2 LOOKS. 1 APPLICATION. 0 DAMAGE.* Take your hair from curly to straight to wavy with Neuro Reshape HeatCTRL Memory Shaper. This heat-activated styling cream with unique reworkable memory lets you style and then style again when using hair dryers, flat irons and curling irons with no additional product application needed. Exclusive HeatCTRL technology reduces the rate of heat transfer from roots to ends when using thermal styling tools like hair dryers, flat irons and curling irons. Hair Type: Ideal for All Hair Types. Fragrance: Seductive scent entices with rich gourmand and succulent fruity notes of black currant, pear skin, praline, creamy iris, orange blossom, jasmine, sheer heliotrope, almond crème and tonka bean. Stylist Tip: Use to extend the life of your hairstyle or re-style your hair with ease. *As compared to untreated hair. Product was tested by an established, independent third-party laboratory. Results may vary.