Rated 3.9 out of 5 stars
Most Helpful Positive Review False Lash Effect!!!
Wow! This mascara is the bomb! The brush has all these tiny bristles that coat and thicken my fine lashes. I swear it looks like I'm wearing falsies! So super good my new fav!
Most Helpful Critical Review Pretty good, but flakes
I've tried them all in the search for the perfect mascara. Right now I'm using Burt's Bees, but I was looking for something with more "wow". This definitely has that - it goes on thick and looks lovely. It doesn't feel heavy or like my lashes are too stiff. But like every other mascara on me, with the exceptions of Clinique (animal tested, so now a no go for me) and Burt's, it flakes and smudges. Not nearly as bad as other, much more expensive, brands, but still more than I'd like. It was also VERY hard to remove. I do an oil makeup remover followed by a cream cleanser and there was still some left. I'll be returning.
Reviewed by 90 customers I will buy again
Rose from Texas
I love this product. I use it when I need a little pep in my step. It is not to heavy on the lashes and is not hard to remove.
Not for me...
hockeygal87 from WA
The positive reviews were promising, but unfortunately this mascara was a flop. It is a super wet formula that takes forever to dry down. When I went to touch up my skin around my eyes with a Qtip after applying it under my bottom lashes, it smeared everywhere and was near impossible to get off! Also, this is really weird, but this mascara WILL NOT STICK TO THE TIPS OF MY TOP LASHES. Also, it is very clumpy and gives me the dreaded spider lashes. I will not purchase again.
I've repurchased this product so many times
Kaycee from Alabama
First things first, the mascara is a little bit too watery when you first open it. I usually really start to enjoy it a day or two after opening it. I love the shape of the wand, I use the rounded side to really add volume and the curved side to get a good curl in my lashes. Several times that I've worn this, I've been asked if they are my real lashes! Highly recommend.
Myra from Florida
I prefer length and separation for natural/everyday work, so the Benefit Roller Lash has been my go-to for years, looking for a less expensive option so I tried this out based off internet recommendations. Its okkkk. It's not as immediately nice and easy to use as B R L, but it's not horrible either. I do 3 or 4 *light* passes per eye in the morning and it looks fine for the whole day and cleans off very easily at night. It does not flake on me at all like many reviews here say, but also I do not try to build it up. I will def use it up but not repurchase.
This mascara should be at the top of everyone's list!
Linny from California
This adds both volume AND length. I've tried most of the upscale mascaras and I always end up coming back to this. I get transfer to my brow bone with most (I'm a lash serum user so they are long) and this doesn't budge!
Bee from Northern California
Man I really wanted to like bc I love her foundation stick but this was horrible!!! Super clumpy and wet .... tried it various times but to no avail......
Love the product but hate the packaging
Black specs from Michigan
I LOVE this mascara! It doe such a great job! Except I have found that the bottle starts to flake pieces that end up on all over your hand and getting stuck on my face. The mascara is great but has constant little back flakes!
Amber from Alaska
This mascara is my holy grail, doesn't clump, applies beautifully and the packaging is so awesome
FaithNoel28 from New Hampshire
I was super excited to try out this mascara, because I saw it recommended by a very big Youtuber that I watch! Unfortunately, it didn't seem to work out for me :( The wand is nice and big, and I can see how it could give you incredible volume and length, but it clumps really bad on my eyelashes! I do have very sensitive eyes and eyelashes so that may be a factor, but it clumps very badly when I first apply it, and throughout the day the clumps are weighing down on my eyelashes and make them break easily when I try to wash it off :( For the price, it's a very good product, but unfortunately doesn't work on my sensitive eyes.
Great Every Day Mascara
Nicole from Malta, MT
I don't find that I get extreme volume or length from this product, but I love the soft effect it gives my lashes. it doesn't get clumpy, the formula isn't overly wet. My lashes look thicker and bolder. It's perfect for an every day look. I rarely have issues with flaking or smudging
A mascara that finally does what it says
trekraider from Houston, Texas
I was blessed/cursed with decently long and dense eyelashes, and of course the problem with that is the high potential for clumping when it comes to mascaras. I'd tried the cult classic Better Than Sex and wasn't really impressed in the slightest, after which I switched to a dupe, and finally gave up on them altogether. I have an eyeshadow palette from Flower Beauty that I positively adore, and with my undying love for Drew Barrymore (dad often cites Charlie's Angels for turning me) testing out this mascara was the logical next step. It's rich, creamy, and not as heavy-feeling as others I have tried before. Whilst in the tube, the brush does acquire quite a thick coating of the product itself, so I would certainly advise giving the applicator a good wipe down on the edges of the tube! But after that, it's absolutely delightful and I'm so relieved that it works this well. I wholeheartedly and highly recommend it!
Mona from Houston
It didn't work for me. The mascara never dried and it smeared all over my eyes. I returned it.
Spiky and flakey
Laurenjane from Dallas
Too widely spaced bristles which were also not flexible. Poked my eye both times I used it. It flaked on me after just a few hours as well.
Mascara is great but black flecks EVERYWHERE!!!
K from Tennessee
The actual mascara is great, I love it. But I cannot keep it in my make up bag because the container sheds black paint. Like ALL OVER EVERYTHING. It gets on my other products-I touch them, then touch my face, then have black flecks on my face that are so hard to get off. Anyone else have this problem??!!
Clumpy and smudgey
Melisia from WA
Clumpy and got all over my face
My ol' reliable now
DC Makeup Lover from Washington, DC
I bought this mascara as an add-on, and it took me a little while to figure out the best application technique because the curved brush was new to me. Once I got the hang of it, every use gave me thick, long lashes. The brush has short bristles that coat every lash. I usually use the concave side to apply the first coat, then flip it and use the convex side to add length. The formula is a good in between: not too thick or thin. I gave it 4 stars because the removal process is a challenge. I can only fully remove this mascara with an oil balm makeup remover. Will order again though.
Clean, effective, and gentle-MY NEW FAVORITE
Cherry Pie from Mesquite
This mascara is my ride or die, it is clean nd holds up on oily skin. It gives awesome volume and makes my eyes look like doll eyes. Never going back!
Sarah M. from Utah
This is a great product. It goes on very smooth and easily almost like a gel. It coats every lash it touches. It doesn't clump though. It takes a few seconds longer to dry but it's really just a few seconds and not an extended period of time, just enough to notice. It's a texture unlike any other mascara I have used. Once it dries completely it is not buildable but this wasn't a problem for me after I used it twice and realized it. It is comparable to adding an extra layer of dry wall paste that just doesn't apply smoothly to the first layer. If you want multiple layers then don't let it dry completely. I find that I actually do not need multiple layers with this product though. One word of caution here is that if you have a mishap when applying and it gets on your skin then you better have a makeup wipe with you to remove it because it is not going to rub off clean. I applied mascara in my car before going into work and ended up looking like I had a black eye. It wears all day with only minimal flaking toward the end of a 10 hour day but I am an eye rubber. Overall this is my go to product and I do have high end mascara in my arsenal. I am very pleased with it and will be buying again. I also just bought a few more for my daughters for a wedding we have coming up.
Jess from New York
I can't believe the negative reviews!!! I have the straightest lashes Ever! And I do not have to curl them with this mascara!!! It's a dream! They stay lifted all day. It does take a minute to dry BUT I take this minute to push my lashes up with my fingers and then when it dries they stay lifted. Trust me I've tried high end and low end mascaras. THIS IS BOMB. THICK AND LONG LASHES. Did I say THICK!!!It's not waterproof so it comes off easily when I wash my face at night but it does not run throughout the day. It really is the BEST
Don't Waste your money!
Kira from Sterling Heights, Michigan
This is the worst mascara I have ever had, I even prefer $2 E.L.F mascara over this. It's so clumpy and takes FOREVER to dry, to the point wjen you blink it smears on your eyelid.
DON'T WASTE YOUR MONEY
Dana from North salem, New York
The packaging is cheap plastic and the cardboard box it was in is so flimsy it was practically open already. The mascara formula is so strange, it seems like melted silicone. It is so incredibly wet and clumpy to the point where all of your lashes will become one single wet black clump. Extremely disappointed.
Lauren from MA
The first week I had this mascara I didn't like it. I thought it was too runny and didn't do much for my lashes. The second week, I was absolutely amazed. I think it must have dried out a little or something but it was just as good as my It Superhero mascara. Very lengthening and added a lot of volume to my lashes plus the brush creates a clump free look
Jenn from Baytown, tx
Love it!! My lashes come out dark, long and fanned out.
CC from Fargo North Dakota
If you're looking for a great mascara that's all in one this is the one to try. I have lashes you can't see well but this does a great job.
Not for me
Mfrederiks from Brooklyn, NY
I heard great reviews about this mascara so I picked it up. It looks great for the first hour or so, but by midday it is literally all over my face in flakes. I wanted to love it so badly so I kept using it but everyday the same situation happens. Unfortunately it just doesn't work for me. Maybe if they made a waterproof version!