Rated 4.03 out of 5 stars
Most Helpful Positive Review Works well and blends easily
I got this in Taupe and I love it. I use it along with the Ulta Taupe Brow Pomade and it helps make my brows look not so waxy/wet (which makes them look too drawn on, in my opinion)
It doesn't take much powder at all, and I expect this to last me a good while!
Most Helpful Critical Review Poor pigmentation, pulls 'warm' on my brows
I was really excited when I saw Ulta's new brow powders, and the dark brown seemed like a perfect match for my eyebrows. Dark Brown looked like a dupe for Anastasia's Chocolate powder. BUT - it is not.
The Ulta powder pulls quite a bit warmer/lighter than it looks in the package. It would be better if this was listed as 'medium brown' and a shade in-between this and espresso (dark grey/black - no idea why it's called 'espresso' when it's not brown) was created.
It was very unflattering on my brows.
Reviewed by 71 customers This product is not like ABH
Jackie from Caldwell
I thought this would be like the ABH but it's nothing like it. Its really hard to work with, I have to actually push down on my brush really hard to get product on my brush.
Kt from Ohio
I have purchased this twice, the first time I loved the pigment, it matched my brows perfectly, and there was absolutely zero fallout. The most recent one seems really hard, it's difficult to get any product on the brush and it's a struggle to get any of it on my brows without it immediately falling onto my eyes and cheeks. I loved the first one so much and hope this one was just a fluke or something
Bryanna from Stockton, CA
So I got the color dark brown because that's what I usually get with other brands and I should've know better because the picture makes it look quite warm. Anyways the color is very very warm. I prefer cool tones. But I figured the right side of the pan wasn't so warm so I bought it hoping it wasn't and boy was I wrong. If you have more warmth to your hair this might work. Overall the product itself was A+. Really easy to work with.
Nina from PA
I got the dark brown specifically because it said it had cool tones. it was way too red; It looks like I just came back from getting a wax and there is a pink tint around my brows. Coverage was decent so I gave it three stars but I won't be able to use due to glaring color disparity.
Great Brow Powder
Nicole from USA
I don't like using pomade/pencils etc, for my brows & I'm so happy I found this! I have naturally full brows so I find that powder works better for me.
I will buy this product again
tinkerbell from Texas
Works well and stays on
Great eyebrow powder
Franniejo from Salix Pa
I only have half an eyebrow on one side and this is one of the best fillers I have ever used. I really like the staying power and the 2 color combos. I will definitely buy this again!
I would recommend this product. Great for Christmas present
K from New Mexico
I apply it with ulta duel eyebrow brush.
Will buy again
Shar from LW, SC
I love this so easy and glides on easily. Looks great
Only thing that works
Jen from Michigan
I have a good natural shape eye brown just needs a little fill in. Pencils make it look to waxy and fake. This just blends in with my eye brows naturally and matches hair color perfectly
Medium Brown A+
KittenCake from AZ
I am fair NW10 and medium brown w some auburn hair. This brow powder is awesome! I've used Anastasia and Benefit brow powders and they were wonderful too. But this is every bit as wonderful for half price. The compact is very sturdy IMO and refillable/magnetic. I have had no problem with breakage of powder. Been using every day. I use a MAC angled brush tap it in the main color and lighten the 1st third brow a little with the lighter side mixing them together. It looks very natural. Brush with eyebrow spoolie. Medium Brown is not as red looking as it shows in the photo. It is a reddish toned brown but not lAuburn. It's very brown. I do want the Soft Brown too when it's back in stock. Excellent product.
Mary from Boonton, NJ
Brow powder. Sadly it broke into pieces After a few days and it wasn't dropped
Inexpensive mistake 2x
carmen from Chula Vista, CA
I bought this and right away the powder broken and became a mess. the pigment wasnt very rich. I thought it was my fault so bought a second one. Again, the powder cracked and broke. Cheap, messy powder. went back to Anastasia products and has never broken and awesome pigment.
I love it long lasting
Marilyn from CA
I have tried several products filling in my brows so between being oily and sweating the dont last but this last all day.
I would buy this again
LuciLu from HoHoKus, NJ
Works just as good as Anastasia brow powder , just a lot cheaper!!!! I have oily skin and it doesn't smudge.
Great colors! Powder sticks! Me Happy!
ChattyCat from Sacramento, CA
I thought I'd need the darker side more, but actually the light goes on so great. Then if I need a little darker on the thinner outer 3rd of brows I just get a tich on the brush and lightly go over. I'm really happy I picked this powder.
Not worth the Hype
Mosey from Hazlet
I didn't like this at all. It was barely pigmented and had too much fall out. In very few uses it just shattered and became a dust pan. I don't recommend the Ulta brow brand
Wow Brows and Grey Hair!!
P.J. from Florida
I bought a good brow brush and this brow powder duo in expresso and my brows look great. This color is grey/charcoal....not expresso brown!!
Looks great with grey hair.
I love this powder, just wish it came with a brush!
Sherry from Michigan
If nothing else, I do mascara, lipstick and my brows. Thank goodness for powders that look so natural
good price for the quality
Yana L from Detroit
it's a nice brow powder. I got the dark brown brow powder and it shows up. I do find myself digging into the powder to get enough color pay off (I'm a dark skinned Black woman) but once you get the intensity you want, it looks good.
Long-time customer from Cottage Grove MN
I rate this higher than those messy wands which leaves globs of color where you don't necessarily want it until the tube's broken in--and that's probably when it's half gone. I like that this eyebrow powder comes with two colors to make it more blendable.
I would purchase again
Di from New Smyrna Beach, Fl
This product works fine for those that have sparse eyebrows.
Amber from Tampa fl
Honestly I personally believe this just as good as the Anastasia brow powder which I have been using for years until one day I went in to buy my Anastasia brow powder in taupe and they were all out! So I decided to try the ulta brand since it would be cheap temporary fix until they stocked the Anastasia powder. I ended up loving it so much I kept buying it!!
Great product. Wish the packaging was enviro friendly.
Lauri from TX
I use this product to darken my blonde eyebrows as I dye my blonde hair dark purple. Inside it looks almost black. I have had no issues having this stay on through sweat and swimming. My only wish for this product is that it came with a reusable package. The powder does pop out as it's held in by a magnet. Would love the packaging to be more like Make-up Forever where you buy the powder and pop it in a reusable container that can expand depending on your needs.
Jessica from Tulsa, Oklahoma
I have darkish red hair, it's really hard to find eyebrow powder that matches, but the Medium brown matches perfectly. It's smooth and application is easy. Slightly smaller than I thought it would be. It's about the size of a quarter. Other than that no complaints