skip to main content
ULTA
  • Home
  • / Makeup
  • / Face
  • / Concealer
  • / Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer"
Benefit CosmeticsBoi-ing Brightening Concealer

Benefit Cosmetics

Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer"

0.15 oz Item 2509412

Special Free Gift with Purchase! Click for Offer Details

Color:Shade 1 (light)

Options

View All Options
GIFT WITH PURCHASE

FREE deluxe 24-HR Brow Setter with any $35 Benefit Cosmetics purchase (offer valid 2/18/18-3/17/18 or while supplies last)

FREE Deluxe 24-HR Brow Setter w/any $35 Benefit purchase

Find in Store-

Perk up tired eyes, hide dark circles and conceal imperfections with Boi-ing Brightening Concealer. This full coverage, creamy concealer contains melon undertones to camouflage discoloration.

Benefits:
  • Same formula as Erase Paste!
  • Radiant finish
  • Color-correcting
  • Blendable cream concealer

Choose the best Benefit Boi-ing Conealer for you - Click here!
Gently pat & blend Boi-ing Brightening Concealer under eyes or onto face to fake flawlessness.

Beauty trick: Dab a tiny amount of this brightening concealer on the inner corners of your eyes and on the darkest part of your undereyes to look awake in seconds. Blend outwards.
Petrolatum, Lanolin, Isopropyl Palmitate, Paraffin, Propylparaben, Retinyl Palmitate, Euphorbia Cerifera (Candelilla) Wax, Glycine Soja (Soybean) Oil, Tocopherol, Palmitic Acid, BHT. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77891 (Titanium Dioxide).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsBoi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer"
 
3.9

(based on 134 reviews)

74%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (91)
  • Blends well (74)
  • Long lasting (70)
  • Easy to take-off (62)
  • Smooth (62)

Cons

  • Poor coverage (18)
  • Doesn't work (15)
  • Doesn't stay on (12)
  • Heavy (9)
  • Difficult to apply (5)

Best Uses

  • Everyday (78)
  • All skin types (48)
  • Going out (23)
  • Sensitive skin (23)
  • Travel (22)
    • Reviewer Profile:
    • Natural style (60), Classic style (39), Trendy style (9)
    • Was this a gift?:
    • No (16)

Reviewed by 134 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

I love this product. Have been using it for the last year.

By Judy

from Houston Texas

About Me Classic Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Easy To Take-off
  • Long Lasting
  • Smooth

Cons

    Best Uses

    • Everyday
    • Travel

    Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

    Use every day.

     
    5.0

    Good cover

    By Wendy

    from Ny

    About Me Natural Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Lightweight
    • Long Lasting
    • Natural Looking
    • Smooth

    Cons

      Best Uses

      • Everyday

      Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

      Love it

       
      5.0

      So glad I ride this product

      By PC

      from Florence, AL

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Good Pigmentation
      • Natural Looking

      Cons

        Best Uses

        • All Skin Types
        • Everyday
        • Going Out

        Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

        I needed a new concealer for under my eyes, this was recommended by one of the Sale's associates at the store. I am very pleased with it so far.

         
        1.0

        Melts away

        By Tlhmakeup

        from Tallahassee, FL

        About Me Natural Style

        Pros

        • Easy To Apply
        • Lightweight

        Cons

        • Doesn't Stay On
        • Ineffective

        Best Uses

          Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

          Does anyone else feel like Ulta employees steer you towards Benefit? I asked for a undereye concealer rec and got sold into this. It's ok. For an hour, it looks great. Not long lasting at all. If you try to build, you'll get it in your creases. Won't buy again. Still looking for an HG undereye concealer.

           
          2.0

          Good but not long-lasting

          By Katie

          from Dallas, TX

          Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

          The best way I've found to use this is to blend it in with a sponge. Even though I have a big natural crease under my eyes, this concealer made it almost completely gone and actually didn't seem to need to be set with powder. It looked beautiful until I was about half way through my work day and my dark circles and creases came back full-strength.

           
          3.0

          Not as great as I expected

          By JK

          from USA

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Take-off
          • Lightweight
          • Natural Looking

          Cons

          • Difficult to Apply
          • Doesn't Stay On
          • Poor Coverage

          Best Uses

          • All Skin Types

          Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

          I have been using an orange color corrector, which I love, but I wanted a color corrector that was more of my skin tone. I saw positive reviews on this product by women with a similar skin tone as mine. This shade is the darkest in this Benefit collection, but it is still a bit light for me. Also, it is difficult to apply without a brush, and even with a brush, I have found it does not blend well. Whatever coverage I had when applying the corrector rubs off when I blend it. Then I have to apply more corrector and it becomes cakey. Lastly, it is not long lasting. After about four hours of wear, my dark circles are already showing.

           
          3.0

          Not the best I've used

          By Redstallion

          from Atlanta, GA

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Easy To Take-off

          Cons

          • Doesn't Stay On
          • Poor Coverage

          Best Uses

          • Everyday

          Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

          I used the airbrush version and like it better, but both I used the light option. I have fair skin and the colors don't blend in well. I will keep looking at other brands for more matching colors.

           
          1.0

          Don't waste your money

          By Nurse betty

          from Mississippi

          About Me Classic Style

          Verified Buyer

          Pros

            Cons

            • Clumpy
            • Doesn't Stay On
            • Ineffective
            • Poor Coverage

            Best Uses

              Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

              I was looking for something to cover dark spots and was told that this would cover them. It doesn't...at all

               
              1.0

              Would not buy this product again

              By Trish

              from N.Y.

              About Me Natural Style

              Verified Buyer

              Pros

                Cons

                • Ineffective
                • Poor Coverage

                Best Uses

                  Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

                  Not liking the way it goes on, doesn't stay on and leaves skin with orangey tint

                   
                  5.0

                  First time purchase

                  By Michelle

                  from Montgomery Al.

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • Blends Well
                  • Easy To Apply
                  • Easy To Take-off
                  • Good Pigmentation
                  • Lightweight
                  • Long Lasting
                  • Natural Looking
                  • Noncomedogenic
                  • Smooth

                  Cons

                    Best Uses

                    • Everyday
                    • Travel

                    Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

                    I bought this after the eyebrow person recommended it for dark circle coverage.

                    Displaying reviews 1-10

                    Back to top

                    Previous | Next »

                    Q&A

                    Product Q&A

                    Ask a question

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    6 Questions | 6 Answers
                    Displaying questions 1-6
                    • Q:

                      Is this one waterproof like the airbrush concealer claims it is?
                      Asked on 1/31/2018 by Chrissy from columbus

                      1 answer

                      • Staff Expert

                        A:

                        We apologize for our delayed response. Please contact gethelp@ulta.com for assistance. Thanks!

                        Answered on 2/21/2018 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this product good for covering up pimples and small blemishes?
                      Asked on 1/15/2018 by Christina from Michigan

                      1 answer

                      • Staff Expert

                        A:

                        Sorry for the delay answering your question. Please reach out to gethelp@ulta.com for assistance. Thanks!

                        Answered on 2/13/2018 by Staff Expert from Ulta Beauty
                    • Q:

                      Do you use this before or after you apply your foundation?
                      Asked on 1/9/2018 by Hil from TN

                      1 answer

                      • Staff Expert

                        A:

                        Sorry for the delay answering your question. Please reach out to gethelp@ulta.com for assistance. Thanks!

                        Answered on 2/13/2018 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this the same product as ErasePaste? I don't see it anymore.
                      Asked on 12/4/2017 by Julie from Rocklin , Ca

                      1 answer

                      • Brand Expert

                        A:

                        Hi gorgeous! Our Erase Paste is now the Boi-ing Brightening concealer, same great formula! xoxo B

                        Answered on 12/13/2017 by Brand Expert from Benefit Cosmetics
                    • Q:

                      I have very very oily skin. would this be a good concelar for my skin type?
                      Asked on 11/25/2017 by bubbletea from US

                      1 answer

                      • Brand Expert

                        A:

                        Hi gorgeous! Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). xoxo B

                        Answered on 11/29/2017 by Brand Expert from Benefit Cosmetics
                    • Q:

                      I have very fair skin, and I'm usually the lightest shade in every foundation. Many foundations don't even have my shade, because I'm so pale. That's mostly only a problem at the drugstore, however. I was wondering if this is suitable for very pale skin? Thank you!
                      Asked on 9/1/2017 by Alyssa from West Bend, Wisconsin

                      1 answer

                      • Staff Expert

                        A:

                        We recommend testing the Shade 1 (light) color at your nearest Ulta Beauty store to ensure it's a great match for you!

                        Answered on 10/2/2017 by Staff Expert from Ulta Beauty
                    Displaying questions 1-6

                    Do you have a question about this product?