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PÜRFully Charged Magnetic Mascara

PÜR

Fully Charged Magnetic Mascara

0.52 oz Item 2299690

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This anti-aging mascara formula contains a revolutionary positively charged matrix that attracts to each individual lash to strengthen, thicken, lengthen and separate for unparalleled performance.

Benefits:
  • Unique Magnetic Force Formula wraps a positively charged elastic veil around each lash to lift and separate while adding maximum volume without clumping.
  • Fortified with a specialized blend of provitamin B5 and Biotinoyl Tripeptide-1 to help condition and strengthen to prevent lash loss.
  • Carnauba and beeswax set lashes to maintain precise definition all day or all night.

Begin by placing the brush wand at the base of lashes then hold for a few seconds to set. Wiggle the wand in a back and forth motion and repeat to build. Use the wand vertically to apply to the lower lash line.

Pro tip: To prevent drying out the mascara, do not pump wand. Replace every 3 months.
Aqua, Cera Alba (Beeswax), Cyclopentasiloxane, Copernicia Cerifera (Carnauba) Wax, Alcohol Denat., Palmitic Acid, Nylon-12, VP/Eicosene Copolymer, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Glycerin, Polybutene, Biotinoyl Tripeptide-1, Panthenol, Ascorbyl Palmitate, Polyquaternium-10, Polyvinyl Alcohol, VP/VA Copolymer, Aminomethyl Propanediol, Ethylhexylglycerin, Propylene Glycol, Phenoxyethanol, Iron Oxides (CI 77499).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
PÜRFully Charged Magnetic Mascara
 
4.2

(based on 233 reviews)

80%

of respondents would recommend this to a friend.

Pros

  • Adds volume (172)
  • Lengthens (157)
  • Great brush (143)
  • Applies evenly (136)
  • Defines & separates (128)

Cons

  • Flakes (31)
  • Difficult to remove (22)
  • Sticky texture (18)
  • Smudges or runs (14)
  • Dries out quickly (10)

Best Uses

  • Anytime (166)
  • Daytime (44)
  • Going out (34)
    • Reviewer Profile:
    • Natural style (93), Classic style (82), Trendy style (26)

Reviewed by 233 customers

Displaying reviews 1-10

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(1 of 1 customers found this review helpful)

 
2.0

Too clumpy

By Snowfoxy

from San Diego

Verified Buyer

Pros

  • Adds Volume
  • Lengthens

Cons

  • Clumpy

Best Uses

    Comments about PÜR Fully Charged Magnetic Mascara:

    This mascara clumps up on the brush and is hard to apply. I used it for a couple of days to give it a fair try, but each time I was disappointed.

     
    5.0

    The best

    By La mejor

    from Winter Garden Florida

    About Me Natural Style

    Verified Buyer

    Pros

    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump
    • Great Brush
    • Lengthens

    Cons

      Best Uses

      • Anytime
      • Daytime
      • Going Out

      Comments about PÜR Fully Charged Magnetic Mascara:

      The best mascara I ever had

       
      5.0

      Never buying a different brand again!!!

      By Chloe

      from Illinois

      About Me Natural Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush
      • Lasts long
      • Lengthens

      Cons

      • None

      Best Uses

      • Anytime

      Comments about PÜR Fully Charged Magnetic Mascara:

      I LOVE IT!!!! I looked for SO LONG for a mascara that was lifting and didn't flake and I FINALLY TOUND IT!!! This not only lengthens but curls your lashes perfectly you won't even need a lash curler. Provides AMAZING length, volume, and curl that lasts throughout the day. It has me 100% in Love.

       
      5.0

      This is amazing! My new FAV! Bought as Xmas gifts to

      By Jake

      from Lakeland FL

      About Me Classic Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Doesn't Clump
      • Just awesome - I have thin lashes, THIS WORKS!
      • Lengthens

      Cons

        Best Uses

        • Anytime

        Comments about PÜR Fully Charged Magnetic Mascara:

        Love it! Been looking for a year and never would have found if an Ulta rep didn't suggest it

        (1 of 1 customers found this review helpful)

         
        5.0

        Best mascara

        By Mplsshopper

        from Minneapolis

        About Me Natural Style

        Verified Buyer

        Pros

        • Adds Volume
        • Applies Evenly
        • Defines & Separates
        • Doesn't Clump
        • Great Brush

        Cons

          Best Uses

          • Anytime

          Comments about PÜR Fully Charged Magnetic Mascara:

          Love thus mascara. Doesnt clump and adds great volume.

          (1 of 1 customers found this review helpful)

           
          4.0

          No, would buy Pur Big Look instead

          By Donnia

          from Hesperia,CA

          About Me Natural Style

          Verified Buyer

          Pros

          • Adds Volume
          • Applies Evenly
          • Does clump a little and doesn't really separatea
          • Great Brush
          • It was a little clumpy, didn't separate
          • Lengthens

          Cons

            Best Uses

            • Anytime

            Comments about PÜR Fully Charged Magnetic Mascara:

            Did add more volume, but like her sister, PUR Big Look better

            (1 of 1 customers found this review helpful)

             
            5.0

            My new favorite!

            By Emma grace

            from Jackson, MI

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

            • Flakes

            Best Uses

            • Anytime

            Comments about PÜR Fully Charged Magnetic Mascara:

            I've used many different kinds of mascara but I have officially found the holy grail. This stuff is the best!

            (1 of 1 customers found this review helpful)

             
            3.0

            Tends to flake off and clump

            By Unni

            from Michigan

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Lengthens

            Cons

            • Flakes

            Best Uses

            • Daytime

            Comments about PÜR Fully Charged Magnetic Mascara:

            I purchased this mascara because it was a more natural product than the one I was using prior. One coat is okay on but more layers will flake off throughout the day. The brush doesn't coat evenly so the application is a little clumpy. Applying a second coat too soon will make your lashes stick together. I will not repurchase this item.

             
            5.0

            love

            By DEE

            from IL

            Comments about PÜR Fully Charged Magnetic Mascara:

            Best mascara

             
            5.0

            I probably won't use another mascara again

            By Ally Oop

            from Houston

            About Me Classic Style

            Verified Reviewer

            Pros

            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Lengthens

            Cons

              Best Uses

              • Anytime

              Comments about PÜR Fully Charged Magnetic Mascara:

              I originally got this as sample in my ipsy bag over the summer. I loved it then because it never clumped and it looked so natural and it never flaked off. My eyes never felt irritated and my eyelashes never fell out which I never realized was an issue until after I stopped using it. When I ran out I went back to using drug store mascara and it was terrible. I had to go back and buy the full sized product. I just love this mascara so much. It's easily removable as well. I would recommend it to anyone.

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