Size 0.01 oz|
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How to Use
Rated 4.1 out of 5 stars
This is my favorite eye liner ever. I have tried a multitude of eye liners, and this is the best one. That's when I stock up. The pencil glides on smoothly, there's no need to worry about sharpening the pencil and losing half of it in the process, and it looks so smooth. When I wear this eye liner, most people assume I'm wearing liquid liner because of how smooth the quality is. I cannot recommend this eye liner enough to people. It's great for everyday use or for when you're going out. I know that I have trouble getting a nice wing with liquid liner...actually, I have problems with liquid liner in general. But this is the miracle eye liner.
After reading all the glowing reviews of these eyeliners I was so excited to pick some up. Since Ulta was having one of their buy 2 get 2 sale (and I had a coupon) I scooped up 5 liners. I am glad I did not pay full price for these as they are awful! when I swatched them on my hand, they were beautiful, but this did not transfer to the eye. I pressed and pressed and could not get these to show up. The pigmentation is awful and I tried these on my bare lid (no primer), over primer, and over eyeshadow. Furthermore, they claim to be waterproof, which was a selling point for me, but when I tried to use them on my waterline, I had the same issue with pigmentation. Plus, despite the fact that they are "waterproof" they started fading from my waterline after just an hour or two. I have oily lids, so people without oily lids might not have the same issues that I have. In the meantime, I highly recommend the ultra gel eyeliner pencils. Yes, you have to sharpen them, but the color pay off and longevity is superior.
happywitch416 from MO USA
I will say it is easy to apply but it has no staying power. If you want a smudged look it works for that, but only until lunch. I like a less harsh line sometimes and while this can provide that, it is not worth it if I have to reapply.
kate from texas
don't wear in your waterline. it will get everywhere. and i don't touch my eyes. maybe only good for use as a base for black shadow for a smoky look because on its own it is no good :/
Ciara from Salina, KS
I could never find an eyeliner I liked and stick with it. Once I tried this I have never switched back it's very easy to use.
Kat121 from Los Angeles
I'm low maintenance and want an automatic eyeliner so I don't have to fuss with sharpening. I've used TONS of them (I'm 52) and very few have performed to my standards. It has to glide on easily but not have too much slip, it has to be blendable but not end up all over my lid. These are just soft enough to give a nice smudge with your fingers without it smearing all over. It doesn't break down as the day goes on either. I wear progressive lenses and every mistake is visible, but not here. I just bought a third one. I want to control the liner, not have it control me. This is the one you want.
patty from michigan
As a contact wearer, Ive finally found an eyeliner that I can wear on my waterline!! It doesnt smudge or transfer onto my contact lenses!
Santana1 from Phoenix, AZ
The color glides on smoothly and has good staying power. It is a good value for the quality.
Lovesmymakeup from Louisville, KY
I'm a big beauty girl when it comes to makeup and clothes. I love to look different but not cause attention from the whole room. This eyeliner is something everyone notices when they are up close talking to me, but nothing to stand out too much from afar. Love it!
Debbie from North Tonawanda
I wear it everyday- great color
KimmieQ from Beaverton, OR
Love how this eye liner not only makes your eyes pop, but adds a subtle twinkle as well! My current favorite!!!
truegrits from florida
Tried this at the suggestion of an Ulta rep. to replace a drugstore product that was flaking and smearing. She was right when she said that it is soft enough to go on easily but once it sets, it doesn't budge. Highly recommend especially at this price point.
Cindy C from Port Richey, FL
It is not very easy to apply. It doesn't go on very smoothly and it smudges and travels easily. I bought 3. I will be returning the ones that I did not open.
Kathryn from OH
I wanted an eyeline that was easy to use and produced a fine line. This isn't it.
Kay from Eldora, IA
I was using the Estee Lauder eyeliner, but decided to try the Ulta brand. I love it. It saved me money and is every bit as good of a product. It is easy to use, and I will continue to use it in the future.
Sarah from Northeast
The color of the charcoal gray is dull and smudges easily.
Eyeline happy from Florida
I've been using this for years. I use grey for daytime and the black for evening. I always have a replacement backup in my drawer.
Packard from Madison Wisconsin
I used this product exactly once. It didn't show up very well on my skin. It looked very chalky. I used it once, tossed it in my makeup bag that stays in my bedroom. About a week later I went to use the product and it was moldy! The cap was wet on the inside (was dry when I put it away) and there was fuzzy white mold in the cap and on the product itself
Kiwi from Los Angeles
Applied easily and stayed put for the first hour of wear. After that, transferred all over and irritated my eyes.
KayB from FL
This is best used (for me) as a soft pencil around the eyes. It goes on easily without stretching the eyelids, stays in place, doesn't run or smudge (except when you want it to). The only thing I would add is a soft smudger at the other end to use because the point is kind of small and I like my liner to be softly applied. I bought the gray, grape, brown. I've only used the grape but I like it. The color doesn't scream PURPLE, just accents my blue/hazel eyes.
Linda from Largo FL
I use everyday to live my eyes
F from Arizona
Purchase 2 eyeliners because they were on sale. The colors are very pretty. They both wouldn't go on my eyelid. One broke trying to get the color on. I have to press the eyeliner very hard to get any color on. They look soft but hard to apply. I'm not sure if it was a bad batch but from everyone's reviews, they're great.
Kat from Newnan, GA
Mostly daily use.
UltaShprPA from PA
Love this eyeliner. Goes on and deposits color easily. Lasts a long time and does not smudge. Love the colors, I have the purple and the black brown, both great for blue eyes. This is the best eyeliner I have used in a long time. Would buy again and again.
Retiree from Silver Spring, MD
Great eye liner and long lasting
Rita from Longmont
I love this eyeliner.easy to use
MLG from Md.
Great purple color for blue eyes to pop.
Long wearing and cheaper than other brands.