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HD Full Coverage Liquid Foundation

ULTA

HD Full Coverage Liquid Foundation

(11) REVIEWS (4) Q&A ASK A QUESTION

1.0 oz Item 2522759

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Color:Deep Cool (deep with pink undertones)

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Ulta's HD Full Coverage Liquid Foundation will leave your skin appearing naturally flawless. The perfect choice for an Instagram-worthy picture or off-camera moment!

Benefits:
  • Spherical Powders help to create a soft focus finish and a smooth, even complexion
  • Full coverage
  • Vegan
  • Formulated Without: Parabens, Gluten, Oil, Mineral Oil and Fragrance
After applying your favorite primer to create the perfect canvas, pump your desired amount of foundation onto applicator or Ulta Beauty Precision Foundation Brush. Starting at the center of your face, apply foundation in outward strokes to avoid streaking.

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAHD Full Coverage Liquid Foundation
 
3.1

(based on 11 reviews)

40%

of respondents would recommend this to a friend.

Pros

No Pros

Cons

  • Heavy (3)

Best Uses

No Best Uses

Reviewed by 11 customers

Displaying reviews 1-10

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3.0

Ok

By Sam

from Scranton

About Me Budget Buyer

Pros

  • Blends Well
  • Easy To Apply

Cons

  • Heavy

Best Uses

  • Full Coverage
  • Mature Skin

Comments about ULTA HD Full Coverage Liquid Foundation:

I miss the one primer/foundation that came in the white bottle.They discontinued that and replaced it with this which is obviously cheaper for the company and it's paid cheaper

 
1.0

Appearance

By Luke2wife

from Taylors

Comments about ULTA HD Full Coverage Liquid Foundation:

Terrible, cheap feel to face. I am returning.

 
1.0

Never ever

By Tyler

from Chicago Illinois

Pros

    Cons

    • Difficult To Apply
    • Doesn't Stay On
    • Heavy
    • Poor Coverage
    • Poor shade range

    Best Uses

      Comments about ULTA HD Full Coverage Liquid Foundation:

      This does not have enough colors in the shade range and the product is very cheap, do not purchase

      (2 of 2 customers found this review helpful)

       
      3.0

      color range

      By Jayne

      from ca

      Comments about ULTA HD Full Coverage Liquid Foundation:

      The lightest color is extremely yellow and unwearable

      (1 of 1 customers found this review helpful)

       
      4.0

      Great for the price!

      By Kat

      from US

      Comments about ULTA HD Full Coverage Liquid Foundation:

      This is probably the second Full Coverage Foundation I've used, but I like it a lot!
      The only negative thing I have to say is that it has a very thick consistency, but for the price, you really can't beat it!

       
      5.0

      Love ot

      By Tj

      from Tulsa

      Comments about ULTA HD Full Coverage Liquid Foundation:

      Love this foundation best I have found

      (1 of 1 customers found this review helpful)

       
      5.0

      Love!

      By Jenni

      from Oregon

      About Me Budget Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Goes On Smoothly
      • Good Pigmentation
      • Lightweight
      • Long-Lasting
      • Matte Finish

      Cons

        Best Uses

        • Full Coverage
        • Light To Medium Coverage

        Comments about ULTA HD Full Coverage Liquid Foundation:

        Been using it for about a week and love it so far. Gives good coverage and seems to set on its own but not too matte. Stays on for most of the day without touch ups or breaking down. The only thing I wish I could change is the packaging. I'm not sure if I got a bad one or not but it's been having trouble getting the product out.

        (3 of 7 customers found this review helpful)

         
        1.0

        only 1 dark shade? and 5 same color shade, great job ulta

        By rae

        from pittsburgh,pa

        About Me Brand Buyer

        Pros

          Cons

          • not enough shade

          Best Uses

          • not enough shades

          Comments about ULTA HD Full Coverage Liquid Foundation:

          not enough shades

          (2 of 2 customers found this review helpful)

           
          5.0

          Amazing

          By TLH

          from 37601

          Comments about ULTA HD Full Coverage Liquid Foundation:

          I love this foundation. Matte and very full coverage. It reminds me of Marc Jacobs remarcable foundation .

          (1 of 3 customers found this review helpful)

           
          1.0

          Horrible

          By Jz

          from Jacksonville nc

          Pros

            Cons

            • Difficult To Apply
            • Heavy

            Best Uses

              Comments about ULTA HD Full Coverage Liquid Foundation:

              It's sooooo thick and cakey. Looked gross just coming out of the container. Clings to dry skin and looked awful. Wiped it off after putting it on then threw it away.

              Displaying reviews 1-10

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              Q&A

              Product Q&A

              Ask a question

              Do you have questions about this product?

              Get answers from in-house experts.

              4 Questions | 4 Answers
              Displaying questions 1-4
              • Q:

                Is this transfer resistant or does it need to be set with a powder ?

                Thanks
                Asked on 6/2/2018 by Maryamah from California

                1 answer

                • Staff Expert

                  A:

                  You can use this on its own, or you can set with a powder to ensure foundation is locked into place.

                  Answered on 6/11/2018 by Staff Expert from Ulta Beauty
              • Q:

                Is this product cruelty free as well as vegan?
                Asked on 5/26/2018 by Phoenix_Lily from Phoenix, AZ

                1 answer

                • Staff Expert

                  A:

                  We do not claim this product as cruelty free

                  Answered on 6/8/2018 by Staff Expert from Ulta Beauty
              • Q:

                I usually wear Fresco in este lauder. What color would be comparable in this item?
                Asked on 4/5/2018 by Kristy from US

                1 answer

                • Staff Expert

                  A:

                  We recommend visiting your nearest Ulta Beauty store to test the shades with the assistance of a beauty associate to determine your best match. Thanks!

                  Answered on 4/6/2018 by Staff Expert from Ulta Beauty
              • Q:

                What is the difference between pink undertones and yellow undertones in Ulta foundations?
                Asked on 3/26/2018 by carrie from Phoenix, Az. USA

                1 answer

                • Staff Expert

                  A:

                  If your skin has pink undertones (pinkish, reddish, or bluish cast to the skin), you would choose a foundation with pink undertones, and if you have yellow undertones (golden or olive cast to the skin), you would choose a foundation with yellow undertones. Please visit your nearest Ulta Beauty store to be shade-matched by one of our beauty associates, who can help determine your skin's undertone. Thank you!

                  Answered on 4/3/2018 by Staff Expert from Ulta Beauty
              Displaying questions 1-4

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