Cruelty- free, Non-toxic, Gluten-free, and Vegan.

Healthy, smart and thoughtful makeup made with skincare in mind.

MAKE ROOM TO BLOOM.

Beauty by POPSUGAR's Lip Bloom Lip Balm blooms into a beautiful pink hue to match your pH! The deliciously decadent formula magically transforms into a flattering rosebud pink with a beautiful, glossy sheen. Just like a flower knows when to bloom, so do your lips thanks to Beauty by POPSUGAR's spring sensitive color technology, which instantly reveals your own unique shade, and perfectly matches with your complexion. The formula is enriched with vitamin E, sunflower and jojoba seed oils to keep your lips soft. This luscious, petal-soft, sheer lip balm leaves lips feeling smooth and silky and noticeably soft and supple.

Healthy Ingredients:

• Natural candelilla and beeswax gently coat lips to protect from moisture
• Natural sunflower seed oil, jojoba seed oil and meadowfoam seed oil keep lips soft and smooth while offering a subtle shine
• Vitamin E helps protect lips with this powerful anti-oxidant
• Blueberry fruit extract, hibiscus sabdariffa flower extract and green tea to help protect lips

Benefits:

• Lips feel smooth and silky and are noticeably soft and supple
• Lip blooming color technology instantly reveals your own unique shade which also perfectly matches with your complexion
• Use day or night - anytime you need a color bloom
• NO BAD STUFF: Sorry parabens, mineral oils, phthalates, triclosan, sodium laurel sulfate, and gluten - you can't sit with us
• Cruelty-free