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It CosmeticsBrow Power Super Skinny

It Cosmetics

Brow Power Super Skinny

0.003 oz Item 2298650

Color:Blonde

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Get your beauty problems solved with IT Cosmetics beauty solutions.

Little known fact...Symmetry is what equates to beauty in the human eye. Did you know that your eyebrows are the only feature on your face that gives you your frame of symmetry so brows are your most powerful feature to be your most beautiful you!

Developed with plastic surgeons, the foremost experts in facial symmetry, Brow Power Super Skinny revolutionary automatic ultra-fine waterproof pencil is the first-ever super skinny micro-tip actually designed and measured to perfectly mimic the exact width of real brow hair with each stroke giving you truly natural-looking brows. The custom 1.4mm tip, combined with the built-in brow grooming spoolie delivers the look of real hair to your brows with precise hair-by-hair like application that adheres to skin and looks like real hair in just seconds! Achieve long-wearing, budge-proof and sweat-proof results easily. Plus all shades utilize IT Cosmetics Brow Power universal transforming shade technology, allowing you to adjust your color based on pressure so you get a perfect match to your hair color in your color range every time. Press light for lighter hair in your shade range, and apply more pressure for darker tones. IT puts the power of perfect symmetry and your most beautiful you at your fingertips!

Benefits:
  • #1 best-selling Brow Power universal innovation, now in super-skinny shades!
  • Exclusive 1.4mm micro-tip mimics width of your real brow hair for natural-looking results
  • Budge-proof revolutionary formula adheres to skin and looks like real hair
  • Transforming shade technology for perfect hair color match in your shade family

Use the pencil to fill in your brows. Use lighter strokes for lighter hair colors. Apply more pressure for darker hair colors. To finish, lightly brush through brows with the spooley brush to create a natural, polished look.
Hydrogenated Vegetable Oil, Hydrogenated Coco-Glycerides, Hydrogenated Soybean Oil, Stearic Acid, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Polyethylene, Zinc Stearate, Polyglyceryl-2 Triisostearate, Aqua/Water/Eau, Butylene Glycol, Tocopheryl Acetate, Olea Europaea (Olive) Fruit Oil, Glycerin, Argania Spinosa Kernel Oil, Collagen, Retinyl Acetate, Persea Gratissima (Avocado) Oil, Vitis Vinifera (Grape) Seed Oil, Butyrospermum Parkii (Shea) Butter, Calcium Pantothenate, Cholesterol, Magnesium Ascorbyl Phosphate, Simmondsia Chinensis (Jojoba) Seed Oil, Rosa Canina Fruit Oil, Biotin, Ascorbic Acid, Lecithin, Serenoa Serrulata Fruit Extract, Prunus Domestica Seed Oil, Prunus Avium (Sweet Cherry) Seed Oil, Urtica Dioica (Nettle) Leaf Extract, Hydrolyzed Silk, Olea Europaea (Olive) Leaf Extract, Equisetum Arvense Extract, Phenoxyethanol, Punica Granatum Extract, 1,2-Hexanediol, Chamomilla Recutita (Matricaria) Flower Extract, Camellia Sinensis Leaf Extract, Aloe Barbadensis Leaf Extract, Sodium Hyaluronate, Palmitoyl Hexapeptide-12, Ethylhexylglycerin. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77499, CI 77492, CI 77491).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It CosmeticsBrow Power Super Skinny
 
4.2

(based on 967 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (520)
  • Good colors (439)
  • Long lasting (397)
  • Blends well (383)
  • Smooth look (380)

Cons

  • Fades (57)
  • Difficult to apply (36)
  • Smudges (25)
  • Not effective (17)
  • Poor texture (15)

Best Uses

  • Everyday (527)
  • Daily use (235)
  • Going out (183)
  • Women (129)
  • Travel (120)
    • Reviewer Profile:
    • Natural style (329), Classic style (227), Brand buyer (157), Budget shopper (106), Trendy style (36)
    • My Beauty Routine Takes:
    • 30 minutes (133), 10 minutes (125), 1+ hour (22)
    • Was this a gift?:
    • No (15)

Reviewed by 967 customers

Displaying reviews 1-10

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4.0

Good Product but...

By Susan

from Iowa

About Me Natural Style

Verified Buyer

Pros

  • Blends Well
  • Easy Removal
  • Easy To Apply
  • Good Pigmentation
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

      Comments about It Cosmetics Brow Power Super Skinny:

      I bought this because the sales girl told me this was a gray eyebrow pencil. There wasn't a demo pencil on display for me to try out the color. While I loved the texture and the size of the pencil, it definitely isn't gray. When I put it on the color looked blonde. So for that reason I will be returning it. Great product but wrong color.

       
      4.0

      I would buy this brow pencil over and over again.

      By SamKb

      from Morgan Hill

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy Removal
      • Easy To Apply
      • Good Colors
      • Good Pigmentation
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Travel

        Comments about It Cosmetics Brow Power Super Skinny:

        Use for my brows. Color is perfect. Hard to find a good match when you're blonde.

         
        5.0

        I love this

        By Khills90

        from FL

        About Me Classic Style

        Pros

          Cons

            Best Uses

            • Everyday

            Comments about It Cosmetics Brow Power Super Skinny:

            Love the skinny tip! This creates wonderful hair like strokes for a natural looking brow. I have this one and the regular brow power and this one is better in my opinion!

             
            5.0

            Just what I needed

            By KatG

            from St. Louis, MO

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Good Colors
            • Long Lasting

            Cons

              Best Uses

              • Going Out

              Comments about It Cosmetics Brow Power Super Skinny:

              I bought this and the Ulta brow pencil. This is exactly what I was looking for. But it's 2.5 times the price of the Ulta pencil and really not worth so much more. I would recommend it if you have money to burn.

               
              4.0

              Happy

              By Candy

              from Texas

              About Me Natural Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy Removal
              • Easy To Apply
              • Good Colors
              • Smooth Look

              Cons

                Best Uses

                • Everyday

                Comments about It Cosmetics Brow Power Super Skinny:

                Great product.

                 
                5.0

                I would buy this product again.

                By Pat

                from Malvern

                About Me Classic Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy Removal
                • Easy To Apply
                • Good Colors
                • Good Pigmentation
                • Good Variety of Colors
                • Long Lasting
                • Smooth Look

                Cons

                  Best Uses

                  • Everyday

                  Comments about It Cosmetics Brow Power Super Skinny:

                  I get compliments on my eyebrows! You can create the look you want with ease. Great product.

                   
                  5.0

                  Great Natural Looking Brow Pencil

                  By Lcmazzit

                  from Manassas, Va

                  About Me Natural Style

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy Removal
                  • Easy To Apply
                  • Good Colors
                  • Good Pigmentation
                  • Good Variety of Colors
                  • Long Lasting
                  • Smooth Look

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Sensitive Eyes
                    • Travel

                    Comments about It Cosmetics Brow Power Super Skinny:

                    I like this because it is more natural looking than some other brow products. Also, the small pencil point enables you to emulate brow hairs and blend nicely with the attached brush.

                     
                    5.0

                    I will buy this product again.

                    By DJ

                    from Arkansas

                    About Me Natural Style

                    Verified Buyer

                    Pros

                    • Blends Well
                    • Easy Removal
                    • Easy To Apply
                    • Good Colors
                    • Good Pigmentation
                    • Long Lasting
                    • Smooth Look

                    Cons

                      Best Uses

                      • Everyday
                      • Sensitive Eyes

                      Comments about It Cosmetics Brow Power Super Skinny:

                      Hunted something for a long time and very glad I found this.

                       
                      4.0

                      So far so good

                      By Jan

                      from St. Louis

                      About Me Natural Style

                      Verified Buyer

                      Pros

                      • Easy To Apply
                      • Long Lasting
                      • Smooth Look

                      Cons

                        Best Uses

                        • Everyday

                        Comments about It Cosmetics Brow Power Super Skinny:

                        I use it on a daily basis and so far I'm loving the product. It last all day for sure. I may have to choose a different color next time.

                         
                        2.0

                        Not a good purchase

                        By Darlene

                        from Las vegas,NV

                        Verified Buyer

                        Pros

                        • Only positive is the brush end

                        Cons

                        • Pencil breaks into pieces on first use

                        Best Uses

                          Comments about It Cosmetics Brow Power Super Skinny:

                          For 24$ this is just a headache because your just going to have to return or exchange it due to poor quality

                          Displaying reviews 1-10

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                          Q&A

                          Product Q&A

                          Ask a question

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          39 Questions | 39 Answers
                          Displaying questions 1-10Previous | Next »
                          • Q:

                            I have used the Universal Blonde pencil that I have bought in the store. I don't see that color listed online. Which is closest to Universal Blonde: regular Blonde or Warm Blonde?
                            Asked on 2/5/2018 by Claire from MD

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thank you for your question! Brow Power Super Skinny in the shade Blonde is the "universal" blonde shade for this product. We recommend using the Blonde shade! XOXO

                              Answered on 2/8/2018 by Brand Expert from IT Cosmetics
                          • Q:

                            What color Brow Power Super Skinny is best for my medium ash brown hair? I do not want any warm tones in my brows because they look fake on me. I'm ash all the way.
                            Asked on 1/31/2018 by Kristin from Frisco, Tx

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thanks for your question! Based on your brow color, we recommend using Brow Power Super Skinny in the shade Taupe! XOXO

                              Answered on 1/31/2018 by Brand Expert from IT Cosmetics
                          • Q:

                            I have dark auburn hair. Should I try the auburn or medium brown BPSS?
                            Asked on 10/28/2017 by Deborah from TN

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thanks for your question! We recommend trying Auburn if your hair leans more towards being red. If it is darker than this, try our Medium Brown Brow Power Super Skinny. You can also find it in store to determine which would be a perfect match! We hope this helps! XOXO

                              Answered on 11/2/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            What is the difference between Warm Blonde and Taupe? Which hair colors/skin tones are recommended for each?
                            Asked on 8/28/2017 by Momo from Kerrville, TX

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thank you for your question! Warm Blonde is a great match for light brow hairs with a warm undertone. Taupe is universal shade that works for many hair colors, and is a slightly cool toned shade. IT really depends on your brow color to determine which shade is best for you! XOXO

                              Answered on 8/28/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            Hi IT, I have fair/light skin with pink cool undertones, green eyes, and blonde leaning towards light brown hair. My eyebrows seem to be darker and very cool. I want to fill in the sparse areas and make them more noticeable without them overpowering my face, and staying on the more natural side. What shade would you recommend in the skinny brow pencil?
                            Asked on 8/25/2017 by paigenoelle from Macedon, NY

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thank you for your question! Based on your description, we recommend using Brow Power Super Skinny in the shade Taupe. XOXO

                              Answered on 8/29/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            Is this product waterproof ?
                            Asked on 8/20/2017 by T from Port St Lucie , Florida

                            1 answer

                            • Brand Expert

                              A:

                              Hi there! Brow Power Super Skinny is clinically proven waterproof, so it will last all day until you take IT off. XOXO

                              Answered on 8/22/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            Is medium brown different than universal medium brown? I notice Ulta online does mot offer "universal" medium brown but they do offer a medium brown. Are these 2 different colors of medium brown?
                            Asked on 3/11/2017 by Lisa from NY

                            1 answer

                            • Brand Expert

                              A:

                              Hi Lisa, we're happy to help! All of the shades are considered universal meaning you can make them deeper or lighter based on how much pressure you use. There aren't two different shades, both are the same! Hope that helps! XOXO

                              Answered on 3/13/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            What is the difference between this and the Brow Power Pencil? I am looking for something to fill in sparse areas. I like the BPP because I don't have to guess the color I'm using. Just wondering the difference between the two.
                            Asked on 2/4/2017 by Laurie from Bismarck, ND

                            1 answer

                            • Brand Expert

                              A:

                              Hi there, thank you for reaching out to IT! The original Brow Power Universal comes in one shade, Universal Taupe, and is adaptable to all hair colors based on the pressured used to apply IT. Apply lightly for softer color payoff, and apply greater pressure for darker color payoff. The Brow Power Super Skinny comes in a variety of shades for all brow colors and features a micro-thin size tip to mimic the look of brow hairs! IT gives you the ability to apply IT with precision! XOXO

                              Answered on 2/9/2017 by Brand Expert from IT Cosmetics
                          • Q:

                            I have a scar on my eyebrow and I have trouble finding products that stay on it because of the skin texture. Which IT eyebrow product would be best for that?
                            Asked on 12/29/2016 by Lia from Woodbridge, NJ

                            1 answer

                          • Q:

                            Can you confirm the super skinny does not contain BHT. I am allergic to this chemical. Thank you.
                            Asked on 10/13/2016 by Dl from Atlanta ga

                            1 answer

                            • Brand Expert

                              A:

                              Hi there! We're happy to help. We can confirm that our Brow Power Super Skinny does not contain BHT in IT! XOXO

                              Answered on 10/19/2016 by Brand Expert from IT Cosmetics
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