Rated 4.54 out of 5 stars
Most Helpful Positive Review Creamy goodness
I just started using IT makeup products. I've found that at 57, my skin and makeup needs and skin care products , have changed as I age. I used bare minerals, and still do on occasion. And I use IT cosmetics too. This cream, Confidence in a cream, is wonderful! Thick, but light, and intensely hydrating. For me, that's my immediate need. I'm a big scent oriented person, and it smells very nice, not to strong. But, I wake up, and feel and see a difference in my skin. I'm not big on full makeup now a days, too much trouble! But at 57, and looking like I'm 40, is nice! I have good genes, but this cream makes a nice, easy addition I don't mind taking a little extra time, to apply. It soaks right in, helps me relax as I do it at bed time. You can also use it with the makeup to thin it out and get more of a tint, than full coverage.
Over all, there is nothing, I don't like. I also feel you get enough for what it costs! Bang for my buck!
Five stars from me!
Most Helpful Critical Review Not quite sure...
I purchased this product in hopes that it would help with my mild dry patches that I have on my face. The sales representative stated this product just came in the other day and that is has had good reviews. I was excited because my skin is not only dry at times but also sensitive to various products. I've never tried anything by this particular brand so I figured I would give it a try.
The texture was smooth and creamy and a little goes a long way. I did notice on my 2 day of using it my skin was reacting in a mild break out. I'm assuming it could be that it was still to heavy for my skin and therefore perhaps clogged my pores by my chin area which in turn causes this mild reaction.
Even though this product wasn't good for my skin personally I do believe it may be great for someone who is less sensitive. I would recommend this to a friend however, I would disclose my experience in case they have any sensitivity issues themselves.
Reviewed by 3833 customers I've been using this for years, love the product
Mama M from Naples, Florida
I use this both morning and nighttime my skin looks great
I love the product feels good on the face
Gigi from Ohio
I like that it sinks in to the skin quick and not greasy I gave it a 4 stars because of scent and it is pricey
Not for me
Olivia from Livonia, MI
I have oily, acne prone skin and this did not work for me. I liked it until after a few days of using it I started to break out really bad around my jaw line.
Very heavy cream
KT from NYC
Best for winter or as a night cream. I bought it during 21 days of beauty in April and tried it out. Too heavy for a moisturizer in the summer (and lacks SPF). My summer moisturizer is Philosophy anti wrinkle with SPF-this is much thicker and a bit sticky. I used it as a night cream when I ran out of my usual product and it worked well with Bobbi Brown no 75 controlling oil in my T zone.
MikahMoo from Texas
My favorite moisturizer
Honestly, I'm not in love
Cristin from Florida
I had HIGH hopes for this lotion. Previously I had been using a face cream by benefit and wanted to try something new. I'd say that my skin type is average... (oily forehead and around t-zone but otherwise average.) I NEVER have breakouts or blemishes but do have medium pores and soft but not the smoothest skin type. I don't know what else to say other than that this lotion is just too heavy for me and makes my skin worse. I have been using it for four months and can honestly say that I feel it's made the appearance of my skin worse over time. Very disappointed.
Smells amazing & def moisturizing. The container is larger and lasts forever! It goes a long way.
I will definitely buy this product again.
Sonia from Palm Springs
It's an all day moisturizer. Wash tone and moisturize.
Okay for oily skin
Laura from Dallas, TX
I love this moisturizer. After my free sample I bought some myself. I will say, it does leave my face a little too dewy for my liking (oily skin here) but at the same time it hydrates so well and leaves my skin soft. I think this product would be better for (me) in the winter but so far I can't complain. This one has been the best so far.
Emily from Atlanta, GA
At 41, my skin had become dull & dry, and acne-prone at the same time. I tried several different products (including a $400+ department store brand) and was never happy with the results. With this moisturizer, my skin is finally looking amazing! It is luminous and I've had no breakouts since using this. I've received several compliments — even with my face half-covered in a mask. The scent seems like lemon verbena and smells wonderful to me. Overall, I couldn't be happier.
It really works!
Gdhillon from Modesto, Ca
I have dry and sensitive skin all around. It always feels coarse and texturized. I've used numerous moisturizers that never seep into the skin like this one does. I put this on at night and it immediately hydrated my skin and makes it plump and smooth. It gives me a nice hydrated glow too. It is thick so I'd recommend using it only at night.
Came back for more!
Dez from Chico, CA
I got this as a sample and had to get a full size. After finishing the first full bottle I gave Curology a try. I'm back to this ;-)
Elly from Minnesota
I have combo/oily skin and this moisturizer is SUPER hydrating. My skin always looked like it was glistening or that I was extra oily (beause it is summer). I would recommend this for dry to normal skin. I will be storing this away for the cooler months when my skin is more dry/normal.
leslie from whidbey island
I have very dry and sensitive skin. this goes on like a dream and doesn't irritate my skin at all! I love it
Finally found best MOISTURIZER!
Jess from Houston
I received a sample of this product,it was AMAZING! I've tried numerous moisturizers,drug store and high end. This is the best moisturizer I've tried. Others sit on top of my skin and feel icky when I sweat,this one is so smooth.
I would buy it again
delfin from Hesperia, ca
It leaves my skin feeling so soft!
I'm shocked everyone loves this
JT from Coeurdalene
This stuff is Awful!!!! It's so thick and doesn't ever absorb and is way too greasy for my skin. I'm so sad I have to return this because everyone raves about this stuff! Ickkkk not for me
Will definitely purchase
Jess from Houston,TX
I have been using IT Cosmetics foundation for years and I received a sample of this moisturizer. It is AMAZING. I take my skin care seriously and have difficulty finding a moisturizer that works for me,that doesn't feel weird in the boiling Texas summer. I am definitely going to be purchasing this now.
not worth the $$$
Pres from CA
Not hydrating. pore clogging and does not go onto the skin smoothly. Definitely not worth the high price point and would recommend Tartes version instead. sad i tried this new one out instead of repurchasing from Tarte. waste of money.
I love all IT products This is a great one
Pam's products from Addison TX
The cream is so soft and goes on easily, helps with lines and wrinkles like it states
Definitely recommend over Olay
BigMommaShaw from Mechanicsburg, PA
I tried a free sample and was instantly hooked. Huge improvement over my Olay Regenerist in how hydrated my skin feels to the touch. Definitely recommend.
I will definitely purchase this product again.
Joey from NC
I love how it makes my skin feel.
great facial moisturizer
flgirlbeauty from gainesville, fl
I love trying out new moisturizers (new to me, lol) so I've tried quite a few and always looking to try something new. When I first got this, I was skeptical to be honest. I have some deep wrinkles on the tops of my cheekbones and I've been using this since about last October or November. A whole 2 ounces lasts a long time. its July and I just used up all of it 2 days ago. I feel like this really improved my wrinkles depth. I'm going to repurchase and always keep it as a back up when I am trying out new released moisturizers.
lindee from decatur al
pretty moisturizing, my skin didn't stay moisturized for very long afterwards and doesn't have a lot of long term effects. although i did love putting it on as a primer before makeup because it's so thick and "tacky".
2nd Time Purchasing
Nancy from La Quinta, CA
This is the 2nd time purchasing this. I feel it is very hydrating and a little goes a long way. I use a serum, eye cream, and then this before going to bed. When I wake up, my skin feels plump and refreshed. I also wear this as my day moisturizer.
Good for very dry skin
Crystal from New Jersey
I have very dry flaky skin, even during the humid summers and this is always my go to. I wouldn't recommend for oily skin as this cream is very thick. It does sink into skin after a little bit though.