Rated 4.28 out of 5 stars
Most Helpful Positive Review MUST HAVE
If you ask me, this product has earned five stars across the board. For a little information about my skin... (1) I have a very fair complexion with yellow undertones, which makes finding foundation that isn't too pink VERY hard, (2) I live in a climate with all four seasons, so I go from having super oily skin in the summer to cracking skin in the winter, (3) I have sensitive skin that breaks out from almost anything and I get a few hormonal blemishes once in a while, and (4) generally i have an oily t zone but also dry patches on my cheeks and around my mouth.
LET ME JUST TELL YOU that this foundation looks great on both my oily and dry zones, whether it's dry/cold or hot/balmy outside. This foundation doesn't slide off my oily zones or cake up too much around my dry patches. The finish of this product is matte- but not so much that skin looks lifeless. I wear this foundation from 8 AM to 10 PM with little change in it's flawless finish. This product is great.
As for my routine, I wash my face with a mild cleanser (cream or noncomedogenic oil) and then apply an oil-free face lotion all over and gently rub CeraVe into any dry spots. I let that soak in for a few minutes before I lock the moisture in with soothing aloe vera gel. I then apply a matte-ifying face primer to my oily zone. After that, I use a medium size stippling brush to gently and evenly apply a pea sized amount of the product all over my face. If I have any blemishes, I actually just build a little bit of this foundation over them. I then lightly apply translucent face power everywhere, putting on a little extra to my oily spots. I love how this foundation enhances- not hides- the 95% of my skin that is perfect while being able to hide any blemishes at my discretion/application.
All in all, this product can totally be sheer/light coverage or full, depending on how you decide to use it. I could really see this making a great bb cream by mixing it with a little bit of primer and/or lotion. I could also see this being a great, full coverage foundation for those with lots of acne and/or scarring. It's all on how you build it! An additional benefit is SPF, though not high enough for serious protection (sunscreen, after all, is the best preventative anti-aging product!).
Some downfalls to this product... it's PRICY! I'd really recommend learning how to properly apply a clay/mousse consistency liquid foundation for your own skin (lots of experimenting!) before using this product. Another downfall is that I could see this looking cakey if applied too heavily, with the wrong base, or with the wrong applicator.
Most Helpful Critical Review WANTED to love, but didn't...
I really wanted to love this foundation after reading all the great reviews, but, after trying it for myself I will be returning it. It truly is a full coverage foundation and looks absolutely beautiful on my skin for the first hour. After an hour it starts to look worse and worse. My skin is oily and when my oils come out and mix with the foundation it just becomes this oily mess all over my face and wipes off if I barely touch my face. DEFINATELY not a long wear foundation like it claims--I had to reapply three other times during my work day! I also had a dried up pimple on my chin which the makeup made look very crusty. I think this foundation would be great for someone with normal skin--but if you have oily, very oily, or very dry skin I think you will be very dissapointed.
Reviewed by 7146 customers Perfect!
Bri from Louisiana
I've always hated foundation, but I really need one to cover up a rash I had, and this worked wonders! Love, love love!
Great coverage, not oily!
Txmomma from Texarkana, Tx
I love that this is not oily but a matte finish and lasts all day. It's a great full coverage to even out your skin tone whether you have sun spots or rosacea.
gabby from cincinnati oh
lasts all day! doesn't cake up like other foundations. did a really good job at covering my redness and acne. wore for 7 hrs at my job and looked good as new when i got home! totally worth it!
Best foundation ever
HepAlien from SoCal
Best foundation for my combination skin. Buildable, easy to blend with brush, beauty blender, or even fingers if necessary. On days that I don't want to wear a base, I tend to use this as concealer. Works wonders. Does a decent job at withstanding hot/humid days.
I keep coming back
Deborah A from Virginia, US
I've tried all of the popular foundations on the market and I keep coming back to this one. Sometimes my skin is really dry and sometimes it's an oil slick. This product always works beautifully. You only need a small amount on a moistened beauty blender for full coverage that isn't cakey. It doesn't crack and doesn't highlight my pores. This is really the holy grail of foundation and the tube will last forever. It really is the very best value and I can't say enough good things about it.
WJS from MO
This is my most favorite foundation. It is full coverage and makes your complexion look flawless. It also lasts all day and night. I finally did the foundation color match and the color blended perfectly into my skin.
Love this foundation
Jen from Carrollton Ga
I use this as a base foundation.
Great full coverage foundation
Katie B. from MN
This is definitely a full coverage concealer - for best results, I recommend pairing with a loose setting powder. This foundation is the best color match that I have ever had. Will continue to use and recommend to others.
10/10 Great purchase
Olivia from Louisville, KY
I love this product! It's thicker out of the bottle but goes on really smooth. I have combination skin that gets on the drier side sometimes and this foundation doesn't bother it at all. It also stays on really well and doesn't crease much.
I love this makeup and this brand
Brittney from Joplin, MO
I love the coverage of this foundation! I actually need a bit darker color
Mama la fritas from Yuma AZ
I have spent $$$ looking for a full coverage foundation that will work for my super oliy skin and big pore's, hands down this is the best one!!!!
I buy this over and over again
Nikki Y from Rootstown Ohio
I love this foundation because I have some scarring on my face and it covers really well. It doesn't feel like a full coverage foundation, it feels light.
Amanda from Ohio
This foundation is absolutely amazing. Feels like nothing is on my face. Looks very natural.
Abi from Greenfield Wi
Love it 😍
Only looks good at first
Pumpkin mommy from Santa Rosa
I have dry skin & this made my skin feel dry also at first some irritation. It was botchy at first and this is not full coverage didn't cover my dark acne scars and sank into my acne scars it. It looked like it was all off by 6 hour and only on in some parts and only dewy shiny at first then was looking I had spots covered in powder foundation. Definitely a return
Julia from Tennessee
I do really like this foundation for when I'm needing extra coverage.
To colors are off for brown people
Meagan from Florida
I am an African American woman with neutral/yellowish undertones. I tried to the deep tan sand and the deep honey sand and they weren't even close to my complexion. It was a good try but I think Tarte has to work a little harder to get darker skin tones out. Also, the other reviews stating that this foundation is not full coverage are so true. I had to put on like five layers and it was still very sheer which is very odd because this foundation has a very very veryyyy thick consistency. I returned this the next day and switched over the Stay Naked by Urban decay in the color 70NN. Not only does it match my face, but 70NN also matches my neck! Tarte has great products, but the foundation just doesn't match me well
Britt from Utah
Just a huge fan. I need them to keep my shad in stock! Love!
Favorite for 3 years now
Kat from Hanford ca
I use a Foundation brush to apply it.
Great coverage, Great Product!!!!
Lele from Rock Hill Sc
Great coverage, Great Product!!!
Didn't like it
Cell_bell from El Paso , TX
Not for me , I didn't like it at all !
Love this makeup! Great for summer. Blends well and stays
Michelle from Apopka, FL
I like to mix it with the tinted moisturizer. It makes your skin look young and dewy!
Not for me.
Redhippie from Ocala
I honestly hate this foundation. I dont know where full coverage is because even with 3 layers on it dosnt cover anything. My eight dollar foundation works better than this. waste of money or you ask me.
Kat123 from California
Great cover. Matches perfect. Pairs well with my Becca primer. It's perfect for me. Some say it's not full cover, I personally think it's enough, and is so smooth and not cakey on skin. I'll be using this from now on.
Beth from Tulsa, Oklahoma
It blends perfectly with my skin and doesn't feel caked on!