Rated 4.18 out of 5 stars
Most Helpful Positive Review Nice Alternative to thick BB and CC Creams
This product made my over 50-year old skin glow!
My skin is on the dry side, but it is not too bad in the summer. I usually use a BB cream with SPF, but it feels heavy and it is not an exact match. I use Total Control in Cappuccino and was delighted that Born to Glow had this color as well. I was a perfect match as well as light and easy to apply with a brush and finish with a sponge. A little product is all it takes to give me a dewy glow. I use the "Can't Stop Won't Stop" concealer in Cappuccino because I do not think the product covers my dark circles perfectly. As others have noted, you definitely need to set it with setting or finishing powder of your choice. I use a primer and I find that that helps it to last longer.
Most Helpful Critical Review Could be good, but color is wrong
I chose Soft Beige, which is supposed to be medium light with cool undertone, and I was surprised to see how yellow it is! There is no way that this is cool toned. I think I'd like the foundation, but I couldn't use too much due to the color being so wrong, but I'd like to try it again in a color that really is cool toned, if they have one.
Reviewed by 1319 customers YOU NEED THIS!!!
Patty from CA
Seriously one of the best drugstore foundations I have EVER tried. I was lucky to be perfectly color matched by a consultant. It is light weight and medium to full coverage. I will definitely purchase again. I also like to purchase a couple more products to be able to use the $3.50 coupon.
Comparable to L'Oréal Pro Glow
Ally from Indianapolis
L'Oréal Pro Glow has been my HG for years, but I'm switching to cruelty-free. Born To Glow is an excellent dupe. Maybe SLIGHTLY less dewy, but only slightly. It blends quickly and provides decent coverage. It's also buildable.
I'm 29 with combo skin, some fine lines. My skin looks radiant and smooth with this product blended with a damp sponge.
New holy grail
IT support from Gresham, OR
After trying and returning a ton of products (thank you Ulta) this is better than I hoped for. I have redness, dry, flaky skin, and large pores on my cheeks. One layer of this foundation greatly minimized the redness, didn't cling to any flakes, and smoothed my pores. bbu
Meggie B from Colorado
I bought this hoping it would be an easy put on with your finger tips and run out the door foundation. It is! This is very natural finish and easily blends with my fingers. If it had sunblock in it it would be close to Nars Pure Radiant tinted moisturizer. Slightly more coverage in this though. Love the price and the formula!
It's Okay - Good Glow but that's all
Claire from Atlanta, GA
It does provide a great radiant look - however, that doesn't last long at all. It transfers and it's patchy half way through the day. The colors are so off. What I thought would be a light shade is too dark for my face. Also, it's starting to break me out extremely bad. Will say it did good for my textured skin - it just doesn't stay
This is a really good foundation
Cg from NJ
This foundation is soooo easy to blend. It's my every day and it wears really well throughout the whole day.
Beautiful foundation but..
Victoriathebum from Baltimore
The model used to promote this, her name is Victoria Gilliam and she's a known scammer and liar. She fake sells wigs on Facebook and runs off with the money. Can't support such a broke bih.
Please don't ever get rid of this!!
Carissa from Wilmington, North Carolina
Hands down the best foundation on the market! I am a foundation junkie! I watch every YouTube foundation review, and probably have 40-50 in my collection. An this one trumps them all. If you like medium coverage, skin looking, hydrating, but not shiny, long lasting foundation. Then this is the one. I am shocked at how much I love this. I was looking for a fenty hydrating dupe, and this reminds me just of that, but BETTER!! The undertones in this line are spot on. An it's cheap! Period best on the market!!
Not worth anything
KaylaTheShopaholic from Milwaukee Wisconsin
I bought this from suggestions, I was on the search for best drugstore. It had little coverage and I had to use lots of product to get the coverage I wanted. I was very runny/liquidy, not sure if that was a bad bottle
Or if that's truly how the product is. I am not returning because I got it on sale, otherwise it would be going back.
Not very glowy?
Anya from Northeast
This maybe due to my personal defention of "glowy" but this foundation seems more skin-like. There isn't really any moisture coming from the foundation. I don't love how it sat on the texture on my temples or on my nose. It is not very viscos so be careful you don't accidentally squeeze out an obscene amount.
NYX Won Me Back
hpshep from Kentucky
I've tried so many foundations from NYX and after the drop foundation came out I swore off the brand, but this has changed my mind 100%. It was a little runny when it came out, but it was so light and comfortable on my skin. The packaging made it easy to match my skin tone and I love a squeeze tube. Will def buy again.
Rivals prestige formulas
Ariel from Illinois
I have oily skin with giant pores, boxcar acne scars and uneven skin tone. This foundation gives a lovely glow that doesn't look oily and stays put. 9/10 totally recommend
BlancaReyna from Chandler indiana
Product settles into the fine lines. Great coverage and doesn't dry out my face.
If I could give zero Stars I would
TC from Schodack NY
This product was recommended to me by an employee. I wanted sheer coverage on my very dry skin. This ACCENTUATED the fact that I have dry skin. I prepped first, even though the associate claimed it's a one step product, and my skin has never looked worse.
Gorgeous Healthy Looking Skin
Rio from Kentucky
absolutely gorgeous foundation! Ttuly makes you have glowy skin that looks young and healthy! it also wears well throughout the day! One of my top summer foundations!
I will buy it again
Gisy from Waterbury
Cover for me really good. Is not heavy
blends like a dream
abby from torrance, ca
This foundation is affordable, perfect shade, and great coverage. My only con would be its really runny when it comes out. On multiple occasions its dropped on my chair, vanity, and myself. Besides that, I will be purchasing again. Blend with a beauty sponge/blender to give you full coverage that eliminates pores.
The in between light skin girl from Chattanooga,tn
I love the foundation this is the first time I have found my true perfect match and I'm in love!
Will definitely buy this product again
Chris from Largo,FL
Not thick and easy to apply. Feels great on the skin
Sandy from Los Angeles
used this several times and every time I used this foundation it made my skin look weird. It made my face have a weird texture and it clinged to spots on my face. I've never had this problem with any foundation it was odd.
B from New York
I like this foundation but I don't think it's very glowy. The coverage is decent. This would be better in a pump bottle instead of the tube because it dries inside the tube and blocks the hole.
Aina from Tampa
This replaced my Nars Natural Radiant foundation. My first color match was a bit orange so I repurchased in a different shade. I love it that much. The consistency is so light but it has good coverage! You should build up the coverage opposed to applying a ton of product at once.
Found a Great Color
nessa from Corona California
My skin tone is very neutral/yellow and some days leans very neutral/olive. Finding good neutral foundations at the drugstore is not always easy as most run warm yellow or pink. The shade Nude is an AMAZING choice for olive or neutral olive skin tones! I feel like I match my body perfect. Thanks for looking out NYX!!!!
I love this foundation!
Lish from Rockville, MD
This is one of my favs on the drug store end! I have tons of different foundations including a few high end but this seems to always be my go to. I have combo skin and it I usually set it with either airspun or sacha buttercup setting powder and it looks so pretty!! I read a comment about it looking patchy with the elf camo concealer and I have to admit I didn't like that concealer AT ALL. It made mine look patchy too so I prefer either neutrogena or colour pop hyaluronic concealer and it all blends so nicely! I use the color cappuccino for reference
Sam from NY
I tried this foundation on a whim and fell in love. I have always struggled to find foundations that work for me. This one, while not perfect, is amazing!! Make sure you have a good primer to use with it!!