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PÜRHydraGel Lift

PÜR

HydraGel Lift

0.15 oz Item 2299692

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Achieve the perfect eye makeup application with this hydrating all-purpose, cooling eye primer that preps and smooths the skin for better wear throughout the day. Encapsulated Water Complex hydrates the lid and under eye for an instant brighter, firmer, lifted look while blurring imperfections and priming for concealer application.

Smooth around the eye area. Can be used alone or under eye makeup.
Aqua, Butylene Glycol, Sodium Stearate, Pentylene Glycol, Steareth-100, Glycerin, Isosteareth-2, Nylon-12, Acetyl Tetrapeptide-5, Lecithin, Menthyl Lactate, Tocopheryl Acetate (Vitamin E), Caffeine, Stearic Acid, Alcohol Denat., Phenoxyethanol, Red 40 (CI 16035).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
PÜRHydraGel Lift
 
4.1

(based on 110 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (82)
  • Smooth look (53)
  • Long lasting (36)
  • Blends well (32)
  • Easy removal (17)

Cons

  • Creases (7)
  • Clumps (3)

Best Uses

  • Everyday (73)
  • Sensitive eyes (25)
  • Going out (18)
  • Travel (15)
  • Daily use (3)
    • Reviewer Profile:
    • Natural style (43), Classic style (35), Trendy style (8)

Reviewed by 110 customers

Displaying reviews 1-10

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3.0

Not sure it did anything...

By Jessica

from Michigan

Comments about PÜR HydraGel Lift:

Packaging is convenient, the I like the idea of the product - but I can't say I feel like it did anything. I didn't see any change to my under eyes or lids. A bit cooling on contact but dried down rather quickly. I have to assume there's a better product on the market than this - keep looking.

 
5.0

Would purchase again

By Bea

from Texas

About Me Classic Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Travel

    Comments about PÜR HydraGel Lift:

    Works great if you use RetinA and get flakes during the day.

     
    4.0

    Feels cool...

    By Debbiecakes

    from Chicago, IL

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy To Apply

    Cons

      Best Uses

      • Everyday
      • Going Out
      • Sensitive Eyes
      • Travel

      Comments about PÜR HydraGel Lift:

      The packaging is convenient and makes application easy. The gel stick feels very cool on my skin, and it makes my eye look more awake. I apply it every morning and sometimes reapply if I have somewhere to go after work.

       
      4.0

      Tried It When on Sale

      By Nursing Law 101

      from Cincinnati, Ohio

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Smooth Look

      Cons

      • Creases

      Best Uses

      • Everyday
      • Sensitive Eyes

      Comments about PÜR HydraGel Lift:

      I am experimenting and developing a morning regimen. I use this 3x a week. Not sure if I will purchase. This may be a product more so for the winter and drier months with my skin.

       
      5.0

      I would buy this product again.

      By Gma

      from CA Sacramento

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Feels good
      • Smooth Look

      Cons

        Best Uses

        • Everyday

        Comments about PÜR HydraGel Lift:

        I'm 57. I use this product as a primer - under eye and lids. It has an instant cooling feeling on my under eye bags.

         
        5.0

        Best for Sensitive Eyes

        By Valentine214

        from Bay Area, CA

        About Me Natural Style

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Long Lasting
        • Moisturizing
        • Smooth Look

        Cons

          Best Uses

          • Everyday
          • Puffy Eyes
          • Sensitive Eyes
          • Travel

          Comments about PÜR HydraGel Lift:

          This eye balm is amazing! It's like chapstick for your eyes. I have extremely sensitive skin along with allergies and excema over my eyes and this is heaven for my eyes! Very cooling sensation and moisturizing. Since I started using this eye product I havent had a problem wearing eye makeup. Very easy to apply with a swipe or two, non scented so no worrying about fragrance or allergies. I'm not familiar with the Pur line but after using this product I'm definitely checking out their other products.

           
          5.0

          I will continue to buy again and again

          By Erika

          from Napa, CA

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Smooth Look

          Cons

            Best Uses

            • Everyday

            Comments about PÜR HydraGel Lift:

            I apply it every day. Morning and Night and before any make-up application. It's been helping with my under eye creases and dark circles. It hydrates the under eye very good...

             
            5.0

            LOVE!!!

            By DMorris

            from Southern CA

            About Me Natural Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday
              • Going Out
              • Sensitive Eyes
              • Travel

              Comments about PÜR HydraGel Lift:

              LOVE LOVE LOVE this product. Have been wanting to try it for a long time after reading reviews and so glad I was able to score some when it was a Beauty Steal at 50% off. I order several so I keep one in the fridge for that really cold effect when I feel like I need that something extra or just want to pamper myself. Don't get me wrong though I would pay full price for it! Love the compact size for travel too.

               
              1.0

              Not for me

              By Mama drama 26

              from NJ

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply

              Cons

              • Clumps
              • Creases

              Best Uses

                Comments about PÜR HydraGel Lift:

                In fairness, I don't have a problem with puffiness or under eye bags. I did have a problem with dark circles, dryness and fine lines. This product did absolutely nothing for any of my problems. I'd almost say my undereye looked drier after initially applying this. This is packed up and waiting for my next trip to Ulta to be returned.

                 
                1.0

                Did not work at all

                By Mindy

                from Williamston, S.C.

                About Me Classic Style

                Verified Buyer

                Pros

                  Cons

                  • Clumps
                  • Creases
                  • Fades

                  Best Uses

                    Comments about PÜR HydraGel Lift:

                    I bought it for under eye bags and wrinkles and it actually made them show up even more

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                    Q&A

                    Product Q&A

                    Ask a question

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    10 Questions | 10 Answers
                    Displaying questions 1-10
                    • Q:

                      Can I use this all over the face or only under the eye
                      Asked on 2/15/2017 by madi from Lawrence, Kansas

                      1 answer

                      • Brand Expert

                        A:

                        PUR Beauty, glad you are loving HydraGel Lift! It does feel so good on the skin that you may want to apply it all over the face! It is meant to prime and prep the under eye area but you can certainly try it! We love hearing how are PUR beauties wear our products!

                        Answered on 3/1/2017 by Brand Expert from PUR
                    • Q:

                      Is there 2 products, face and eye?
                      Will it help under eye lines?
                      Asked on 2/7/2017 by Constance from North Carolina

                      1 answer

                      • Brand Expert

                        A:

                        Dear PUR Beauty, HydraGel Lift is designed to prep & prime the under eye area for concealer/makeup application! Correcting Primer is designed to prep & prime the skin prior to makeup application! Both minimize the appearance of lines & wrinkles and prep the skin for a smooth application of makeup!

                        Answered on 3/1/2017 by Brand Expert from PUR
                    • Q:

                      Do you use this in addition to eye cream or does this replace eye cream? Thx!
                      Asked on 1/31/2017 by Dey from Phoenix, AZ

                      1 answer

                    • Q:

                      Hi Is this hypoallergenic and can / will this irritate sensitive eyes?
                      Asked on 9/16/2016 by eyequeen from ft laud, fl

                      1 answer

                      • Brand Expert

                        A:

                        Hi PUR Beauty! So glad you have your eye on the HydraGel Lift eye perfecting concealer primer! HydraGel Lift is Ocular Tested (safe to use around eye area), Paraben Free, Gluten Free and Vegan Friendly. It's infused with water from the Swiss Alps and contains age defying Ceretin Complex! What I have found in using this product was that at the beginning I was using too much because it felt so good when it was going on! I had to stop myself from applying too much! In the morning before you apply your makeup, it only takes on light sweep of application. I then pat-pat it into place using my ring finger. This helps it to melt into the skin quicker so you can apply your concealer or eye makeup! The other trick is to press or pat your concealer into place! Hope these tips help! As I love to how this product feels on the skin, I wear it generously on days that I'm not even wearing makeup!

                        Answered on 9/17/2016 by Brand Expert from PUR Cosmetics
                    • Q:

                      In terms of minutes, how long do I need to wait after applying this product before I continue with my eye products (concealer, powder)? Can I continue immediately or should I put this on and then wait a few minutes before I use my concealer?
                      Asked on 9/16/2016 by Beth from Mankato, MN

                      1 answer

                      • Brand Expert

                        A:

                        Hi PUR Beauty! I recommend using it in the morning right after your eye serum (or facial primer) before applying concealer. The key is to use a small amount and pat the product lightly into the skin. Apply your foundation or concealer and set lightly with 4-in-1 Mineral Makeup or Balancing Act. You can also massage a small amount of HydraGel Lift onto your finger tips and then dab over top your concealer or under eye area to refresh your eye look! Hope these tips help!

                        Answered on 9/17/2016 by Brand Expert from PUR Cosmetics
                    • Q:

                      I'm curious about this product and really want to give it a try by am concerned about the inclusion of Alcohol denat. Is this one of the types of alcohol that dries skin out? I know it's one of the last ingredients but the eye skin is so delicate and my skin is already so dry I don't want to use something that will do more long term harm than good.
                      Asked on 9/13/2016 by Bonmar from Manteca

                      1 answer

                      • Brand Expert

                        A:

                        Hi PUR Beauty! HydraGel Lift is infused with water sourced from the Swiss Alps to instantly hydrate the under eye area. It also contains age-defying Ceretin Complex to address signs of aging around the eye area! Your eyes will perk right up when using HydraGel Lift eye perfecting primer! I recommend using it in the morning right after your eye serum (or facial primer) before applying concealer. The key is to use a small amount and pat the product lightly into the skin. Apply your foundation or concealer and set lightly with 4-in-1 Mineral Makeup or Balancing Act. You can also massage a small amount of HydraGel Lift onto your finger tips and then dab over top your concealer or under eye area to refresh your eye look!

                        Answered on 9/17/2016 by Brand Expert from PUR Cosmetics
                    • Q:

                      Is this product to be used on the eyelid as well? I have hooded eyes and some days they are more swollen than others. I am wondering if this product would help with that If not do you have a product in your line for this problem?
                      Asked on 9/12/2016 by Keenie from Grand Rapds

                      1 answer

                      • Brand Expert

                        A:

                        Hi PUR Beauty! HydraGel Lift is an eye perfecting primer infused with water sourced from the Swiss Alps to instantly hydrate the under eye area. It also contains age-defying Ceretin Complex to address signs of aging around the eye area! I recommend using it in the morning right after your eye serum (or facial primer) before applying concealer. The key is to use a small amount and pat the product lightly into the skin. Apply your foundation or concealer and set lightly with 4-in-1 Mineral Makeup or Balancing Act. You can also massage a small amount of HydraGel Lift onto your finger tips and then dab over top your concealer or under eye area to refresh your eye look!
                        You may also like Tone Up (total eye fitness eye serum)! The link is below so you can check it out!
                        http://www.ulta.com/tone-up-total-eye-fitness?productId=xlsImpprod5640360

                        Answered on 9/17/2016 by Brand Expert from PUR Cosmetics
                    • Q:

                      How long do you need to let it soak into the skin before using other products over it?
                      Asked on 9/7/2016 by Tonya from Tennessee

                      1 answer

                      • Brand Expert

                        A:

                        Hi PUR Beauty! So glad you have your eye on the HydraGel Lift eye perfecting concealer primer! What I have found in using this product was that at the beginning I was using too much because it felt so good when it was going on! I had to stop myself from applying too much! In the morning before you apply your makeup, it only takes on light sweep of application. I will then pat-pat it into place using my ring finger. This helps it to melt into the skin quicker so you can apply your concealer or eye makeup! The other trick is to press or pat your concealer into place! Hope these tips help! As I love to how this product feels on the skin, I wear it generously on days that I'm not even wearing makeup!

                        Answered on 9/11/2016 by Brand Expert from PUR Cosmetics
                    • Q:

                      Does it hide bags below the eye
                      Asked on 8/30/2016 by Debra from Mission Viejo, California

                      1 answer

                      • Brand Expert

                        A:

                        Hi PUR Beauty! Your eyes will perk right up when using HydraGel Lift eye perfecting primer! I recommend using it in the morning right after your eye serum (or facial primer) before applying concealer. The key is to use a small amount and pat the product lightly into the skin. Apply your foundation or concealer and set lightly with 4-in-1 Mineral Makeup or Balancing Act. You can also massage a small amount of HydraGel Lift onto your finger tips and then dab over top your concealer or under eye area to refresh your eye look! Hope these tips help!

                        Answered on 9/2/2016 by Brand Expert from PUR Cosmetics
                    • Q:

                      how long do you use before putting make up on. does it crease? does mske up stay put over this for all day look?
                      Asked on 7/24/2016 by jena from Greenwood

                      1 answer

                      • Brand Expert

                        A:

                        Hi PUR Beauty! Your eyes will perk right up when using HydraGel Lift eye perfecting primer! I recommend using it in the morning right after your eye serum (or facial primer) before applying concealer. The key is to use a small amount and pat the product lightly into the skin. Apply your foundation or concealer and set lightly with 4-in-1 Mineral Makeup or Balancing Act. You can also massage a small amount of HydraGel Lift onto your finger tips and then dab over top your concealer or under eye area to refresh your eye look! Hope these tips help!

                        Answered on 8/1/2016 by Brand Expert from PUR Cosmetics
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