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Online Only Mineral Infused Mascara

e.l.f. Cosmetics

Online Only Mineral Infused Mascara

(9) REVIEWS ASK A QUESTION ASK A QUESTIONS

0.25 oz Item 2512232

Color:Black

Reformulated for improved performance, the e.l.f. Cosmetics Mineral Infused Mascara contains all-natural mineral wax infused with Kaolin and Zinc Oxide to create full, healthy-looking lashes. The brush head is designed to minimize clumping for optimal application.
Apply to eyelashes from root to tip, working in a zig-zag motion to fully coat the lashes. Reapply if desired.
Water (Aqua), Styrene / Acrylates / Ammonium Methacrylate Copolymer, Caprylic / Capric Triglyceride, Euphorbia Cerifera (Candelilla) Wax, Synthetic Beeswax, Cetearyl Alcohol, Ozokerite, Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Triethanolamine, PVP, Glyceryl Stearate, PEG-100 Stearate, Triacontanyl PVP, Acrylates Copolymer, Hydroxyethylcellulose, Caprylyl Glycol, Phenoxyethanol, Ethylhexylglycerin, Kaolin, Zinc Oxide. May Contain: DC Black 2 (CI 77266), Black Iron Oxide (CI 77499).

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How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
e.l.f. CosmeticsOnline Only Mineral Infused Mascara
 
3.7

(based on 9 reviews)

71%

of respondents would recommend this to a friend.

Pros

  • Applies evenly (5)
  • Defines & separates (5)
  • Doesn't clump (5)
  • Adds volume (4)
  • Great brush (4)

Cons

No Cons

Best Uses

  • Anytime (5)
  • Daytime (3)
  • Going out (3)
    • Reviewer Profile:
    • Classic style (4), Natural style (3)

Reviewed by 9 customers

Displaying reviews 1-9

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5.0

Best Mascara

By Hannah

from New York

About Me Natural Style

Pros

  • Adds Volume
  • Applies Evenly
  • Defines & Separates
  • Doesn't Clump
  • Lengthens

Cons

  • Flakes

Best Uses

  • Anytime

Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

I love this product so much! Every day it's what I reach for. This Mascara doesn't clump on me and if it did I would have stopped using it because clumps are the number one thing that gets on my nervs with mascara. I can see myself reperchesinbg this and I highly recomend.

(1 of 1 customers found this review helpful)

 
1.0

Hate the new formula

By Lauraky43

from Louisville KY

Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

I was a die hard fan of the previous formula and wand. I ran out of my old formula stash (I had about 5 backups stashed away) and went out and bought one of the new formula product. First off-hate the wand. When you don't have thick lashes and they are short, getting the wand close to the roots is important. I couldn't do that with the new wand. Secondly, it didn't dry very fast and left some marks on my eye makeup. I wore it for about 6 hours. My eyes were burning and itching all day. Came home and removed my makeup and my eyes were so red and crusty from watering that I thought I was getting pink eye. Took it off not really thinking too much about it. Got up the next day and they were better. Didn't wear any makeup for a few days but when I did again my eyes were burning before I even got out the front door. I am now on the hunt for a new mascara. I've tried tons and tons and I've only ever LOVED 2 brands and repurchased them. Elf and Mary Kay. I don't know what the changes are I just know that my eyeballs didn't like it and I even lost some lashes from this new formula. I hate spending a lot on mascara because I toss it after about 3 months usually long before I've finished it off. I used to use this frequently as a base for other mascaras sort of as a primer also. I can't even do that now. :( I don't even know where to start looking for a new mascara. The closest dupe is They're real from benefit and I just don't like it as much.

 
5.0

Soft Eyelashes

By catlady

from GA

About Me Natural Style

Verified Buyer

Pros

  • Applies Evenly
  • Defines & Separates
  • Doesn't Clump
  • Great Brush
  • Lengthens

Cons

    Best Uses

    • Anytime

    Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

    this mascara is great. My eyelashes are soft, separated, and when it comes to cleaning, so easy to remove !!!

     
    5.0

    LOVE!!!

    By Corinn

    from Grand Rapids

    About Me Classic Style

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Great Brush

    Cons

      Best Uses

      • Anytime
      • Daytime
      • Going Out

      Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

      I love e.l.f. cosmetics! It's the only brand I'll use for mascara and most of my makeup products in general. I'm amazed at the quality of their products, and that they don't test on animals and are so affordable. Plus, e.l.f. products are better quality than high end products in my opinion. The Mineral Infused Mascara is one of three of my favorites of this brand. I love the wand and formula of this mascara. I know they recently changed the wand and I actually would have loved to try the original wand as well as I LOVE bristle wands, but this wand offers great application with no clumps, great separation, evenly applies and gives volume and definition. It's not often I find a wand that's not a bristle wand that I actually really like to use so I'm thoroughly impressed and having the great formula helps too. I will continue to recommend to others and purchase. Please never change this formula or get rid of this mascara, its perfection!

       
      1.0

      Dried Out

      By X

      from NYC

      About Me Classic Style

      Verified Buyer

      Pros

        Cons

        • Dries Out Quickly

        Best Uses

          Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

          I may have bought old products, which were on sale. Hardly anything on the wand, useless. I tossed out both items. I usually like Elf products. Too bad...

           
          5.0

          Love this product!!!!!

          By Crystal

          from Slippery rock pa

          About Me Classic Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime
            • Daytime
            • Going Out

            Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

            Product goes on amazing and wipes off easy yet stays out there the day! Love it

             
            5.0

            Good Quality

            By Olivia

            from IDR

            Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

            this was my first mascara i would were it all the time and it looked very natural especially for the price i recommend it all the time

            (1 of 2 customers found this review helpful)

             
            1.0

            Noooooo

            By Nick

            from San Jose,CA

            About Me Natural Style

            Pros

            • Black

            Cons

            • Difficult To Remove
            • Dries Out Quickly
            • Flakes
            • Smudges or Runs
            • Sticky Texture

            Best Uses

            • In the trash

            Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

            My lashes fell out!!

            (4 of 4 customers found this review helpful)

             
            5.0

            Yesssssss!

            By Ohitsbecca

            from Birmingham, Al

            About Me Classic Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

              Best Uses

              • Anytime
              • Daytime
              • Going Out

              Comments about e.l.f. Cosmetics Online Only Mineral Infused Mascara:

              I love this mascara. I was in a rush and just grabbed some with the brush style that I like and I'm so glad it was this, it works as well as more expensive brands I've used at a super affordable cost!

              Displaying reviews 1-9

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