Alpha girl. Queen bee. The Viva La Juicy girl exudes joyful, feminine charm, starting the party then running it with cheeky conviction. Her wit and irreverence naturally captivate crowds—but it’s her friends who matter most.
Mandarin, Wild Berries
Gardenia, Honeysuckle, Jasmine
Vanilla, Amber, Sandalwood, Praline
Viva La Juicy Eau de Parfum makes the perfect companion to when you feel...
Unabashedly decadent and decidedly sweet, Viva La Juicy sparkles with youthful optimism and self-assured allure.Shop Now
Receive a Juicy Couture Bucket Bag with any 3.4 oz. Viva La Juicy Fragrance purchase.
on any purchase of Viva La Juicy Eau de Parfum fragrance.