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Benefit CosmeticsBoi-ing Brightening Concealer

Benefit Cosmetics

Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer"

0.15 oz Item 2509412

Special Free Gift with Purchase! Click for Offer Details

Color:Shade 1 (light)

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GIFT WITH PURCHASE

Online Only! FREE Pore Mat with any $50 Benefit Cosmetics purchase (offer valid 2/23/18 or while supplies last)

Online Only FREE Pore Mat w/any $50 Benefit Cosmetics purchase

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Online Only FREE 3 Pc Hoola Sampling Kit w/any $50 Benefit Cosmetics purchase

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Perk up tired eyes, hide dark circles and conceal imperfections with Boi-ing Brightening Concealer. This full coverage, creamy concealer contains melon undertones to camouflage discoloration.

Benefits:
  • Same formula as Erase Paste!
  • Radiant finish
  • Color-correcting
  • Blendable cream concealer

Choose the best Benefit Boi-ing Conealer for you - Click here!
Gently pat & blend Boi-ing Brightening Concealer under eyes or onto face to fake flawlessness.

Beauty trick: Dab a tiny amount of this brightening concealer on the inner corners of your eyes and on the darkest part of your undereyes to look awake in seconds. Blend outwards.
Petrolatum, Lanolin, Isopropyl Palmitate, Paraffin, Propylparaben, Retinyl Palmitate, Euphorbia Cerifera (Candelilla) Wax, Glycine Soja (Soybean) Oil, Tocopherol, Palmitic Acid, BHT. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77891 (Titanium Dioxide).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsBoi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer"
 
3.9

(based on 132 reviews)

74%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (89)
  • Blends well (72)
  • Long lasting (68)
  • Easy to take-off (61)
  • Good pigmentation (60)

Cons

  • Poor coverage (18)
  • Doesn't work (15)
  • Doesn't stay on (12)
  • Heavy (9)
  • Difficult to apply (5)

Best Uses

  • Everyday (76)
  • All skin types (48)
  • Going out (23)
  • Sensitive skin (23)
  • Travel (21)
    • Reviewer Profile:
    • Natural style (59), Classic style (38), Trendy style (9)
    • Was this a gift?:
    • No (16)

Reviewed by 132 customers

Displaying reviews 1-10

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5.0

So glad I ride this product

By PC

from Florence, AL

About Me Natural Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Good Pigmentation
  • Natural Looking

Cons

    Best Uses

    • All Skin Types
    • Everyday
    • Going Out

    Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

    I needed a new concealer for under my eyes, this was recommended by one of the Sale's associates at the store. I am very pleased with it so far.

     
    1.0

    Melts away

    By Tlhmakeup

    from Tallahassee, FL

    About Me Natural Style

    Pros

    • Easy To Apply
    • Lightweight

    Cons

    • Doesn't Stay On
    • Ineffective

    Best Uses

      Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

      Does anyone else feel like Ulta employees steer you towards Benefit? I asked for a undereye concealer rec and got sold into this. It's ok. For an hour, it looks great. Not long lasting at all. If you try to build, you'll get it in your creases. Won't buy again. Still looking for an HG undereye concealer.

       
      2.0

      Good but not long-lasting

      By Katie

      from Dallas, TX

      Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

      The best way I've found to use this is to blend it in with a sponge. Even though I have a big natural crease under my eyes, this concealer made it almost completely gone and actually didn't seem to need to be set with powder. It looked beautiful until I was about half way through my work day and my dark circles and creases came back full-strength.

       
      3.0

      Not as great as I expected

      By JK

      from USA

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Take-off
      • Lightweight
      • Natural Looking

      Cons

      • Difficult to Apply
      • Doesn't Stay On
      • Poor Coverage

      Best Uses

      • All Skin Types

      Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

      I have been using an orange color corrector, which I love, but I wanted a color corrector that was more of my skin tone. I saw positive reviews on this product by women with a similar skin tone as mine. This shade is the darkest in this Benefit collection, but it is still a bit light for me. Also, it is difficult to apply without a brush, and even with a brush, I have found it does not blend well. Whatever coverage I had when applying the corrector rubs off when I blend it. Then I have to apply more corrector and it becomes cakey. Lastly, it is not long lasting. After about four hours of wear, my dark circles are already showing.

       
      3.0

      Not the best I've used

      By Redstallion

      from Atlanta, GA

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Easy To Take-off

      Cons

      • Doesn't Stay On
      • Poor Coverage

      Best Uses

      • Everyday

      Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

      I used the airbrush version and like it better, but both I used the light option. I have fair skin and the colors don't blend in well. I will keep looking at other brands for more matching colors.

       
      1.0

      Don't waste your money

      By Nurse betty

      from Mississippi

      About Me Classic Style

      Verified Buyer

      Pros

        Cons

        • Clumpy
        • Doesn't Stay On
        • Ineffective
        • Poor Coverage

        Best Uses

          Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

          I was looking for something to cover dark spots and was told that this would cover them. It doesn't...at all

           
          1.0

          Would not buy this product again

          By Trish

          from N.Y.

          About Me Natural Style

          Verified Buyer

          Pros

            Cons

            • Ineffective
            • Poor Coverage

            Best Uses

              Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

              Not liking the way it goes on, doesn't stay on and leaves skin with orangey tint

               
              5.0

              First time purchase

              By Michelle

              from Montgomery Al.

              About Me Classic Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Easy To Take-off
              • Good Pigmentation
              • Lightweight
              • Long Lasting
              • Natural Looking
              • Noncomedogenic
              • Smooth

              Cons

                Best Uses

                • Everyday
                • Travel

                Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

                I bought this after the eyebrow person recommended it for dark circle coverage.

                (1 of 1 customers found this review helpful)

                 
                5.0

                The ease of use is extraordinarily

                By Annie

                from El Paso TX

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy To Apply
                • Easy To Take-off
                • Good Pigmentation
                • Lightweight
                • Long Lasting
                • Natural Looking
                • Noncomedogenic
                • Smooth

                Cons

                  Best Uses

                  • Everyday
                  • Sensitive Skin
                  • Travel

                  Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

                  I purchased this item when I asked one of the sales lady to help me cover up a bruise on the crease between my mouth and cheek. Wow I was amazed at how easy and natural looking it was to cover my bruise. I tried at home using my own products after watching endless tutorials on YouTube and I just could not get the same results. But this product is the best cover up out there and I highly recommend it to anyone who needs to cover up scars or bruises.

                   
                  1.0

                  Wanted to like

                  By Julz

                  from Oceanside

                  About Me Classic Style

                  Verified Buyer

                  Pros

                    Cons

                    • Clumpy
                    • Difficult to Apply
                    • Ineffective

                    Best Uses

                      Comments about Benefit Cosmetics Boi-ing Brightening Concealer "Full Coverage, Color-Correcting Concealer":

                      I normally use boing airbrush concealer thought I would try something new. Disappointed cuz it is thick and tacky. Did not blend well with sponger brush. Went back to regular airbrush concelear much happier. Little blends in great under eyes n red spots

                      Displaying reviews 1-10

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                      Q&A

                      Product Q&A

                      Ask a question

                      Do you have questions about this product?

                      Get answers from in-house experts.

                      6 Questions | 6 Answers
                      Displaying questions 1-6
                      • Q:

                        Is this one waterproof like the airbrush concealer claims it is?
                        Asked on 1/31/2018 by Chrissy from columbus

                        1 answer

                        • Staff Expert

                          A:

                          We apologize for our delayed response. Please contact gethelp@ulta.com for assistance. Thanks!

                          Answered on 2/21/2018 by Staff Expert from Ulta Beauty
                      • Q:

                        Is this product good for covering up pimples and small blemishes?
                        Asked on 1/15/2018 by Christina from Michigan

                        1 answer

                        • Staff Expert

                          A:

                          Sorry for the delay answering your question. Please reach out to gethelp@ulta.com for assistance. Thanks!

                          Answered on 2/13/2018 by Staff Expert from Ulta Beauty
                      • Q:

                        Do you use this before or after you apply your foundation?
                        Asked on 1/9/2018 by Hil from TN

                        1 answer

                        • Staff Expert

                          A:

                          Sorry for the delay answering your question. Please reach out to gethelp@ulta.com for assistance. Thanks!

                          Answered on 2/13/2018 by Staff Expert from Ulta Beauty
                      • Q:

                        Is this the same product as ErasePaste? I don't see it anymore.
                        Asked on 12/4/2017 by Julie from Rocklin , Ca

                        1 answer

                        • Brand Expert

                          A:

                          Hi gorgeous! Our Erase Paste is now the Boi-ing Brightening concealer, same great formula! xoxo B

                          Answered on 12/13/2017 by Brand Expert from Benefit Cosmetics
                      • Q:

                        I have very very oily skin. would this be a good concelar for my skin type?
                        Asked on 11/25/2017 by bubbletea from US

                        1 answer

                        • Brand Expert

                          A:

                          Hi gorgeous! Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). xoxo B

                          Answered on 11/29/2017 by Brand Expert from Benefit Cosmetics
                      • Q:

                        I have very fair skin, and I'm usually the lightest shade in every foundation. Many foundations don't even have my shade, because I'm so pale. That's mostly only a problem at the drugstore, however. I was wondering if this is suitable for very pale skin? Thank you!
                        Asked on 9/1/2017 by Alyssa from West Bend, Wisconsin

                        1 answer

                        • Staff Expert

                          A:

                          We recommend testing the Shade 1 (light) color at your nearest Ulta Beauty store to ensure it's a great match for you!

                          Answered on 10/2/2017 by Staff Expert from Ulta Beauty
                      Displaying questions 1-6

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