Rated 4.58 out of 5 stars
Most Helpful Positive Review So impressed
I have been hunting for a natural concealer. I tried Pacifica 'Trancendent' concealer and was highly dissapointed. This one, however, is incredible! It is VERY comparable to Tarte Shapetape. FULL coverage. I am so impressed and so pleased to have found it! LOVE.
Most Helpful Critical Review Poor coverage, comes right off
I need a fuller coverage concealer due to sun damage and rosacea. This looks ok with multiple layers if I use the right blending sponge, but it comes right off as soon as it's touched or upon applying setting powder. Big disappointment. :( Gave two stars only for its natural and vegan ingredients. I wanted to like it!
Reviewed by 84 customers Awesome
Talya from Ocean city, NJ
This is great! Awesome radiance and definitely full coverage
Good staying power but watery
Hanori from NY
I've always used very tacky, thick concealers I realized because this is soooo watery! I use it to cover a couple blemishes and eczema scar discolorations on my face. It's kind of hard to get blemishes because more than one pat and it's already uncovered again, so I've had to learn exact amount to dab once and then just use my bare minerals over it as concealer, too. On my eczema discolorations it works better because the thinness covers more and doesn't look cakey then! I use primer, this, bare minerals, morphe setting spray then no7 face powder and it stays all day, then I tested it by itself and it actually stays all day anyway. It's quite impressive, I just had to really get used to the consistency compared to what I was used to. I think I prefer a more tacky concealer but my sensitive skin actually loves this one and doesn't get irritated at all so it's a keeper anyway. Warm light is second to lightest available and it ended up a bit darker than I expected or wanted but it blends perfectly anyway somehow?
PirateLuna from undisclosed
Very moisturizing without causing breakouts, and covers up any blemishes beautifully! Wish it could be more matte, because even a light layer creates a very dewy finish, which is lovely as well.
VictoriaC from Cooper City, FL
Great product, matched my skin really well and blended nicely, however it does settle into creases a bit. That being said, it looks like my skin, so overall I would buy this again
Macala from Missouri
It's sticky and none of the colors are light enough for my skin tone. It conceals great. I chose second to last on the lightest scale and it's orange when I put it on. I mixed it with some foundation to lighten it up.
Gentle and effective concealer
Audania from Denver, Colorado
Nice concealer with a sponge applicator, is a little thicker than others, but it smooths easily and blends well. It does a much better job than thinner concealers with not-so-good ingredients. Because the eye area is so fragile, it gives peace of mind to know this concealer is natural and also gently, effectively covers dark circles and spots.
Concealer in tube
Kathy2222 from Wells, ME
I really like this concealer. I have bought it before. I use it under-eye and it works very well. Great consistency and tint.
LisaP from Riga, Michigan
Good, creamy concealer. Not drying. It does crease a bit under my eyes, but I haven't found one that doesn't. It does cover blemishes and spots, well.
Bad shade range
Moriah32 from Beaumont,TX
Coverage is amazing. Easy to blend. But the lightest shade is SO DARK!!!
The lightest shade of the foundation is amazing. But this is so dark for the lightest shade. If you are very fair. It won't be good for face. I have to use a borderline white concealer with this to lighten it up.
Good from undisclosed
Good product, works better than my covergirl concealer
Eevie from Florida
This is certainly a full coverage concealer bit covered my red spots, dark circles and pimples. A little goes a long way and it doesn't flake or crease on my dry skin. It stayed on all day too, which I find impressive. Plus, it's pretty affordable. I can't ask for much more from a concealer!
😍 love it
Renee D from Deland, Fl
I had low expectations for this concealer. I only bought it because it was on sale and I was purchasing the alight foundation as well. I have been making the transition to cleaner products which is really hard to do on a budget. I decided to take a chance on this and I really like it. My under eyes aren't creased or dry. I got the wrong shade the first time and speaking of shades, I do wish there were better selections. I found a really good match for myself though. If you can find a shade that's works for you, try it.
Excellent coverage for red, blotchy dry skin
Lolly from Northern Ca.
I've been using this over my Pacifica tinted spf moisturizer and have skipped my foundation routine! This product covers my under eye grayness and age spots. Best concealer I've ever used.
anje_risal from undisclosed
This concealer has a nice coverage and feels good on skin.It does blend nicely and lasts all day. I have the 12NM and works perfectly for me.when I saw this @wholefoods I want sure if I should buy it but now I am glad I bought it .
way better than I expected
hlm5083 from undisclosed
I recently have been struggling with dark circles under my eyes. I tried Mary Kay and thought it was good initially, but it actually made it worse. This stuff is the bomb!!!! It matches so well and has total coverage. It also lasts. I definitely recommend. And an extra awesome perk is that its vegan!
Love it, awesome product!
Kati from NY
Covers my dark under eye circles great. First liquid concealer that has ever worked for me and lasts all day. I just set it with pressed powder.
I love it!
Dez3 from Las Vegas NV
Finally a concealer that isn't fully matte and doesn't crease! Does s great job covering dark circles too!
Katelynn from Vancouver Island
Nice coverage. Good colour match. Feels good on the skin, not cakey and breaths nicely.
Used as eyeshadow
Gazelle55 from South Dakota
This liquid concealer blends perfectly and lasts all day. I use it as eye shadow as inspired by PlantifulKiki.
Dee D. from undisclosed
Great for cover up on the go/traveling. Could possibly use it as a contour, if looking for versatility use for this product.
LOVE this product!
@pghmakeup from Pittsburgh, PA
I recently picked up several shades of this foundation for my makeup kit, since another Makeup Artist friend highly recommended them. I was new to this brand and so happy to know about it now! I also ordered my own shade to try for myself since I was out of my go-to foundation. I absolutely love this formula! I like how it has a little more coverage already, but if you want to make it lighter in coverage, you can easily add a mixing medium [or moisturizer/oil] in it to tone down if desired. It's a perfect addition to my kit and also to my own makeup at home. I can't wait to try it on all my clients and know they'll love it as much as me.
Buildable Coverage That Still Provides A Natural Look
samt from San Francisco, CA
This concealer is so amazing, I almost didn't believe it. The way it sits on the skin looks and feels so natural. You get coverage without heaviness or cake, even on combination skin. It doesn't cling to dry patches or slip around with oil, it really only looks better over time.
The best concealer EVER.
livimo from undisclosed
I've been using this concealer for a few months now, and I can't imagine using anything else. It covers all of my flaws and brightens my under eyes without looking cakey. I use a beauty blender to blend it out, and it does so flawlessly! I highly recommend!
anna13 from Mississippi
This is a lovely concealer for under the eyes! This concealer blends beautifully and lasts all day. I would not consider this to be a full coverage concealer but more of a medium coverage concealer. I only wish that this concealer had a wider range of shades. I got the lightest shade which works for me to use, but it does not offer me much brightness under the eyes.
Micah from Dallas, Texas
This is a silky satin very smooth beautiful skin friendly non fragranced concealer medium or higher buildable coverage. Covers undereye circles without creasing. Great for normal and dry skin types. Nice shades, but there could be a wider range of shades. I've purchased 3xs now. Holy grail. Really a nice size too. I love this!