Product Reviews Rated 4.56 out of 5 stars
1656 Reviews
Most Helpful Positive Review Pleasantly surprised I would have never tried this liquid matte eyeliner had I not received a sample in exchange for my unbiased opinion. I would have never tried the color "Greige" because, honestly, at first appearance it looks like mud/clay you would get from the bottom of the lake. Very turned off by the color appearance alone but I gave it a shot and it definitely doesn't dry that color. It is more of a muted black/brown. I love this color more than my go to black liquid liner I normally use (not so in your face- more natural appearance). I didn't like the gold appearance on the bottle either because it seemed kinda cheap (But don't judge a liner by the bottle). This has become my go to liner now (goes on so smooth- do not have to worry about the line not being straight because it just stays natural smooth). I will continue to use in the future and it is much cheaper than other brands I have used in the past but holds up well after a long day out (picture shown after 12 hours of wear). Go out and try for yourself. I promise it will not disappoint. This is a really nice liquid eye liner.
Most Helpful Critical Review Started out great, but zero staying power, flakes The L'Oreal Signature Matte Eyeliner started out perfect, but unfortunately just didn't have any staying power for even half a days worth of wear. Let's talk about the good first. I loved the tip of the liner, it was firm yet offered enough flexibility to apply easily. I was able to get extremely fine lines, and also able to build up thicker lines with ease. It was easy to get a nice precise wing. I loved the wand component- it felt comfortable and natural to hold, and the texture provided a slight grip to help me keep a good hold on it. I didn't experience any smudging which I was very surprised to see, as most liners smudge in the corner for me. It dried very quickly as well! Everything was going great and performing exactly how I want a liner to perform, until I actually started wearing it. Within 4 1/2 hours, it had already started flaking off in large amounts. My line no longer looked smooth and perfect, it looked jagged and half way gone. (I'd also like to note that I was inside the entire time I tested this, so there was no harsh environment to effect it.) 2 hours after that, you can barely tell I had on any liner at all. (Yes, that's less than 7 hour wear time!) Lastly, I did spritz water on my face to test the waterproof-ness and it didn't smudge with water sitting on top of it... but the second I wiped my finger across the drops of water, my line was 3/4ths of the way gone. That's just not what I expect out of a waterproof liner. All in all, it started out perfect, but at the end of the day (actually, only after 4 1/2 hours of the day...) it just didn't look good, was just flaking away, and just simply didn't have any staying power. For those reasons, I wouldn't purchase this again, and I wouldn't recommend to my friends.
Reviewed by 1656 customers Red eyeliner- so hot! 5
KKH from Northern Virginia
I purchased this in Red and I am totally in love. Red was a recommended color for brown eyes and I didn't believe it until I saw it on. I like the way that the product applies, a rather smooth line all the way across the eye. The line thickness can vary with how firm a hand you use. I thought this might just be a seasonal type thing- but I am loving this even for every day use! And it does give a rather nice little cat eye, if you're into that sort of thing. (yes, even with the red it looks amazing!)
Worst ever 1
Sarah from Plano
Got worst allergic reaction in seconds after putting on. My eyes were itchy and super red 😡 if you have sensitive eyes this is not for you for sure.
No I didn't like this product, it peels right off when dry 1
Glo from El Paso, Tx
I won't buy this product again and wish I could get my money back
My New Favorite! 5
MakeupLover23 from Ocean County, NJ
I've never been good at applying eyeliner and generally shy away from it but this has been a game changer!
I absolutely love it and would recommend to others. I love the burgundy and blue colors-they add a little pop.
Mixed emotions 4
Ash from Houston, Tx
Loved the concept of it! Makes application easy & precise. I was just sad that it dries up quickly upon applying. I was also expecting a true burgundy matte but it was more of a metallic-ish touch. I got lots of compliments and was looking forward to purchasing the blue one but afraid it will have that same metallic-ish look.
Streaky and NOT matte 2
Meesh from Va
Streaky and watery formula that gets clumpy when you try to build it up and has a shiny finish when it's advertised as being matte. Shame Bc the packaging is gorgeous. If you want a way better eyeliner that is in an inkwell form get the regular wet n wild liquid eyeliner (not waterproof) it's bomb.
Good to try out a bold color, not a must-have 3
Average makeup gal from Austin
The color is beautiful! BUT it dries out quickly during application, needs multiple coats to obtain a popping color, and is flaky after a couple of minutes.
Flaky 2
IVF Mama from FL
With masks becoming part of my work wardrobe I decided I needed to play up my eyes a little so I ordered the blue and greige and resolved to wear liner daily. I have to plunge the applicator into the bottle multiple times because it dries out rapidly and applies in streaks. Makes a nice little flick but if I touch it at any point in the day, the flick disappears. Flakes and breaks over the twelve hours I wear it and removes fairly easily with micellar water but I end up with little flakes everywhere BUT my eyelids. It's more like it lifts rather than dissolving. The greige has an unpleasant, almost mildew odour until it dries down. When all's said and done, I won't buy it again.
Nice matte liner 5
Faustina from Philadelphia, PA
It's a nice matte eyeliner. Doesn't flake and super easy to remove. Really intense color too.
Crispy when trying to get off 3
Em from Denver, CO
When you're trying to get it off it's like "crispy". It lays down nicely. Just it's weird to get off even with makeup remover
Luv it 5
Vdd2 from North Carolina
This is my first time using this brand, I like it a lot & I plan on buying it again.
Eyelids swollen and red 1
Amy from Beavercreek, ohio
I've been using liquid eyeliner for 30 years. Usually maroon in color. Which is rare to find these days. This one in the maroon was perfect because of that. Sadly, every single time i wear it, my eyelids are red and very swollen.
POP of gorgeous blue 5
Makeup Lover from Lithonia, GA
I loooove this blue liquid liner. It's so precise and the color is vibrant. Looking to try other colors.
POP of gorgeous blue 5
Makeup Lover from Lithonia, GA
I loooove this blue liquid liner. It's so precise and the color is vibrant. Looking to try other colors.
BEST EYELINERS 5
Ash from Council bluffs
Literally the best eyeliners that last a long time for a glam or basic look. They are so easy to apply. I have never had worked with a liquid liner that would give a flick at the end so easily. So far I have worn the blue and the burgundy one and I have gotten so many compliments on the color. You might have to apply a few times for the color but they come out really nice and really matte.
Beautiful Maroon and Lasts Great 5
Mar from South
Because of school colors and I just love the shade, I always look for a good maroon/burgundy liquid or gel liner. While the shade is matte to the touch, it does have a soft metallic sheen. Lasts all day and actually takes a minute to remove (but without excessive rubbing or pressure). I don't normally post a review, but I actually fell asleep in my makeup last night and my wings looked perfect when I woke up.
In my opinion, only ways to make it better is if was a brush instead of felt tip, and maybe in a pen form. (Prefer the former the most)
Not ! Good 1
Vero60 from Leesburg, Fl
This eyeliner is terrible is not waterproof started peeling by midday .don't waist your money.
Pretty container but that's it 2
Yo Dee-Dee from Philadelphia
I was sadly disappointed. The tip is very short and still comes out of bottle on the dry side. Trying ro return but can't w Coronavirus shut down.
BEST EVER! 5
Sundas from WA
Its the besy out there! Always been a pen eyeliner girl but then thought of using this. If u have teouble making wing eyeliner(like me) this is ur new best friend!! Easy!! And super matte black, stays put through out the day. I love how the tip is soft and bends easily but at the same time sharp enough to make a thin line for my wing!! Never going back to any other eyeliner. Have tried tarte,stilla,kat von d!! Such a waste!! This is the best ever!! Havnt tried it? U NEED IT
Cute bottle, but poor execution 1
shiningstarsoup from Alberta, Canada
This product just wasn't for me. I found it very hard to get a straight line with it due to the awkward tip and heavy handle. It is a great idea but the execution just wasn't there. A hard pass. #gotitfree #freeforreview #topboxcircle
Great staying power! 5
JP from NY
The blue is a beautiful color, and say to apply, stayed on all day!
Love it! 5
Chazzycat from Michigan
I bought the Greige color and it's very flattering- I have very dark hair, light olive skin and hazel eyes. It stays in well and hasn't flaked or run.
one of the best drugstore brands 4
GV from Chicago
Too much goes on at once but does stay in place all day. Biggest downside is it gets super flakey when you take it off so it tales a while to get all the flakes off your face.
Eh it's ok 3
Nikki from Palm Harbor, FL
Very black product is nice however don't like the want whatsoever
Great product but, not for beginners 5
Angee2 from Whittier, CA
This is an amazing eyeliner that provides beautiful, long-lasting color to your eye area but it's definitely not for someone who doesn't have much experience using eyeliner. For me, there would be times it would look better than others or times when I struggled to line both eyes evenly and as a result, I would prefer another type of eyeliner. If done well, though, the results will be great, long-lasting eyeliner. It's definitely worth a try especially if you have steady hands.