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Heavenly Luxe Superhero Brush

It Cosmetics

Heavenly Luxe Superhero Brush

(16) REVIEWS (1) Q&A ASK A QUESTION

Item 2514579

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Get your beauty problems solved with IT Cosmetics beauty solutions.

This must-have, game-changing brush gives you the power to flawlessly apply all your favorite shadow and liner formulas with just one tool. The innovative dual-ended design features an angled eyeliner brush for even and precise liner application, plus a groundbreaking eyeshadow brush that starts as your all-over shadow brush - and transforms into your crease and smudger brushes, too!

To experience your Superhero eyes, use the eyeshadow brush end to apply your all-over shadow. Slide up the brush base one click to buff in your crease shadow. For added definition, slide up the brush base another click and smudge shadow along your lower lash line. To finish, use the angled eyeliner brush end to effortlessly apply your liner.

Featuring award-winning, cruelty-free Heavenly Luxe hair, this groundbreaking brush is so easy to use, it truly does the work for you - and gives you the power to discover your most beautiful, eye-opening results!

Find ULTA Beauty stores that carry this IT Cosmetics product.

Step 1: Start with your All-Over Shadow Brush! Apply shadow all over your eye area, from your lash line to brow bone, using smooth sweeping motions.

Step 2: Click up once for your Crease Brush! Blend shadow into your eyelid crease using gentle windshield-wiper motions.

Step 3: Click up twice for your Smudger Brush! Smudge out shadow or liner along your lash line, starting at the outer corner and blending inward using short, soft strokes.

Step 4: Flip to use your Liner Brush! Apply liner along your lash line, starting at the inner corner and moving outward using short, feathery strokes.

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How to Use+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsHeavenly Luxe Superhero Brush
 
4.4

(based on 16 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • High quality (11)
  • Soft (11)
  • Applies evenly (10)
  • Smooth finish (10)
  • Versatile (9)

Cons

No Cons

Best Uses

  • Multi-use (9)
  • Travel (5)
  • Highlighting & contouring (4)
  • Powder (4)
    • Reviewer Profile:
    • Brand buyer (7), Budget shopper (6)

Reviewed by 16 customers

Displaying reviews 1-10

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5.0

I would buy this again

By Little debbie

from Wayland Iowa

About Me Brand Buyer

Verified Buyer

Pros

  • Applies Evenly
  • Easy To Clean
  • High Quality
  • Smooth Finish
  • Soft

Cons

    Best Uses

      Comments about It Cosmetics Heavenly Luxe Superhero Brush:

      This is a great brush for apply all over eye shadow on the fluffy end and the angled short end is great for crease and under eye.

      (1 of 1 customers found this review helpful)

       
      4.0

      Love as my travel brush

      By ER

      from MN

      Comments about It Cosmetics Heavenly Luxe Superhero Brush:

      I have at least 12 eye brushes but this is my go-to travel brush. It works well for most shadow applications, but if you need sharp, crisp lines this likely isn't the brush for you. The fibers are soft and luxe feeling which is great for all over shadow applications.

      I do find that it holds on to color and if I'm using multiple shades, it takes a while to remove the excess product.

       
      1.0

      Did not like product

      By kikigurl

      from Washington

      About Me Brand Buyer

      Verified Buyer

      Pros

      • High Quality
      • Smooth Finish
      • Soft

      Cons

      • Uneven Application
      • Wastes Make Up

      Best Uses

      • Highlighting & Contouring
      • Powder

      Comments about It Cosmetics Heavenly Luxe Superhero Brush:

      Very hard to apply & making lines. I think the problem is the softer fibers at the tip.

       
      5.0

      Heavenly

      By Pk

      from Trussville al

      About Me Budget Buyer

      Verified Buyer

      Pros

      • High Quality

      Cons

        Best Uses

        • Highlighting & Contouring
        • Multi-Use

        Comments about It Cosmetics Heavenly Luxe Superhero Brush:

        Love this brush. 3 brushes in 1

         
        5.0

        Multitasking Wonder Brush

        By Widdy

        from MD

        Comments about It Cosmetics Heavenly Luxe Superhero Brush:

        I love the eyeliner half. It helps me get really precise strokes. The eyeshadow half side is amazing at blending. It's also great brush because now I don't have to juggle brushes.

         
        5.0

        Love

        By Bernie

        from Texas

        About Me Budget Buyer

        Verified Buyer

        Pros

        • Applies Evenly
        • Easy To Clean
        • High Quality
        • Smooth Finish
        • Soft
        • Versatile

        Cons

          Best Uses

          • Multi-Use
          • Travel

          Comments about It Cosmetics Heavenly Luxe Superhero Brush:

          Love! Bought 3 more for friends!

           
          5.0

          Love this brush!

          By Teri

          from Columbus, OH

          About Me Brand Buyer

          Verified Buyer

          Pros

          • Applies Evenly
          • Easy To Clean
          • High Quality
          • Smooth Finish
          • Soft

          Cons

            Best Uses

            • Multi-Use

            Comments about It Cosmetics Heavenly Luxe Superhero Brush:

            Great to take on a trip.

            (3 of 3 customers found this review helpful)

             
            4.0

            Innovative and useful!

            By Zilla

            from San Diego, CA

            About Me Brand Buyer

            Pros

            • Applies Evenly
            • Easy To Clean
            • Soft
            • Versatile

            Cons

            • Feels a little cheap

            Best Uses

            • Multi-Use
            • Powder
            • Travel

            Comments about It Cosmetics Heavenly Luxe Superhero Brush:

            Love this brush and it's a great design. I'm also not sure about how the plastic mechanism will hold up over time but it feels sturdy. I don't quite like the plastic body of the brush and that's why it feels slightly cheap to me. But it's a great brush. Not sure if it's worth $29! That's a good chunk of money for a plastic brush. If t had a metal body I'd feel better about th price. Otherwise, I don't lol use for travel and I do enjoy it!

             
            5.0

            Multi use it's great!

            By Sassy Natty

            from Port Saint Lucie, FL

            About Me Budget Buyer

            Verified Buyer

            Pros

            • Applies Evenly
            • High Quality
            • Smooth Finish
            • Soft
            • Versatile

            Cons

              Best Uses

              • Highlighting & Contouring
              • Multi-Use

              Comments about It Cosmetics Heavenly Luxe Superhero Brush:

              I feel this is a great multi use brush.

               
              5.0

              Yes a very convenient tool.

              By Lynnie

              from Roseville Michigan

              About Me Budget Buyer

              Verified Buyer

              Pros

              • Applies Evenly
              • Cruelty-Free
              • Easy To Clean
              • High Quality
              • Smooth Finish
              • Soft
              • Versatile

              Cons

                Best Uses

                • Multi-Use

                Comments about It Cosmetics Heavenly Luxe Superhero Brush:

                Versatile eye shadow applicator as well as brow defining.

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                Q&A

                Product Q&A

                Ask a question

                Do you have questions about this product?

                Get answers from in-house experts.

                1 Question | 1 Answer
                Displaying question 1
                • Q:

                  Is this the brush for concealer?
                  Asked on 9/3/2017 by Magge from Chattanooga

                  1 answer

                  • Brand Expert

                    A:

                    Hi there! The Heavenly Luxe Superhero Brush is designed to apply eye shadow! IT is 4 brushes in 1. The larger end clicks up to three formations and is your large blending brush, crease brush, and smudge brush in one end. The other end is your angled liner brush. We hope you try IT out, especially for travelling! XOXO

                    Answered on 9/7/2017 by Brand Expert from IT Cosmetics
                Displaying question 1

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