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Brilliant Brunette Visibly Brighter Lightening Shampoo

John Frieda

Brilliant Brunette Visibly Brighter Lightening Shampoo

(29) REVIEWS

8.3 oz Item 2297676

John Frieda Brilliant Brunette Visibly Brighter Subtle Lightening Shampoo. Give your brunette hair a natural-looking, illuminating glow. Formulated with honey and marigold flower extract, our Brilliant Brunette Visibly Brighter Subtle Lightening Shampoo cleanses and gradually infuses golden tones to illuminate the spectrum of your brunette color. For natural or color-treated hair and for use on highlights and lowlights.
Gently massage into wet hair, lather & rinse well. To enhance your glow follow with bb visibly brighter subtle lightening conditioner.

Precautions: For external use only. Keep out of reach of children. Avoid contact with eyes.
Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Benzyl Alcohol, Glycol Distearate, Cocamidopropyl Betaine, Cetyl Alcohol, Betaine, Fragrance, Caramel, Cocamide Mea, Lactic Acid, Sodium Chloride, Yellow 10, Guar Hydroxypropyltrimonium Chloride, Disodium Edta, Malic Acid, Iron Oxides/Ci 77491, Mica, Glycine, Ethylhexyl Methoxycinnamate, Benzophenone-4, Propylene Glycol, Yellow 5, Ext. Violet 2, Sodium Hydroxide, Ppg-9, Methylchloroisothiazolinone, Peg-12 Dimethicone, Methylisothiazolinone, Honey Extract, Calendula Officinalis Flower Extract, Salvia Officinalis (Sage) Leaf Extract, Camellia Sinensis Leaf Extract.

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
John FriedaBrilliant Brunette Visibly Brighter Lightening Shampoo
 
4.3

(based on 29 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Adds shine (18)
  • Great smell (15)
  • Cleans thoroughly (14)
  • Lathers well (13)
  • Gentle (8)

Cons

  • Dries hair out (4)

Best Uses

  • Daily use (13)
  • Oily hair (7)
  • Thick hair (5)
  • Fine hair (3)
    • Hair Type:
    • Wavy hair (17), Straight hair (10)
    • Reviewer Profile:
    • Beauty conscious (12), Product junkie (7), Survivalist / minimalist (5)

Reviewed by 29 customers

Displaying reviews 1-10

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5.0

Does what it says!

By Nicki79

from PA

About Me Minimalist

Pros

  • Adds color dimension
  • Cleans Thoroughly
  • Great Smell
  • Works quickly

Cons

    Best Uses

    • For gently lightening hair
    • Oily Hair

    Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

    This shampoo/conditioner combo has been a lifesaver for me. After dying my natural level 5 hair a level 4, which ended up looking black rather than dark brown, 1 thorough shampoo (I left in my hair for about 3 minutes before rinsing out) followed by a quick re-washing of the super-dark ends, then a conditioning, and my hair looks almost an entire shade lighter! I cannot believe it worked this well so quickly. Best part is, I didn't have to bleach my hair to lift the dark color and didn't have to break the bank. Thank you Ulta for carrying this!

    • Hair Type:
    • Wavy Hair
     
    4.0

    Great But Takes Time

    By M.

    from Il

    About Me Product Junkie

    Verified Buyer

    Pros

    • Adds Shine
    • Great Smell
    • Improves Hair Health
    • Lightening

    Cons

      Best Uses

      • Daily Use

      Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

      It takes time for to notice a change but after about 3 weeks you can see highlights coming out but once you start you have to keep going. Also its a bit overpriced but it does work very well

      • Hair Type:
      • Wavy Hair
       
      5.0

      It works

      By Erza

      from Prescott, AZ

      About Me Minimalist

      Verified Buyer

      Pros

      • Adds Shine
      • Gentle
      • Lathers Well

      Cons

        Best Uses

        • Oily Hair
        • Thicker Hair

        Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

        I've been using it for a couple of weeks and my hair was a soft black now its more of a chocolate brown.

        • Hair Type:
        • Wavy Hair
         
        2.0

        Disappointed

        By Hana

        from Nyc

        About Me Beauty Conscious

        Verified Reviewer

        Pros

        • Adds Shine
        • Lathers Well

        Cons

          Best Uses

          • Daily Use

          Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

          I have dark Asian hair that might still have remnants of black dye from months ago. I am pregnant so wanted an alternative to hair dyes but was getting bored of my hair colour and wanted to lighten it up a bit to a more golden hued brown like the product stated. It might work better for Caucasian brunette undertones but on my hair it just turned it a coppery reddish orange tone in the daylight. Yuck. Now off to buy a toning shampoo to rid of this.

          • Hair Type:
          • Straight Hair
           
          5.0

          Does it's job!

          By Cyndizzle

          from La Puente

          About Me Minimalist

          Verified Buyer

          Pros

          • Adds Shine
          • Cleans Thoroughly

          Cons

          • Smells Bad

          Best Uses

            Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

            My hair has a nice glow now.

            • Hair Type:
            • Wavy Hair
             
            5.0

            I would buy it again

            By Deb

            from Texarkana

            Verified Buyer

            Pros

            • Cleans Thoroughly
            • Gentle
            • Great Smell

            Cons

              Best Uses

              • Daily Use

              Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

              Great

              • Hair Type:
              • Wavy Hair

              (1 of 1 customers found this review helpful)

               
              3.0

              Decent Product

              By ks

              from new york, ny

              About Me Minimalist

              Pros

              • Great Smell

              Cons

              • Doesn't Lather Well
              • Dries Hair Out

              Best Uses

                Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

                I don't do much to my hair besides wash, dry & the occasional hair oil treatment. If I could, I would give this product 3.5 stars. It does lighten your hair slightly (I have dark brown Asian hair) but the cons are it does not lather well & I can't use this everyday or else my scalp will itch like crazy. I only use this product once a week.

                • Hair Type:
                • Straight Hair

                (1 of 1 customers found this review helpful)

                 
                5.0

                Favorite shampoo

                By Sam

                from Evansville, Indiana

                About Me Product Junkie

                Pros

                • Adds Shine
                • Cleans Thoroughly
                • Improves Hair Health

                Cons

                  Best Uses

                  • Oily Hair
                  • Thicker Hair

                  Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

                  I really like how it keeps my highlighted hair from fading. It also gives my natural brown hair more dimension.

                  • Hair Type:
                  • Wavy Hair

                  (3 of 3 customers found this review helpful)

                   
                  5.0

                  Love it!

                  By Lel

                  from NJ

                  About Me Beauty Conscious

                  Verified Buyer

                  Pros

                  • Softens

                  Cons

                    Best Uses

                      Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

                      Love this Shampoo. Leaves hair soft n healthy feeling adds subtle highlights to my dark brown hair.

                      • Hair Type:
                      • Wavy Hair

                      (2 of 2 customers found this review helpful)

                       
                      5.0

                      I definitely recommend this shampoo

                      By Sandy

                      from Toronto, ON

                      About Me Beauty Conscious

                      Pros

                      • Adds Shine
                      • Cleans Thoroughly
                      • Enhances and lightens hair color
                      • Great Smell
                      • Lathers Well

                      Cons

                        Best Uses

                          Comments about John Frieda Brilliant Brunette Visibly Brighter Lightening Shampoo:

                          I have thick dark brown hair. I currently have hombre hair color and this product is great for maintaining it. It has a nice sweet scent and lathers really well. I like that this product does not have any ammonia and peroxide.

                          • Hair Type:
                          • Straight Hair

                          Displaying reviews 1-10

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