Rated 4.24 out of 5 stars
Most Helpful Positive Review BEAU.TI.FUL!!!
This is the best primer I've used thus far! I've tried Porefessional, Covergirl's primers, Milani primers, and this one really blows all of the others out of the water. It smells amazing -- kind of like expensive cologne -- but the scent dissipates quickly and doesn't linger, which is a plus. The product goes on black, and as you smooth it into the skin, it becomes more and more transparent. It feels great on the skin, wears beautifully under foundation, extends the wear-time of foundation, and keeps me looking matte for much longer than foundation and powder alone. Another plus: it seems to serve as a barrier between the skin and makeup as I usually break out a little after wearing foundation, but this primer keeps my skin happy and non-irritated! I notice fewer breakouts after using it for sure, which is an added bonus. Overall it's a fantastic primer that I don't mind splurging on considering the amazing results. 10/10, highly recommend! < 3
Most Helpful Critical Review Beads up and comes off with foundation
I splurged on this with my birthday gift card and regret it. I really need a primer to help minimize pores and fine lines, and don't really know if I need brightening but figured "what the heck." This went on fine, I didn't notice any brightening or effect of any kind. Then I went to put my foundation on, and I could feel the primer beading up and rolling off of my skin, taking the foundation with it as I applied. This was far too expensive for that, and I'm pretty let down. I have fair skin, that's sensitive and otherwise clear, and I broke out along my forehead, around my mouth and nose after using this, so it's not non-comodegenic, either.
Reviewed by 42 customers My favorite primer
Sweet from Souther California
It mattifies, brightens. feels good. I feel my skin looks great with it and no foundation.
Absolute summer must for oily skin!
SouthernBellJG from South Carolina
This product controls oil best of ANY product I have ever used. Disappointment in so many products BEFORE this!
Makes your face look dirty
Tina J from Seattle, WA
The product works like it says it will but if you're like me who has combo/dry, any bit of dryness on your face will result in a black patch after foundation. I even rub the primer on my fingertips to "warm It up" and diffuse the charcoal before applying to my face. It's annoying af when you're all done with your face and see the black patches. I only bought because it was on sale I probably won't buy it again. BUT!! If you have combo/oily it'll be perfect for you! My nose get so much shine in the day and I don't have to blot my nose as much with this product
Lilly from Utah
I got this during Ulta's 20 day beauty sale just to try it because I've heard so many great things and let me just say, I AM OBSESSED!!!! I regret not stocking up while it was on sale! But I will gladly pay full price for this! I love the feel of it. It feels matted and it is the first primer that I feel actually works! My makeup stays on longer! I have oily skin and trying new makeup is always risky for me but this primer works magic! I wish they made this in a bigger bottle but other than that, I LOVE!!!!
Haylee101 from Virginia
This product excited me because of all the great reviews, but honestly was a disappointment. If you are used to high end primers like cover FX I wouldn't recommend this at all. If I had payed full price for this I would have been mad at how small it was! It's definitely matte but honestly not near as good as my cover FX primer!
Paige from Oklahoma
I was skeptical about this when I ordered because I hadn't really heard of it before. I am so happy with this product. My makeup went on so smooth and stayed matte all day. I don't have to use as much of it as I did with my other brand. Love it and will be buying again.
Does what it says mostly
Ejay from New York
I really like the end result, it does a great job blurring and smoothing my skin. However, I have super pale skin, and even using the most minuscule amount I could still see a blackish tint. It didn't really matter once my foundation was over it, but I wear just primer as my everyday look, and foundation once in awhile.
Overall it isn't a bad product, I bought it on sale though, I would not pay full price to have it again.
I would not buy this product again
Cris from Virginia Beach, BA
I really don't care for this product. I did not notice much. Except for I started breaking out.
I really wanted to like this
Parakiss from Kissimmee, FL
I thought the idea of this primer was really cool. Unfortunately, this primer dries out very fast. I don't think this primer will last long because the bottle is so small, and you need a lot to cover your face. I also noticed it made my face feel a little tingly, so I'm not sure if I'm having an allergic reaction to the ingredients??
On a lighter note, it is INDEED matte, so you don't have to worry about that.
Luskia06 from Las Vegas
I was so curious, so I decided to try on the 21 days of beauty. I am so impressed, love how my makeup last all day, the makeup do not feels heavy, I recommend it
I would not buy again
michelle from Tampa, Fl
Very minimal coverage. It did not do what was advertised. I will not order again.
HollyH from AR
This primer goes on smoothly and easily. The only problem to me is that it doesn't get into the pores for a smooth finish.
JerikaJem from Boise Idaho
I normally struggle with primers because my face looks cakey or peely dry or super oily but this primer looks so flawless and doesn't cause me to break out or be oily. I love it definitely going to buy more
Didn't work for me
js from Louisiana
Smells good, feels good going on. Only problem is, after using it daily for five days— my pores were clogged very badly. Created bumps on my cheeks and forehead. Will give to a friend and see if it works for her.
KCP from Tustin, Ca
I love it 💕
What is oil?!
spiritualgangstaaa from US
Never stop selling/making this or it'll ruin my makeup life!
Got a sample and fell in love
Iman from Alabama
I received a sample of this product and absolutely loved it. I often wear it without makeup because it brings out my natural glow and makes my skin look great. It's a great primer as well. I don't really wear a lot of makeup daily. But I like a fresh face look.
Best primer I've ever used!
May from Kc Missouri
love this product. I've had a really hard time finding a primer that doesn't brake my skin out and isn't oily at the end of the day. This product is perfect! I will be purchasing again.
Dana M from San Diego
This primer is amazing. I don't really have oily skin but this is the only primer that keeps my makeup from moving at all. It even works with finicky foundations like Hourglass. I'm super impressed.
Karlie L from Stratford, CT
Doesn't dry face. Last all day (at 10 hours)
I'm glad I decided to try this
Jenn from Lakeland FL
I received this in a sample and liked it so much I decided to buy the full size. It works very well with my Estée Lauder foundation. It really keeps my face from getting oily and keeps it smooth looking
DRM from Arizona
I got this in a sample pack and it is now in my cart ! I love this product. It feels good. It works. Not much else to say! Oh yes: it's cruelty free which is my first priority.
This primer is "ok" ...
WJS from Mo
This primer is "ok". I mix it with shine of my favorites for the added matte texture
Rachel from New York
This is an interesting concept, which is mostly why I wanted to try it out. I also have super oily skin so I've been looking for a primer to help control that a bit. When you rub this in it feels moisturizing, but then it quickly dries down matte. Additionally, the black color disappears immediately once you run it into your skin. Overall I liked it. It didn't keep me from getting oily midday but my makeup didn't breakup like it usually does. I also have sensitive, acne prone skin and this didn't irritate it at all.
Does not last
Mo from Kansas City
This primer only stayed matte for about 4 hours. I use the Smith & Cult foundation so I assumed they would be a perfect pair. I was wrong. If you have oily skin around your nose mostly I wouldn't reccomend getting this. I ended up purchasing a Tarte Poreless foundation and it has been working amazing.