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Too FacedBorn This Way Absolute Perfection Foundation

Too Faced

Born This Way Absolute Perfection Foundation

1.0 oz Item 2290015

Color:Porcelain (very fair w/ neutral undertones)

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Skin so naturally radiant they'll think you were born this way.

Born This Way is an oil-free foundation that masterfully diffuses the line between makeup and skin. For coverage so undetectable, you can't see the makeup and you can't see imperfections - all that's left is naturally radiant skin that looks like you were Born This Way.

This revolutionary foundation is infused with a potent combination of coconut water to naturally replenish moisture levels; nature's resilient alpine rose to brighten the skin's appearance and promote elasticity and hyaluronic acid for a smoother, more youthful appearance.

Skin-loving perfection:

  • Medium-to-full, undetectable coverage
  • Oil-free
  • Coconut water helps delicately replenish skin's moisture levels without over hydrating
  • Infused with the resilient alpine rose to brighten the skin's appearance and promote elasticity
  • Hyaluronic acid provides long-lasting, skin-balancing hydration for a smoother, more youthful appearance


Click here to find your perfect shade!

Water (Aqua) (Eau), Cyclopentasiloxane, Glycerin, Aluminum Starch Octenylsuccinate, Isododecane, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Dimethicone, Ethylhexyl Methoxycinnamate, Magnesium Sulfate, Diphenyl Dimethicone, Tribehenin, Triethoxycaprylylsilane, Disteardimonium Hectorite, Polysilicone-11, Propylene Carbonate, Tetrahexyldecyl Ascorbate, Cocos Nucifera Water, Ethylhexyl Palmitate, Rhododendron Ferrugineum Extract, Alcohol, Silica Dimethyl Silylate, Lecithin, Pistacia Lentiscus (Mastic) Gum, Butylene Glycol, Potassium Sorbate, Sodium Hyaluronate, EDTA, Caprylyl Glycol, Phenoxyethanol. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Too FacedBorn This Way Absolute Perfection Foundation
 
4.2

(based on 4828 reviews)

85%

of respondents would recommend this to a friend.

Pros

  • Blends well (3262)
  • Easy to apply (3222)
  • Goes on smoothly (3179)
  • Lightweight (2751)
  • Good pigmentation (2515)

Cons

  • Pricey / poor value (533)
  • Doesn't stay on (528)
  • Too greasy (373)
  • Poor coverage (261)
  • Heavy (205)

Best Uses

  • Full coverage (2061)
  • Light to medium coverage (1746)
  • Normal skin (1298)
  • Dry skin (1025)
  • Sensitive skin (879)
    • My Beauty Routine Takes:
    • 30 minutes (236), 10 minutes (112), 1+ hour (59)
    • Reviewer Profile:
    • Brand buyer (2360), Budget shopper (1499)

Reviewed by 4828 customers

Displaying reviews 1-10

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5.0

Really good

By Bluecrystal101

from Aurora co

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Goes On Smoothly
  • Good Pigmentation
  • Long-Lasting

Cons

    Best Uses

    • Acne-Prone or Oily Skin
    • Dry Skin
    • Light To Medium Coverage
    • Mature Skin

    Comments about Too Faced Born This Way Absolute Perfection Foundation:

    Really good for someone who has dry skin

     
    5.0

    Yes I do

    By Bre

    from Fresno

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Goes On Smoothly
    • Long-Lasting

    Cons

      Best Uses

        Comments about Too Faced Born This Way Absolute Perfection Foundation:

        This is the best foundation

         
        5.0

        I think this is my new Holy Grail foundation. It's perfect.

        By Sammibeth

        from Bowling Green KY

        Verified Buyer

        Pros

        • Blends Well
        • Easy To Apply
        • Goes On Smoothly
        • Good Pigmentation
        • Lightweight

        Cons

        • Pricey / Poor Value

        Best Uses

        • Dry Skin
        • Full Coverage
        • Normal Skin

        Comments about Too Faced Born This Way Absolute Perfection Foundation:

        Best foundation I have found. Not super long-wear, however. If you have a long day, try something else.

         
        1.0

        Returned it

        By T

        from FL

        About Me Brand Buyer

        Verified Buyer

        Pros

          Cons

          • Burned my skin
          • Poor Coverage

          Best Uses

          • Not so much

          Comments about Too Faced Born This Way Absolute Perfection Foundation:

          I love TOO Face! I have so many products by them!! This was not what I expected. It was not good enough, flawless or seamless coverage. As soon as I put it on, something in the product burned my skin. I returned it the next day.

           
          4.0

          Okay for the price

          By Lyssa

          from Oregon

          About Me Brand Buyer

          Verified Buyer

          Pros

          • Blends Well
          • Easy To Apply
          • Goes On Smoothly
          • Lightweight

          Cons

          • Not light enough in color

          Best Uses

          • Dry Skin
          • Light To Medium Coverage

          Comments about Too Faced Born This Way Absolute Perfection Foundation:

          This has always been my go to foundation, but since I haven't been tanning for quite some time I've noticed that the light shades still have a little bit of an orange undertone in them.

          Otherwise I LOVE this foundation. It feels lightweight, you don't have to use very much unless you want fuller coverage. I also use the born this way concealer and setting powder. My makeup stays all day and never gets "crusty" or gross.

           
          2.0

          No

          By Starr

          from Anaheim CA

          About Me Brand Buyer

          Verified Reviewer

          Pros

            Cons

            • Difficult To Apply
            • Heavy
            • Pricey / Poor Value

            Best Uses

              Comments about Too Faced Born This Way Absolute Perfection Foundation:

              Too thick and doesn't blend well,clogs skin

               
              2.0

              I thought I liked it...

              By Veve

              from Stl

              About Me Brand Buyer

              Pros

              • Blends Well
              • Goes On Smoothly
              • Good Pigmentation

              Cons

              • Doesn't Stay On
              • Heavy
              • Poor Coverage
              • Pricey / Poor Value
              • Too Greasy
              • Too grey

              Best Uses

              • Dry Skin
              • Light To Medium Coverage

              Comments about Too Faced Born This Way Absolute Perfection Foundation:

              Ok so when I bought this I thought the was really good and my skin tone. But then 1 month later I used it again and it was the grayest thing ever! It was so gray that my face looked ghostly and I had to go to a party and my friends even told me it was really bad! I'm so disappointed in this product.

               
              5.0

              Smooth

              By Kara

              from Charleston, WV

              About Me Budget Buyer

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Goes On Smoothly
              • Good Pigmentation
              • Lightweight
              • Long-Lasting
              • Matte Finish

              Cons

                Best Uses

                • Light To Medium Coverage

                Comments about Too Faced Born This Way Absolute Perfection Foundation:

                I am not a liquid foundation wearer. However, as I am getting older, I need a little bit. This is AMAZING. I have sensitive skin and it has not broken me out at all! Great coverage and good color.

                 
                5.0

                I really love this foundation

                By Hashemyar

                from Simi Valley

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Long-Lasting

                Cons

                  Best Uses

                  • Dry Skin
                  • Full Coverage

                  Comments about Too Faced Born This Way Absolute Perfection Foundation:

                  I really love it

                   
                  4.0

                  Goes on well

                  By Bp

                  from TN

                  About Me Budget Buyer

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy To Apply
                  • Goes On Smoothly
                  • Lightweight
                  • Long-Lasting

                  Cons

                    Best Uses

                    • Full Coverage

                    Comments about Too Faced Born This Way Absolute Perfection Foundation:

                    It goes on really nice

                    Displaying reviews 1-10

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                    Q&A

                    Product Q&A

                    Ask a question

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    410 Questions | 411 Answers
                    Displaying questions 1-10Previous | Next »
                    • Q:

                      i really like this foundation but when i where it, it burns my skin a little. after i blend it out it settles down... why do you think that happens?
                      Asked on 1/6/2018 by sky from US

                      1 answer

                      • Brand Expert

                        A:

                        Hi Sky... Please be advised that all of our products are safety tested. However, we cannot guarantee how your skin or eyes will react with any product. However, we do have a full list of ingredients for this product at Ulta.com. I would recommend stopping by your local Ulta for a complimentary custom consultation with an Ulta expert. Thank you :)

                        Answered on 1/8/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      I'm the light 45 in Kat Von d foundation what color would I be in this one?
                      Asked on 1/4/2018 by Molly from Pennsylvania, US

                      1 answer

                      • Brand Expert

                        A:

                        Hi Molly... Being a Too Faced expert, we aren't able to comment on products from other brands. But I am more than happy to help you find the perfect Too Faced product for you. Our Born This Way Foundation has a wide range of colors to suit many skin tones. Please see our shade finding tool on Ulta.com., or stop by your local Ulta for a custom color consultation, from an Ulta expert. Thanks :)

                        Answered on 1/8/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      Hi! I usually use drugstore foundations and wanted to try a more luxury brand. I am in the shade 225 in Maybelline Fit Me dewy+smooth and was wondering what would be my closest shade?
                      Asked on 1/3/2018 by Alexis Rodriguez from Baytown, Tx

                      1 answer

                      • Brand Expert

                        A:

                        Hi Alexis... Being a Too Faced expert, we aren't able to comment on products from other brands. But I am more than happy to help you find the perfect Too Faced product for you. Our Born This Way Foundation has a wide range of colors to suit many skin tones. Please see our shade finding tool on Ulta.com., or stop by your local Ulta for a custom color consultation, from an Ulta expert. Thanks :)

                        Answered on 1/8/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      Is this a good foundation for mature skin, the kind with wrinkles and fine lines under the eyes. Does it settle in the lines?
                      Asked on 1/1/2018 by Nunya from Texas

                      1 answer

                      • Brand Expert

                        A:

                        Hi Nunya... Our Born This Way Foundation has an Oil-Free buildable coverage formula with Coconut Water to help replenish the skin, resilient Alpine Rose to brighten the skin's appearance, and Hyaluronic Acid helps balance skin for a smoother, more youthful look. For optimal wear-time be sure to moisturize, prime, and set with a light amount of powder. Thank you!

                        Answered on 1/2/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      How long wearing is the foundation on the skin?
                      Asked on 12/31/2017 by anonymous from undisclosed

                      1 answer

                      • Brand Expert

                        A:

                        HI Tiffany... Our Born This Way Foundation has an Oil-Free buildable coverage formula with Coconut Water to help replenish the skin, resilient Alpine Rose to brighten the skin's appearance, and Hyaluronic Acid helps balance skin for a smoother, more youthful look. For optimal wear-time be sure to moisturize, prime, and set with a light amount of powder. Thank you!

                        Answered on 1/2/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      Does this foundation have flash back?? & does it cause break outs ???
                      Asked on 12/30/2017 by Kristina from West Covina,CA

                      1 answer

                      • Brand Expert

                        A:

                        Hi Kristina... There is no photo flash from this product. However, it is always a good idea to warm up the complexion with bronzer no matter what foundation you are using. Thank you :)

                        Answered on 1/2/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      My naked face is Pink, and my neck is Yellowish. what shade should I buy! i always buy light foundation thinking it matches and i end up with a dark face compared to my neck!
                      Asked on 12/28/2017 by EGKansas from Garden City, Ks

                      1 answer

                      • Brand Expert

                        A:

                        Hi Gorgeous... For our Born This Way Absolute Perfection Foundation, I would recommend trying the shade finding tool on ulta.com. It allows you to select a shade, and provides visual examples as well. I also suggest stopping by your local Ulta, for a custom color consolation from an Ulta expert. Thanks :)

                        Answered on 1/2/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      What is the best way to apply this foundation, a beauty sponge or a brush?
                      Asked on 12/28/2017 by Full Coverage Queen from FL

                      1 answer

                      • Brand Expert

                        A:

                        Hi Sheryl... I would recommend placing 1-2 pumps in the palm of your hand, and using your fingertips or a beauty blender to apply. Working from the center of the face, and blending outward. This will allow you to adjust the coverage. For optimal wear-time, be sure to moisturize, prime, and set with a light amount of powder. Thank you!

                        Answered on 1/2/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      Does this foundation have backflash when taking pictures at night? I don't want to have my face looking white when it comes to flash photography. Also, does it contain SPF?
                      Asked on 12/28/2017 by Jackie from Spring, Texas

                      1 answer

                      • Brand Expert

                        A:

                        Hi Jackie... There is no photo flash from this product. However, it is always a good idea to warm up the complexion with bronzer no matter what foundation you are using. Thank you :)

                        Answered on 1/2/2018 by Brand Expert from Too Faced Cosmetics
                    • Q:

                      How can I buy a sample of this foundation?
                      Asked on 12/27/2017 by bryleeb from Montana, US

                      1 answer

                      • Brand Expert

                        A:

                        Hello Beautiful... I highly recommend checking out our shade finding tool on Ulta.com., or stop by your local Ulta for a custom color consultation, from an Ulta expert. They should be able to help you sample this foundation. Thanks :)

                        Answered on 1/2/2018 by Brand Expert from Too Faced Cosmetics
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