Rated 4.24 out of 5 stars
Most Helpful Positive Review IT Bye Bye foundation - OK foundation and OK moisturizer
I have the Bye Bye Foundation Oil-Free Matte Full Coverage Moisturizer with SPF 50+ in Fair Light color. I am a daily moisturizer and daily foundation user with a skin color usually of natural beige to caramel. The reason I got the Fair Light color is due to the winter where my skin can get a bit lighter than usual. The color works well with my skin tone, I think it is still too light for my liking but doesn't look bad. I am able to add some bronzer or use it to highlight areas or as concealer and works great! It's very versatile and workable. I don't think this is a full coverage foundation, more like medium coverage. One thing I really disliked about this product is how dry it is. I have oily skin and even though it's promoted as a moisturizer, I don't think it should be promoted as so. The formula is dry when used by itself, it's dry when using with a moisturizer, and it's still dry when used with facial sprays/mists. I also wore this on on a trip to Colombia which has hot weather and I will say that even though it's dry, it held up well and I had no burns or red areas on my face so it does have great SPF. I would say the formula is very similar to the IT concealer. Due to the consistency, thickness, and formula to this foundation, I would not consider it buildable because it will look tacky and messy on the skin.
It would be hard to say if I'd recommend or not because I think it's good as a concealer and perhaps as a sunblock but not as a foundation. The packaging is very nice, I love that it is plastic instead of glass for on the go. The pump works great and I can pump this right on my face, brush, or hand.
Most Helpful Critical Review I've heard great things
I bought this on the reccomendation from a beauty consultant in-store. I explained I was having trouble finding a process that didn't settle into my pores or look cakey. I needed something that blended well. I told her that I have a large pores, my skin is pushing 40, and I wanted something that smoothed and didn't settle. She suggested this product saying that it would not require moisturizer or primer as it was more like an 'all in one'. Unfortunately, it is VERY thick and it absolutely settled into every pore and fine line while looking both cakey and flakey on my skin. I though that maybe it was just my skin. So the next day I started over. I exfoliated, washed well, and I did my routine of moisturizer, let it set, then primed and tried again. Same result. I even switched up applicators from buff to brush, to no avail. It was pricey so I was not happy that it was not a good fit for me. Then, everything closed down and I was unable to return it. Maybe it looks better on 20-something skin, but not for me.
Reviewed by 350 customers 8/10
Christie from Jacksonville FL
I really wanted to love this as I like the thought of something lighter on my skin but as the other reviews mention, this does look cakey and it is hard to find a good primer to use it with. It ends up making my skin oily at the end of the day with certain primera and I just can't seem to find any brush that will blend it well. I will try to use a darker color next time.
marissa from phila PA
im not sure why people say this product smells bad. it smells like any other foundation. it covers my extremely red cheeks and large pores. it is very light weight and does not look cakey. my skin also looks better after wearing
Kimmie from Florida
I love IT cosmetics. Their mascara is nothing short
Of amazing and this is the same! I love the way it goes on. The matte finish is on point and it lasts all day without settling into lines (I am in my 40's). This is a KEEPER!!!
Not worth it!!!
Al from Los Angeles
I really really wanted to love this foundation but it's so cakey and flakey. I have oily skin, and I tried all my holy grail primers with this including the Hourglass mineral veil primer but no such luck. I really don't recommend this foundation to anybody. Try investing in a different foundation that's actually worth your money!
J from Mass
Foundation has nice coverage is super matte however doesn't mix well with certain primers and tends to break and get cakey w powder and setting spray
Oily skin loved it
Mad scrumptious from Biloxi
I have a very oily T zone. This is officially my favorite foundation! It doesn't leave lines on my face after wearing a mask all day and it blends so well with a brush. My skin loves this!
rye_renee from California
I always avoided high SPF in foundations because they always felt super tacky and thick on my skin. I also wasn't a fan of tinted moisturizer because I never found one with the coverage I wanted. When I tried this full coverage moisturizer, I was shocked! It feels SO nice on my skin and stays matte. It goes on a bit tacky, but absorbs nicely. Would highly recommend for the summer months!
Leslie from Phoenix
My favorite foundation!
Controls Oil So Well!
Emily from New York
I really like this product! It's super light and controls the oil on my t-zone very well. I usually use powder foundation, but I think this will make me switch!
Mona from Los Angeles
First off just wanna say I don't understand how there's so many meh reviews on this moisturizer/ foundation. This is my new favorite foundation! I have oily acne prone skin and this foundation looks so lovely on my skin. I like to do my full skincare before I apply this foundation (face wash serum essence moisturizer & spf) and for primer I use either milk makeups hydro grip or Pacifica spf matte primer. It stays on my skin a little bit longer with hydro grip however they both don't cause me to breakout or go super oily. I set my face with either the coty spun or dermablend translucent powder but either way it gives my skin a nice soft matte healthy look to it. I really love this foundation and I definitely recommend it to anyone who is oily or has sensitive acne prone skin. You will need to touch up later on but I think anyone who is oily understands that's inevitable. It gives a good coverage on my skin and I just love how it feels on my skin. While I love that it's spf 50 because I'm a big fan of spf so it's a little bonus on the skincare side.
Martyna from Chicago,IL
I was skeptical about this product because I've tried the bare minerals tinted moisturizer and wasn't a fan so i thought this might perform similarly but boy was I wrong, this was SO much better! Leaves a natural no-makeup finish & blends beautifully. I have oily acne prone skin & haven't experienced any breakouts wearing this.
TroubledNature from San Jose, CA
I got this foundation after having used the original and liking it. I have very oily skin, so I thought this would be great. I got the shade fair, and it unfortunately oxidized a ton. On my oily skin, this foundation gives more of a natural finish rather than matte. It didn't help with oil control more than ordinary foundations. My best one for oil control so far is the Urban Decay Stay Naked. This foundation provides high-medium coverage, but I didn't love the way my skin looked in it. In the time I used it, I didn't notice it causing any breakouts on my acne-prone skin.
Oily, bad coverage, and sticky
Knake1 s from WV
This product did not cover well. I applied with a brush and a sponge and it's like it never actually set. I have to set it twice. It also does not work well with other products. I feel like it also shows every flaw on my skin. It's jury not for me! It also transfers VERY easy!
Sinks into every imperfection
Mbh from Maine
I'm 24 with very little wrinkles but this sinks into every single little wrinkle on my face. It looks a tad cakey on the skin. Just doesn't look natural. The mousse consistency is nice though.
Wanted to like
Lynn from TN
I really wanted to like this. I purchased it in fair/light. It was orange on me. It oxidized throughout the day. Very cakey. I returned.
Wish I loved it more!
Sey from TX
I'm 22 with combo skin. My skin doesn't have too many imperfections so I didn't mind the light coverage, but this foundation aged me a bit. It sunk into every line and pore on my face and even looked a little flaky. I loved the color, and it's such a convenient product, I wish I liked it more! I haven't had many foundations do what this one did to me, I was really disappointed!
Totally trash!! Wasted my money and time
Vanita Arora from Phoenix
I usually don't give any bad reviews until it's worse, I don't understand how this product even in the market, it can't stay in my skin, applied with brush, sponge, hands nothing can stop this swipe out and sinking in my pores.I wrote this review so you will not waste you money on this.
Zoe from Fresno, CA
I've been on and off with it cosmetics. I'm 21 with acne prone, combo skin. I have a lot of scars and red marks on my face especially around my mouth and cheeks. This is my first time using the oil free matte version, I've used the other one a few times before. Overall, I really like it. It's a thick formula, not going to lie. Make sure your face is thoroughly prepped with moisturizer and primer before applying this. Lasts most of the day, semi-matte finish, definitely buildable full coverage. I use about 3 small pumps for my face, I conceal my pimples and dark spots before applying and afterwards for maximum coverage, then I use a translucent setting powder to keep it from moving. I can see how it could transfer easily which is why the powder is a must over it. It hasn't caused me any new breakouts and I love the SPF coverage.
Finally a color that matches
Lmartin from Cincinnati
I finally found a fountain that I don't have to mix to find the right color. I loved the coverage and the way it set on my face.
I'm not impressed
Linny from Milwaukee, WI
I was looking for a tinted moisturizer with SPF so I didn't have to use multiple different products (moisturizer, sun screen and foundation) and thought this would be worth a try. Since i've heard great things about this brand I had my hopes up thinking I was going to love this product. Unfortunately it does not sit well on my skin at all. The color matches my skin really well but it's like it attaches to dry spots and fine lines on my face and makes it look flakey.
SP from Denver
This is supposed to be the oil-free version of the product but it made my skin extra oily. I couldn't wait until I had a lunch break so that I could go wash my face. Skip this and buy something cheaper that might work better.
The color is all wrong
TaraB from Citrus Heights, CA
This is the very first time I have tried It Cosmetics. I just received this tinted moisturizer in the mail yesterday and the color was all wrong. I followed all the instructions about how to match the moisturizer to your skin tone and when I put it on I looked like a burnt orange. I was so sad. If you are thinking you may need a darker color, no. I have light-medium olive toned skin and thought the consistency of this moisturizer would be thin, so I didn't want to buy a fair or light color. This color was way darker than I expected, so now I have to buy something else. The positive is that it definitely gives you full coverage and it's not a thin consistency at all.
Good but pricey!
Andreag from Orlando
Remember: it is a moisturizer, Not a foundation!
With that being said, it acts so similar to a foundation that is amazing! You just need a bit, apply it with a good brush, set it with some loose powder and you will have coverage for at least 8 hours!!
I have oily sensitivity skin and worked amazing!
Mediocre at best
AmandaL from Houston
Feels fine on skin, but I would say light coverage. You can see all of my flaws. I got a shade too light since I purchased for pickup... that's fine.. but sad that this is NOT a full coverage product. My Supergoop covers better.
Light and keeps me matte!
Emily from New York
Okay so I have very oily skin especially in my forehead. This stuff WORKS at keeping me shine free all day. And it's super light and blends well. You need this product.