Rated 4.24 out of 5 stars
Most Helpful Positive Review Buy this now. Like 10 tubes
I bought this a few days ago. I am a hard core athlete and sometimes run after work. I don't always have time to wash off my makeup. This stuff is amazing. I gave it the full test. Wore it to a wedding. Slept. Woke up the next day and did an intense 60 min spin class. Nary a flake. I have blonde eyelashes so mascara is a must. I am a loyal customer after one single use. Please never stop making this.
Most Helpful Critical Review Disappointed
Was really looking forward to trying this mascara. The good news: it didn't smudge or smear. The bad news: it flakes terribly, leaving me with little black specks under my eyes by the end of the workday and it is NOT volumizing. It might be with more coats, but I think that would just exacerbate the flaking.
Reviewed by 360 customers The best mascara!
Mascara aficionado from Plymouth, MI
I absolutely love this mascara! It stays on, doesn't flake and the small wand is amazing for application! I hope they never discontinue it! It is literally my most favorite mascara I have found in YEARS!!
Bran from Orlando, Fl
This is the BOMB! I used to use Better than Sex waterproof mascara & wanted to try something new & this is the best replacement! I can't turn back. Even if I wasn't active sweating my soul out at CrossFit (imagine someone throwing water at your face kind of sweat) I would still use it! It WILL NOT BUDGE! It makes the lashes long and not clumpy. A little waterproof remover at the end of the day ( BC YES THEY LAST ALL DAY 😻) and you're done! Loveee it!
Katie from Edwardsville, IL
I bought this when I saw it in Ulta. I work outside most of the day and often sweat a lot and my mascara doesn't hold up unless I wear waterproof. this mascara has a small brush so you get even coating without the clumping! I LOVE it!
Yes I'll buy again
J from Minnetonka Mn
Great brush for small lashes
My new favorite!
Cinders from NY
If i have tried 20 mascaras that might be an underestimate, finally found the one i love! Im not losing lashes like some waterproof mascaras cause. I wear this everyday, stays put even in the muggy heat and sweaty workouts. Wish i had this sooner..on my 2nd order!
Would buy again
Little L from PA
Wears nice all day with no flaking or smudging. A little tough to get off at night I would buy this again.
Blue-eyed lady from NC
I've been using Clinique's Power Lash for years, but thought I'd try the brand's FIT Workout mascara after seeing the brush. It is really great mascara that lasts all day and the brush makes application easy. The brush could be a tiny bit shorter, but it does a great job getting the right amount of mascara on my lashes. So far, I'm a fan.
I will definitely buy this again.
Active mom from Oklahoma
I wear this everyday now and have confidence it will stay on and not run.
Ally from Asheville, NC
I didn't have super high expectations for this mascara bc I thought it's main thing was to be sweat-proof, but it made my eyelashes sooo long and with zero clumps!! I was so shocked, like this might become my new go-to mascara! Also, it comes off in flakes rather than smearing, which I strongly prefer bc then you don't get raccoon eyes throughout the day.
Nay76 from San Antonio, TX
I have sparse lashes. Love the brush size it grabs every lash. No messy raccoon eyes. Comes off with soap and water.
Texastof3 from Williamsburg, VA
Best Mascara ever! Easy to apply, separates lashes and lasts all day. A little difficult to remove. But i love it
No Raccoon eyes! Love it
Miss from Il
I tend to rub my eyes a lot and this product does not give me the raccoon eye look by noon. I am on my 4th tube of this mascara.
Teach from Absecon
How many mascaras have I tried? Sooo many. This makes my lashes separate and look great. No running or flaking which was always a problem. Thought the wand might be too long but the brush absolutely makes my lashes way better than they really are!
Margo from USA
I love this to much. So good to use even when not working out. Separates lashes and give very nice curl.
Love this mascara!!!!
schultzcin from chicago
I love this mascara! It goes on very quickly and with good coverage. Never clumpy or too heavy. Stays on very well yet comes off easily with remover. Very natural looking.
MB from Washington MO
Absolutely love this mascara!! Removes easily and still holds up during the day all dayQ
Best. Mascara. Ever.
MicheleRN14 from East Peoria, IL
Goes on easily, doesn't clump, great eyelash separation! Not too "wet".
Stays put. Washes off with hot water.
BAP from MN
Run free mascara at last!!! No need to smother drying chemicals on your eye to remove it. Comes off with hot water and bare fingers in the shower.
Stays on...and on
Selena from Miami, FL
I've never quite managed 24 hours with this, so the 16 hours I've done since this morning is probably going to be the closest I'm ever going to get. And the verdict... here I am ready to remove my mascara with my trusty Lancôme eye makeup remover at 10.30pm, and it is STILL ON! No racoon eyes, no flaking and definitely no clumping at any point. True it doesn't give me quite the amount of length or thickening that I see with Lancome's Hypnose but it's not too far behind either. Seperates my lashes nicely and super easy to remove at the end of the day. I've tried this many times before and had no issues whatsoever, including at the gym a couple of months back where it stayed put for the 1.5 hours I was in there! The real test will be in summer when my makeup in general has a tendency to melt off regardless of what precautions I take. Until then this is definitely what I'm going to stick to using. -> My 'Ulta Beauty Top 7 must-have list' (thought it might be useful to share my 7 favorite beauty products of all time, focusing mainly on my purchases at Ulta) < - < 1. Hair Loss Treatment: Divine Herbal Hair Oil < 2. Eye Cream: Clinique All about eyes < 3. Lip Gloss: Clarins Lip Comfort Oil < 4. Makeup Remover: Lancome Bi Facil < 5. Pigmentation + Anti-Aging Serum: Divine Herbal Facial Treatment Serum < 6. Eyeliner: Ulta Beauty Gel Eyeliner Pencil < 7. Moisturizer: 'Lush' – Enzymion
Love this mascara
Emma from Ct
I have tried many mascaras and this is the only mascara that stays on my lashes all day!!!!
My 4th time repurchasing
Christy from Lafayette, IN
I use this mascara everyday! I throw it on quickly before work to give my eyes a more open look and it lasts all day. Other days, i layer it with other mascaras to give me extreme lashes that don't smudge at all. It's light weight and i forget I'm wearing it most of the time. This is like my holy grail mascara.
FAVORITE and I have 1,000s!
ksmith31 from Kansas
This mascara is the 1st I have found that doesn't smudge. It stays in place all day long. I have to clean it off my lashes in the morning before I reapply. It also lengthens and separates your lashes which is my personal preference.
Jeannie from Fairfield
This is the only mascara that does not flake or run when allergies are affecting my eyes.
Stays all day and washes away
EllieJellybean from Columbus, OH
The best mascara I've ever used. I have an impossible time find a mascara that doesn't budge..even waterproof or other 24 hour mascara don't seem to work for me. This mascara is a dream come true. Not only does it stay on during a workout and it truly lasts all day, it also lengthens my lashes dramatically and washes off easily.
The best mascara for long wear.
Bex from AZ
Mascara is thick enough for volume. Flexible enough to separate your eyelashes. Doesn't flake. Lasts through sweat, long shifts and a girls night out!