! I now use many of these products!
Scrapsmom from Johnson City
After learning how to use all of the Deva Curl products from a stylist who is trained in cutting curly hair I will only use these products!
Great natural girls that are a type 4 hair!
Kayce from Atlanta, GA
This product did an amazing job of cleaning my scalp and hair without stripping it. Use with the Deva Curl Deep Sea Repair for great results! You won't regret it!