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Rated 3.6 out of 5 stars
I was BEYOND shocked at some of the reviews on here compared to my experience.
I originally wanted something to replace the Redken Color Magnetics Shampoo and Conditioner (or whichever one is in the pink bottle). I looked this up since ULTA was having their jumbo sale at the time and was hesitant to try this one because of the reviews. For whatever reason though, I decided to go with this. I took a chance and let me tell you I don't regret this purchase one bit.
I have seen a MAJOR difference in my hair. Specifically in terms of breakage and how shinny it is. I have very dark, pitch black colored hair. I get so many compliments on how healthy and shiny it looks since I've started using it. For reference, it had been a year since I got my hair cut and my coworker always asked if I had gotten one whenever my hair was worn down. That is how healthy this shampoo has made my ends.
As far as the color protection goes I couldn't be happier, my hair hasn't faded in the slightest and it's been about six months. I will mention I only wash once a week which may stall the fading process but regardless I am beyond happy. I always felt as if Redken stripped the color from my hair.
I don't get any greasy hair issues. My hair isn't weighted down. I get quite the opposite and find my hair has good volume once dried! Perhaps my hair type is just meant for this formula. I suppose it's just a bummer to me that people didn't have the same awesome experience that this product gave me :(
10/10 this is hands down my new fave shampoo and conditioner duo.
I rarely write reviews. With that being said I wanted to come here and write my opinion on this product that I was not 100% happy with . To begin with my hair is not oily what so ever I have shoulder length hair my hair is thick , if your wondering my hair type. With this shampoo and conditioner I had to wash my hair every other day I would wash it every day if I could with this shampoo and conditioner if I had the time because this shampoo and conditioner made my hair so oily not only did it make it oily but it made my hair feel as if I had put a lot of chemicals and just didn't feel clean left so much residue. I did love the smell of it and for the price I knew I had to use it all up , wasn't about to throw my money away. I did try this shampoo and conditioner for 3 and a half months , with haircolor treatment. As for it protecting my hair color within the 4th ,5th wash my hair color had faded . With other shampoos and conditioners I was able to even go 3 days with out washing my hair and my hair barley being oily by the 3rd day. I will not be buying this product again.
Lissy from ND
Made my hair feel dry & never really clean..
Kay from Utah
This product makes my hair feel SO GROSS. Feels like it never truly washes out of your hair! Shocked at how bad this truly is.
MJ from NC
Did amazing things for the red color but left an oily residue on my hair. Weighed down my hair and made it look very greasy even on the same day of washing. Left so much gunk in my hair brush that I couldn't get out and had to buy a new brush because of it. I don't know how to explain it but it was awful. Don't know if anyone else has had a similar experience or if it could've been an allergic reaction of some sort but just not a fan.
Darla from New Mexico
I'm so glad I'm not the only one to experience the dirty hair feeling because it made my hair feel disgusting!
Fiona from Springfield
My daughter loves sulfate free Joico shampoo and conditioner. Its purpose is to keep color last longer and prevent hair damage. She was satisfied with the purchase that I bought for her.
Ash M. from Mchenry, il
I bought this in hopes of taking better care of my bleached hair. It left my hair so oily and dull. I felt like I had to wash it everyday and still wasn't feeling "clean" with that.
Kenzie from Indiana
I wanted to love this but it just doesn't clean my hair. My hair feels super greasy and just gross when I use this.
Val from Orange county
This shampoo is horrible. It made my hair super dry and shriveled. As if I had burned it with a hot tool. I've never had issues with dry hair. Do not recommend
Amanda from Goodyear
I have WHITE blonde hair and I've been using this product for a couple years now. It works AMAZING at keeping the yellow brassy colors out of my hair a leaving a nice white finish to it.
I've read comments about how greasy it leaves other people's hair, I have not had that problem with the shampoo but I did have that problem with the conditioner.
LALAinLA from Los Angeles, CA
This is the best shampoo out there if you process your hair. I wouldn't necessarily recommend it for natural hair. If you're dry, prone to tangles, frizzy, not frizzy, bleached, highlighted, super long, whatever this is the shampoo you need if you like smooth, shiny hair. This plus the conditioner is the only stuff that I've used that allows me to get a brush through my hair without a leave in. This is the stuff you need if you don't wash your hair daily. This is not the right shampoo for daily users. This is for us girls that live on dry shampoo. You know who you are. Wash every few days with this and use a clarifying every now and then because this stuff could get heavy and build up over time. But trust me it's great.
Nicole from NY
Sulfate free and it is amazing what this has done for my hair. It gets my hair thoroughly clean and doesn't leave it with a film. It helps to maintain color, lessened my frizz, and smells so great. Also, I was so shocked that my hair held curls after using this. I couldn't be happier with this product
Chrissy from Michigan
I already purchased another jumbo!
Jess from Des Moines
This is really similar to the Redken version. I washed my hair in cold water with this and it didn't strip my color at all
Esjay from South San Francisco
I love how it made my thick hair smooth & soft
EpicEm from USA
Will be returning my jumbo's I just bought. I got this shampoo thinking it would be an awesome alternative to my current since my friends seemed to like the brand. Boy was I wrong, it made my hair so weighed down and greasy feeling. It feels almost like there's residue left in my hair... and besides that, it felt very hay like while washing my hair with this stuff oddly enough. Will be trying another brand.
ohkelly2 from Roseburg
I've used this for years and I won't use any other brand on my hair. Love this stuff
Stadiumstar from Albuquerque, New Mexico
Like many other reviews on here, this shampoo and conditioner left my hair feeling greasy and unclean no matter how much I rinsed it out.
Pat from Fresno, CA
I was recommended this brand of shampoo by my hair stylist since I barely dyed my hair and I wanted to maintain the color. I did not like it. I would not buy this product again. It made my hair really oily making me wash my hair every other day. My hair used to be not oily but with this shampoo it made it really oily!
Ms Independent from AL
Love Joico products
Dreawiz from VA
I have salon color-treated hair, to tame the gray. Upon a recommendation I tried Joico's K-Pak Color Therapy shampoo, which I liked well enough. Until I decided to try Joico's Color Endure shampoo. What a difference!! Although the lack of sulfates resulted in less suds, my hair felt AMAZING afterwards! It was clean and healthy and moisturized. Used together with Joico's Color Endure conditioner, my 'fly-aways' are gone and I have soft, shiny hair. Love these products!
Tina from NM
Love this! Has helped to keep the tone of my lightened hair! Also leaves your hair feeling super soft (along with the conditioner) and clean!! Smells yummy too!
The people saying it leaves your hair feeling greasy, seem to not know how to use sulfate free, professional product. No, it will not lather like drug store product. Your hair NEEDS to be dripping wet when you apply the shampoo for it to distribute correctly throughout your hair.
ryan from illinois
so this shampoo doesn't have sulfate in it so it doesn't lather like a traditional shampoo does. i'm used to sulfate free shampoos/hair care because i color treat my hair. it smells good and cleans my hair without stripping it. i use a scalp treatment before to get the gunk off my scalp. but highly recommend for those with color treated hair.
Mary from Texas
My hair stylist recommended me this product after bleaching my hair. I have been using this product for over a month now and never has my hair felt clean. After washing my hair, it feels heavy, greasy and looks dirty. I do not recommend this product.
Des from Arlington tx
I was so upset with this product for a long time I thought I wasn't washing it off right when the whole time it was this product
Lily1355 from Los Angeles
I'm have blonde baby lights and I wash my hair maybe two or three times a week. This shampoo gets rid of the crusty dandruff and cleans my hair really good. You do have to scrub your scalp in order to get the flakes out. I didn't give it five stars because it does dry up the hair a tad bit if you don't use the conditioner.