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Welcome To The Ulta Beauty Mix

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A Playful Eye on All Things Beauty

Welcome to our colorful hub of beauty buzz. Hope you came ready to make a discovery and pick up a new trick or two! This is where you’ll find the latest on what’s making our hearts race, along with beauty tips, articles and how-to’s. We talk about it all — makeup, skincare, haircare and more. So jump in anywhere, and come back often. Because just like buying new lipstick, checking out the latest is a habit that’s too fun to break.

21 Beauty Steals
You Can’t Miss

Ulta Beauty's 21 Days of Beauty
Buckle up: Beauty's Biggest Event
Runs from September 3-23.

You have three solid weeks to go on the ultimate makeup and skincare shopping spree. There are new Beauty Steals each day! We've picked some standouts (and tricks and guest raves!) to guide you as you shop.

It Cosmetics Brow Power Super Skinny

It Cosmetics Brow Power Super Skinny

Hello, gorgeous brows. This ultra-fine waterproof brow pencil is designed to perfectly mimic the exact width of real brow hair. With a few short strokes you've got the best optical illusion your beauty bag has ever seen.

Gotta try! Feather the strokes of the pencil so they resemble natural hair. The pigment should be concentrated on the arch and the tail of the eyebrow.

bareMinerals Mineral Veil

bareMinerals Mineral Veil

Minimizes lines. Absorbs oils. Softens your complexion. You’ll be amazed at how easy it is to get a flawless face with this completely weightless formula.

Great idea! It makes any foundation last longer, so try it over one with SPF and you'll be shielded from the rays longer.

PUR Primers

PUR Primers

PUR primers neutralize dark circles, age spots, freckles and uneven skin tone. They're packed with color correctors and ingredients like salicylic acid (to unclog pores and exfoliate) and lavender (to calm you). Apply primers before your foundation – so smooth!

Don’t miss out! Each primer has a different job: There’s a redness reducer, one that hydrates and another that targets dark spots. So consider your specific skin concerns covered.

Tarte Double Duty Beauty The Lip Sculptor Double Ended Lipstick & Gloss

Tarte Double Duty Beauty The Lip Sculptor Double Ended Lipstick & Gloss

You'll love this adorable double-ended lippie. Matte on one side. Pigmented gloss on the other.

Rave review! “One of my new favorites. The gloss is very moisturizing and never sticky. Very nice and comfortable to wear.” -mschriss, Tuscon, Ariz.

Too Faced Sketch Marker Liquid Eyeliner

Too Faced Sketch Marker Liquid Eyeliner

Make the perfect wing with this eyeliner inspired by Japanese calligraphy pens. They're created to be exceptionally smooth, vivid and waterproof. Go ahead – be a sketch artist.

She loved it! “This has (by far) been the best eyeliner I have used. Give it a try, especially if you're a fan of winged liner.” -Cassie, Irving

Ofra Highlighters - Online Only!

Ofra Highlighters - Online Only!

Known for pretty compact powder highlighters that offer a rich pigment, Ofra's luminous creations actually begin as creams, then are baked to create a solid powder with a super-velvety texture.

Gotta try! The Blissful highlighter can also be used as an eye shadow or blush topper – perfect for a hint of glow.

Benefit Roller Lash Mascara

Benefit Roller Lash Mascara

This uber-popular mascara is so good that even the brush gets its own cool name: the Hook 'n' Roll. It grabs, separates, lifts and curls. Oh, and it lasts for 24 hours.

Yes, please! Roller Lash is the #1 best-selling prestige mascara in the U.S.

Tarte Lights, Camera, Lashes Precision Longwear Liquid Eyeliner

Tarte Lights, Camera, Lashes Precision Longwear Liquid Eyeliner

Thanks to an easy-hold grip, this liner seamlessly glides and fill in spaces -- no skipping, smudging or pulling. No wonder everyone loves it.

Love these results! “Truly long-lasting and bold! The thinness of the pencil really helps you apply it where you want.” -Maggie, Dallas, Texas

ProActiv Emergency Blemish Relief & Makeup Cleansing Wipes

ProActiv Emergency Blemish Relief & Makeup Cleansing Wipes

Proactiv can do no wrong with these two super-effective solutions. Just wipe off your makeup, then dab on Emergency Blemish Relief before you go to sleep. Wake up happy.

Rave review! “By far the best medication I've used to rid pimples. By the next day, the redness and swelling have significantly been reduced.” -Michy, Southwest Florida

Peter Thomas Roth Anti-Aging Cleansing Gel

Peter Thomas Roth Anti-Aging Cleansing Gel

Talk about double duty. Why not clean your skin and look younger at the same time? This cleansing gel with oil-free, anti-wrinkle technology helps clarify and brighten with glycolic acid and salicylic acid.

Need to know! Combination, oily and acne prone skin? Use once or twice daily. Normal, dry and sun damaged skin? Use two to three times a week, and then increase if you love it and your skin does, too.

Smashbox X-Rated Mascara

Smashbox X-Rated Mascara

Not only does this mascara feature a super-cool “Triple Threat” brush with three rows of bristles, but the fiber-loaded formula doesn’t flake or smudge — it just builds. Imagine: Hyper-thick lashes that photograph beautifully.

The pros know! “In the photo studio, we need to create different levels of drama without removing all the makeup and starting again. With X-Rated, I can go from a classic everyday lash to over-the-top volume in just a few layers." -Lori Taylor Harris, Smashbox Global Pro Lead Artist

Urban Decay Cosmetics Naked Skin Color Correcting Fluid

Urban Decay Cosmetics Naked Skin Color Correcting Fluid

Instantly color correct and blur flaws with a range of color-neutralizing shades, including lavender (to balance out sallowness), pink (to hide dark circles) and more.

Gotta try! Apply it before foundation to leave skin illuminated all day long.

Clarisonic Brush Heads

Clarisonic Brush Heads

From acne to sensitive skin and everything in between, Clarisonic brushes may be the best beauty accomplice you've ever had at your side. Just add cleanser and start scrubbing.

Good to know! For the smoothest, most glowing skin, switch your brush head every three months.

IT Cosmetics Airbrush Complexion Perfection Brush #115

IT Cosmetics Airbrush Complexion Perfection Brush #115

Ideal for liquid or powder foundations, highlighters and contouring powder, this angled brush hugs the planes and curves of your face for even application every time.

Try this! When highlighting or contouring, use a lighter shade on the areas of your face you wish to appear lifted—like your cheekbones. Easy way to brighten up.

BECCA Under Eye Brightening Corrector

BECCA Under Eye Brightening Corrector

It's a double win: Use it under concealer to correct dark circles or over concealer to brighten those eyes.

She loved it! “Ahh-mazing! It's giving me full coverage for under-eye dark circles. Whoo-hoo... I'm in love!” -btowngirl, Pennslyvania

Stila Huge Extreme Lash Mascara

Stila Huge Extreme Lash Mascara

HUGE mascara is a blend of soft yet malleable (read: unbreakable) waxes that keep lashes flexible, even if you want to apply multiple coats. Lashes remain soft and weightless but look fuller, richer and blacker. Mind blown.

Love these results! "I have been using this mascara for a year now and love it! It's my go to—one application is all you need. Leaves my lashes looking fuller and longer!" -Blanquita, Utah

LORAC Front of the Line PRO Liquid Eyeliners & Eye Pencils

LORAC Front of the Line PRO Liquid Eyeliners & Eye Pencils

This no-smudge, no-budge, water-resistant secret weapon is loved for its easy application. Whether you go thin or thick, soft or bold, it needs to be front and center in your beauty cabinet.

Rave review! “This is the best liquid liner I've ever used. The tip doesn't fade or fan out. There is so much control with this liner. You only need one swipe.” -Andi, Grand Rapids, Mich.

MAC Lipstick Matte

MAC Lipstick Matte

Want to know what made MAC so famous? Um ... this lipstick! It's a creamy, rich formula with tons of color in a matte finish.

Psst ... must have! Want a teeny bit of shine, but still love matte finishes? Apply gloss to the center of your lips for a glimpse of shimmer. Or for a fuller look, dab highlighter in the center of your bottom lip.

Laura Geller Balance-n-Brighten Baked Color Correcting Formula

Laura Geller Balance-n-Brighten Baked Color Correcting Formula

Foundation with bronzing goals — how smart. This fan fave offers multiple color infusions to color-correct your skin and give you a glowing, flawless complexion.

Psst ... must have! The mineral oil-based formula also contains powerful anti-aging and antioxidant protection. Win. Win.

Dermalogica Travel Size Daily Superfoliant

Dermalogica Travel Size Daily Superfoliant

A little water, your two hands and Superfoliant: That’s all you need to deep clean, exfoliate and detoxify pores when you're on vacation. The result? A soft, smooth and healthy-looking complexion.

The scoop! Just add water to a ½ teaspoon amount of Superfoliant in your hands. It creates a creamy paste that you rub directly on your face.

Mario Badescu Vitamin C Serum

Mario Badescu Vitamin C Serum

Want a visibly brighter complexion? This skin perfector does it all: brightens, retexturizes, smooths and firms. Even better? Anti-oxidant packed Vitamin C helps increase collagen production—meaning you'll have firmer skin. Just apply 3-4 drops to your skin each night and get glowing!

Try this! Put in on before your evening moisturizer to wake up with super-soft and younger-looking skin.

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