Kenra Professional
Brightening Treatment
(807) REVIEWS
(11) Q&A
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5.0 oz Item 2502520
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Reviews
Product Reviews
REVIEW SNAPSHOT®
by PowerReviewsPros
- Adds shine (508)
- Great smell (503)
- Smooths & softens (456)
- Gentle (385)
- Improves hair health (286)
Cons
- Doesn't work (70)
- Leaves residue (42)
- Smells bad (25)
- Greasy (23)
- Too light (17)
Best Uses
- Deep conditioning (219)
- Dry hair (215)
- Fine hair (175)
- Thick hair (132)
- Curly hair (76)
- Hair Type:
- Straight hair (333), Wavy hair (330), Very curly hair (40)
- Reviewer Profile:
- Product junkie (336), Beauty conscious (298), Survivalist / minimalist (98), Professional stylist (33)
Reviewed by 807 customers
Displaying reviews 1-10
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Comments about Kenra Professional Brightening Treatment:
I can't exactly explain what this product did but my hair did look a lot brighter. I have dark brunette hair with blond balayage and I was scared that if I used this brightening treatment it was going to make my blonde too cool but it didn't. It's the perfect renewal for any blonde tone. This product is really thick so it's not that easy to spread, I think I used more than half the bottle to cover all my blonde.
Pros
- Adds Shine
- Detangles
- Gentle
- Great Smell
- Improves Hair Health
- Improves Texture
- Smooths & Softens
Cons
Best Uses
- Curly Hair
- Dry Hair
- Thick Hair
Comments about Kenra Professional Brightening Treatment:
Great product for my thick wavy highlighted hair. Keeps my highlights looking great. I use this instead of conditioner.
- Hair Type:
- Wavy Hair
Comments about Kenra Professional Brightening Treatment:
If you want brassless hair use this product
Comments about Kenra Professional Brightening Treatment:
This stuff is amazing! I have never used a purple treatment this good! Not only does it brighten but it doesn't dry your hair out. Even my hairdresser is impressed when I go in for trims at how well my blonde is looking! It's pricy but you only use it once a week so it lasts a long time.
Comments about Kenra Professional Brightening Treatment:
This is an effective, very pigmented toner. I have bleached and toned platinum hair (and curly) and this toner and conditions well, unlike many purple conditioners/masks I've tried. I like to mix it with some of my regular deep conditioner to make it last, and for extra moisture. I tend to leave it on for a while, an hour or two, and it leaves my blonde so icy and cool toned (even violet-gray in some spots). Others might want to leave on for less time! Worth a try but it is a bit pricey for the size. I use a decent amount on my long curly hair 1x a week and it lasts maybe 2.5 months. I suggest waiting for a buy 1 get 1 50% off sale or a 20% off coupon :)
Pros
- Great Smell
Cons
- Ineffective
- Leaves Residue
Best Uses
Comments about Kenra Professional Brightening Treatment:
This seems to be more of a blue toner than a violet one. I have yellow / brassy highlights in naturally dark blonde hair and it didn't do anything at all. My hair is just as yellow, but also has a sticky / greasy feel. I've tried it twice and left it on for 15 minutes the second time (5 the first) and I still couldn't see any kind of differences. When I was platinum all over I used Blue Malva from Aveda and that worked wonderfully. I was hoping for similar results from this Kenra product but was very disappointed.
- Hair Type:
- Wavy Hair
Pros
- Adds Shine
- Improves Hair Health
- Tones Brass
Cons
Best Uses
- Blonde or Color Treated Hair
Comments about Kenra Professional Brightening Treatment:
This is the best purple shampoo/treatment I have ever used for my blonde hair. I have been platinum for years and I struggled to find a treatment that took all of the brass out. This product was so effective. However, I do recommend watching the amount of time you let it stay on the hair because if you leave it too long it will be extremely cool toned
- Hair Type:
- Wavy Hair
Pros
- Smooths & Softens
Cons
Best Uses
Comments about Kenra Professional Brightening Treatment:
I love this stuff. I use this with Paul Mitchell Platinum Blonde and I got rid of all the brass
Pros
Cons
- Ineffective
Best Uses
Comments about Kenra Professional Brightening Treatment:
I've used the product twice this week and don't really see a difference.
- Hair Type:
- Wavy Hair
Pros
- Adds Shine
- Great Smell
- Improves Hair Health
- Smooths & Softens
Cons
Best Uses
- Deep Conditioning
Comments about Kenra Professional Brightening Treatment:
Loved how soft it made my hair feel and it definitely lightened it a bit in just one use!
- Hair Type:
- Wavy Hair
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Q&A
Product Q&A
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Do you have questions about this product?
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11 Questions | 11 Answers
Displaying questions 1-10Previous | Next »
Q:
I have colored brunette hair (to cover roots and grays,not all over) with blonde highlights that often turn yellow and brassy. I'm thinking this will help my blonde highlights become ashy again but will it remove the brunette color i have to cover the roots and nasty grays?Asked on 1/4/2018 by Sj from Cumming Ga1 answer
A:
Sorry for the delay answering your question. Please contact us at gethelp@ulta.com. Thanks!Answered on 2/5/2018 by Staff Expert from Ulta Beauty
Q:
I have natural blonde hair with some natural silver white streaks ( no dye). Is this a good product to brighten the blonde and grey?Asked on 12/29/2017 by Posh from Jupiter, fl1 answer
A:
Yes this treatment is made to brighten blonde and grey hair so it will work great for your hair.Answered on 12/30/2017 by Brand Expert from Kenra
Q:
I have khaki ash dark brown dyed hair, will this help me have a stronger ash color? Thank you!Asked on 11/18/2017 by Koko from San Francisco1 answer
A:
No this product made for blonde hair.Answered on 11/26/2017 by Brand Expert from Kenra
Q:
I have a grey ombre over blonde that has faded and turned closer to ash blonde only a few weeks after coloring. Will this tone down the brass enough to bring the grey color forward again?Asked on 11/16/2017 by Emily from undisclosed1 answer
A:
This will help minimize the brass tones but it will not make your hair grey.Answered on 11/26/2017 by Brand Expert from Kenra
Q:
I have natural dark auburn hair that has no color in it at the moment. I received this as a sample and I want to try it, but I have no blonde in my hair. Will this honestly do anything for me? Or shall I give it to a blonde friend?Asked on 10/30/2017 by Natasha from Coarsegold, Ca1 answer
A:
You can still use it as a masque to moisturize your hair but it will not tone it. The brightening toning effect only works on blonde hair.Answered on 11/8/2017 by Brand Expert from Kenra
Q:
Do you need to follow up with conditioner or does this replace it?Asked on 9/16/2017 by Meg from undisclosed1 answer
A:
You do not need to follow up with conditioner. This would be your conditioner.Answered on 10/5/2017 by Brand Expert from Kenra
Q:
I have red hair (with a little gray) with lots of added in blonde highlights. What will this do to my colors?Asked on 7/24/2017 by Fighting 60 from Joplin, MO1 answer
A:
The brightening treatment is used for toning out the yellow in blonde hair, so if your highlights have yellow in them that you want to get rid of this will help that.Answered on 7/26/2017 by Brand Expert from Kenra
Q:
My niece left the treatment in for over an hour (!) and now she has blue hair. What can she do to wash it out?Asked on 6/22/2017 by Zia from undisclosed1 answer
A:
This treatment is only supposed to be left on for a maximum of 5 minutes. It will wash out after a few washes.Answered on 7/12/2017 by Brand Expert from Kenra
Q:
Is this product recommended for dark hair or will it turn my hair purple?Asked on 6/18/2017 by Teresa from St. Cloud, mn1 answer
A:
This is for blondes and is made to get the brassy tones out of the hair. It will not turn your hair purple but it will make it look more ashy because it tones the yellow out of the hair.Answered on 6/19/2017 by Brand Expert from Kenra
Q:
sulfate free?Asked on 5/23/2017 by Gisela from Virginia1 answer
A:
Yes! :-)Answered on 6/1/2017 by Staff Expert from Ulta Beauty
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