Product Reviews Rated 4.32 out of 5 stars
92 Reviews
Most Helpful Positive Review Best self tanner I have ever used I have used several self-tanners that usually created an orange color and caused skin irritation, similar to poison ivy - very red and itchy! This self-tanner is odorless, and goes on smoothly and evenly, like a high-end skin lotion. The color develops into a warm glow, and no more itchy rashes! It's perfect to enhance a natural tan, to use between beach days, or to moisturize your skin with added color.
Most Helpful Critical Review Hard to Know When Covered I really like the color but this was so hard to tell if I got an even coat all over since it's just normal lotion. I couldn't see where I had applied it and missed a lot of spots. I used a tanning mitt to apply and it wasn't streaky at all, and I love the color. A little warmer but definitely not orange, so I'm happy with that as I am VERY fair. I didn't follow the instructions around the hands, ankles, and knees and I'm regretting it! I'll probably try a mousse next time.
Reviewed by 92 customers My Go-To for At-Home Tanning 5
Lenore from MI
I was searching for a self-tanner that had minimal smell, and this stuff is amazing! Compared with others I've used in the past, this one has zero smell upon application and maybe a very very faint smell once the tan settles in, but I really have to inhale hard to smell it, and I think the smell of lotion would cover it up if there was any scent. This is a tanning lotion that moisturizes too, so that is nice. I had a nice light tan after one application, and after the second application had a noticeable darker tan that still looked natural. Love it, and will use it again and agian.
Didn't turn me orange! 5
Itsiebitsie from Colorado
I like that it's just like putting lotion on. One step instead of two because it is moisturizing and gives you color too. Did not come off onto my clothing either. Plus did not turn me orange just the perfect tanned shade.
BEST GRADUAL TANNER EVER 5
Meg from PA
I can't say enough good things about the product. I am fair skinned and freckled, i avoid the sun at all costs. I am not a seasoned fake tanner by any means but the few I've tried, I've been less than impressed with for several reasons and i can NEVER get over the smell which is usually unavoidable. But this stuff HARDLY smells. I would repurchase it again and recommend it for that only. The self tanner smell is very minimal!! I use it not right after the shower, but maybe 15 minutes after and I do apply it with a glove which i think helps even though it is a lotion and not a foam or mousse. It makes me maybe a shade and a half darker by the morning, just a nice glow. I haven't used it several days in a row but i can see it would be easy to build the color up. It fades amazing as well. I haven't had a single issue with it. Well worth the price, so happy!!
First Time User 4
Emily from Minnesota
This is the first time I've ever used a self tanner, and this is a pretty good one in my opinion. I didn't have a mitt, so I just used my hands (I washed them off after application so they weren't way too tan) and it was really simple to use. It has a pretty weird smell when you put it on but when I woke up this morning the smell was gone and I was looking a bit tanner. There are some spots I missed since I couldn't really tell where I had already put it but it's not too bad to notice. Overall pretty good.
Love this stuff 5
JossD from CA
I recieved a sample size a few years back, and fell in love with everything about it, i wanted to buy a full size but the price was out of range for me at the time. But since ulta has a deal for them i bought two and am excited to apply it and fall in love all over again!
Does not stink! 5
No sun for me from Kalamazoo Mi
I didn't think they made self-tanners that didn't stink. This one does not stink. And the color is natural and not too dark. You can add more if you want more color.
Terrible 1
FitnessAngel from USA
I was hoping for a great self tanner with all of these amazing reviews. I must have gotten a bad batch. This stuff streaks and is orange! The only good thing is the lack of smell, until about 6-8 hours later when you have a light tanning smell. Highly disappointed
Pretty good 5
Em from Texas
This stuff does not stink!!! The first time I used it, I applied just a little bit to test it out. I could tell a difference the next day! I was a bit hesitant to buy because of the price but I think it will last a long time. It's not an obnoxious orange which is nice. I wore a white shirt and had no stains. I had a few patchy places on arms but that is just user error lol. Great product if you get headaches from strong smells.
Great Self Tanner 5
Kris from Salem, MA
I love this self tanner. It's unscented, and even when developing I could barely notice any scent at all. I would have to really inhale on my arm to notice anything. This is much better than others I've used where I can smell the product all day. I am rather pale and this gave me a light tan after one day, and a nice golden tan after 2 days of application. I used my hands to apply and did have one spot on my leg where I must have applied too much as it was darker than the rest. But using a mitt might help with that. I also love the clean ingredients. Would highly recommend.
Love it! 5
Mom2boys from Michigan
This self tanning lotion is a little pricey but amazing and worth the money. I'm definitely a beginner with using self tanning lotion and have not had any issues. I apply it carefully with my hands but have ordered a mitt as I feel it will provide better application. I like the fact that it doesn't smell or look fake. Also, there is no color transfer. For reference I have light/medium skin with a neutral undertone.
Not for me 1
Sarah from Ohio
Put this on my face and it causes my face to break out pretty bad and my face has never broken out from a tanning product before. After a few days of putting this on I felt it left me more orange than tan. Also it would start to fad and get blotchy if I didn't use it every day. I'll just stick to mouses.
Holy Grail 5
T from M
Holy grail self tanner
Hate finicky self tanners but this is effortless lotion, soaks in. No nasty smell
Holy grail 5
memememememememe from MA
I used this for the first time in the last week and a half during this quarantine period to experiment with new products. I slathered a small amount all over my arms, shoulders, neck and face right before sleeping and went to bed in WHITE sheets immediately after. Zero staining on the sheets, and overnight a pretty nut color developed, no breakouts. I didn't have to shower afterwards and it didn't overdevelop. It's actually a nice moisturizer and hydrating as well. Two days later I tried another layer. It's so natural looking with no streaking, and developed in a slightly deeper but not orange color. It looks exactly how I look after going to the beach. It's been about 3 days since the 2nd layer and it still looks great. I'm so excited I found something that doesn't smell, dries super quickly, and looks natural and easy. I might have to buy this in bulk...
Natural, odor free tan 5
Tara from Boston
Incredibly natural look and no smell. Will be using year round
Best self tanner I've used so far! 5
Pennie from Arkansas
I got this as a sample and thought I'd give it a try. I will be buying more! Perfect color for first time spring dress or skirt wearing after being covered up all winter. I feels great on my skin, doesn't have any weird orange coloring and it doesn't stink!
Pretty good 4
H from SC
Beautiful color, and goes on easy for the most part. I struggle around the hands and wrists getting it to not leave lines or be a little blotchy but everywhere else is perfect
AMAZING SELF TANNER 5
makeupbyale from Fairfield, CT
I got this product as a gift for buying a product in Ulta. I was hesitant at first because I have used self tanners such as st. tropez and I look horrible. Other products have left me looking like i put "black face" on , was super patchy on my skin, and stained very bad. THIS product has brought a glow to my face, which gets the most pale in the winter. I have been complimented on how tan I look, it doesn't make me look orange and the smell is amazing. This is now my favorite go to self tanner. I took about a week or two for the result to show but i am amazed and in love!
Lots of pros, little cons. 4
Meg from Texas
I purchased two of these and have had them for a few months but scared to try because I also purchased vita liberata body blur and was very disappointed.
But after giving this a chance I have to say I am very impressed! The color is gorgeous and natural(you can definitely notice a difference by morning) especially because in the winter months I get nice and pale. Very easy to apply, showered dried off and rubbed everywhere, waited 5 minutes or so till I felt pretty dry and got dressed. In the morning I looked great, just saying. Face application comes out nice and even. My one issue is that when applying it's clear like a lotion and you try to remove from anywhere that's normally a problem MY HANDS so between my fingers and palms a smidge dark. But still worth it.
My BIGGEST concern/dislike with self tanner is the smell. 100% Always. But this I haven't noticed any smell at all. Yay. Get it. Megan. Blonde. 23
BEST SELF TANNER EVER (&I've tried them all!) 5
khloe from memphis
1. No self tanner smell at all
2. completely non-greasy
3. The lotion is extremely moisturizing
4. So quick and easy to apply. I use my hands
5. STREAK FREE! Natural glow ive never used a self tanner without having streaks and this is tje best!!
A MUST buy. Ive tried every self tanner out there and this is just simply the best especially if you have sensitive skin.
Great for sensitive skin 5
Dolly from St. Paul, MN
I have found that regular use of other self tanner brands make me break out in a uncomfortable,bumpy, itchy rash. I tried this product based on some of the reviews that says its good for sensitive skin. It's great! it gives my skin a nice, natural color, and no rash! I apply it 2-3 times per week. I just appy with my hands, and have no issues with streaking. I do use a baby wipe to dab my ankles, backs, of knees, etc to prevent any smudge spots. Love this stuff!
Love this stuff! 5
Lee Ann from Owasso, OK
I love this product because it adds to the tan on my legs when the sun dsnt tan them evenly. Such great color with no streaking.
On my second bottle! 5
Mandy from Dallas, TX
Best self tanner ever! Absolutely no smell, which I didn't think was possible. The color is a beautiful golden shade. It actually fooled my dermatologist!
Great self tanner!! 5
Lolo4815 from Minneapolis
I received this in a beauty box and really liked it so I decided to buy the full size. It goes on easily, spreads well, mild scent, and dries quickly! The tan looks natural and doesn't have the orange hue that some have. The only downside is the price. I plan to use this every few days.
Orange and Patchy Fade 1
Cali Girl from San Jose, CA
This is one of the worst self-tanners I've used. I had been applying it semi-regularly and thought the tan was okay but hadn't spent much time outside. Fast forward to a trip when I applied another coat before we left. We arrived at our destination and my legs looked super ORANGE when in natural sunlight. Inside was fine but outside I looked like an Oompa Loompa. I decided to stop applying and let it fade naturally. This was the worst fading product I've ever used. My legs look like they're diseased! If we weren't in a hot and humid climate currently I'd be wearing pants. So disappointed with this product.
Good Self-Tanner for a First-Timer 5
Kendra from Portland, OR
I've faked baked, gotten spray tans and even dabbled in self-tanners. I like to have a bit of color because who doesn't? But I'm naturally pale and burn easily and now since I'm in my 30's, I care MUCH more about my skin than when I was younger. With that said, I wanted an affordable alternative to get that summer glow without frying myself in the sun and I'm glad I listended to the Ulta employee. Not only is there no gross self-tanner smell, but the lotions glides on nicely and can be used on the face and body. I'm having a little trouble getting my hands and feet the right color, but with practice, I'll get it right.