Product Reviews Rated 4.28 out of 5 stars
7298 Reviews
Most Helpful Positive Review MUST HAVE If you ask me, this product has earned five stars across the board. For a little information about my skin... (1) I have a very fair complexion with yellow undertones, which makes finding foundation that isn't too pink VERY hard, (2) I live in a climate with all four seasons, so I go from having super oily skin in the summer to cracking skin in the winter, (3) I have sensitive skin that breaks out from almost anything and I get a few hormonal blemishes once in a while, and (4) generally i have an oily t zone but also dry patches on my cheeks and around my mouth.
LET ME JUST TELL YOU that this foundation looks great on both my oily and dry zones, whether it's dry/cold or hot/balmy outside. This foundation doesn't slide off my oily zones or cake up too much around my dry patches. The finish of this product is matte- but not so much that skin looks lifeless. I wear this foundation from 8 AM to 10 PM with little change in it's flawless finish. This product is great.
As for my routine, I wash my face with a mild cleanser (cream or noncomedogenic oil) and then apply an oil-free face lotion all over and gently rub CeraVe into any dry spots. I let that soak in for a few minutes before I lock the moisture in with soothing aloe vera gel. I then apply a matte-ifying face primer to my oily zone. After that, I use a medium size stippling brush to gently and evenly apply a pea sized amount of the product all over my face. If I have any blemishes, I actually just build a little bit of this foundation over them. I then lightly apply translucent face power everywhere, putting on a little extra to my oily spots. I love how this foundation enhances- not hides- the 95% of my skin that is perfect while being able to hide any blemishes at my discretion/application.
All in all, this product can totally be sheer/light coverage or full, depending on how you decide to use it. I could really see this making a great bb cream by mixing it with a little bit of primer and/or lotion. I could also see this being a great, full coverage foundation for those with lots of acne and/or scarring. It's all on how you build it! An additional benefit is SPF, though not high enough for serious protection (sunscreen, after all, is the best preventative anti-aging product!).
Some downfalls to this product... it's PRICY! I'd really recommend learning how to properly apply a clay/mousse consistency liquid foundation for your own skin (lots of experimenting!) before using this product. Another downfall is that I could see this looking cakey if applied too heavily, with the wrong base, or with the wrong applicator.
Most Helpful Critical Review WANTED to love, but didn't... I really wanted to love this foundation after reading all the great reviews, but, after trying it for myself I will be returning it. It truly is a full coverage foundation and looks absolutely beautiful on my skin for the first hour. After an hour it starts to look worse and worse. My skin is oily and when my oils come out and mix with the foundation it just becomes this oily mess all over my face and wipes off if I barely touch my face. DEFINATELY not a long wear foundation like it claims--I had to reapply three other times during my work day! I also had a dried up pimple on my chin which the makeup made look very crusty. I think this foundation would be great for someone with normal skin--but if you have oily, very oily, or very dry skin I think you will be very dissapointed.
Reviewed by 7298 customers Love it 5
Dayna from Rosemount MN
Happy with it
Foundation for Acne Prone Skin 5
MSJYX from Minneapolis, MN
Gave this foundation a try after researching foundation for acne prone skin. I get really deep cystic acne and my acne was just really acting up. In addition to my acne, my skin was the worse of combination (extremely oily t zone and extremely dry cheeks). This foundation seems to balance me out, I'm not flaking on my cheeks and not extremely oily anymore. Haven't broken out since I've started using this foundation.
I truly love this foundation! 5
karen from Vt
It's a wonderful foundation!! I put it on in the morning and it stays on all day!!!
Super smooth and amazing natural coverage 5
The Bae from Orange County, CA
Love how smoothly this applies. So lightweight but with great coverage. With my Asian skin tone, it's usually very difficult to find a natural match. I use light-medium sand in the winter season and medium sand in the summer when I'm a bit more tan. You can even mix these both for a great color also. Easy on the skin, non-clogging--feels silky smooth as if there is a slight silicone base. That must be the clay component that covers in a matte finish without the feel that your skin is suffocating as silicone based make-up can do.
Love love this!
I Wanted to Love it! 3
LadydiamondT from Chesapeake, VA
I've been wanting to buy this line for a long time, so FINALLY I broke down and went for it ALL! I wanted to love it so much so, that I put off writing this review. Even though it has a range of shades, it's something about the shades for women of color {African American} and even though I "qualify" as being within the neutral category, I like the golden look on me. I always get what my skintone color match is and I end up looking dead, green, or just flat, so I find myself going back to the store and finding a more golden tone to help kick it up a notch to make me look alive. So after mixing the shades up a bit to get the right shade for me, the foundation wasn't as full coverage as I like or thought it would be, per it's "claims". Yes it's buildable, however, the shades are just off in my opinion, and there's something within this that breaks me out every single time I wear it. At first I thought, ok, it's getting out all the impurities, so, I dealt with it let my skin clear up, and in the same exact spots once I put it on, a mass eruption almost as if I'm allergic from my nose on up and especially within my eyebrows and T-Zone like a rash. its bad and these bumps aren't easy to get rid of. I gave it a three because I do like the concealer a lot.
Great coverage and soft as velvet feel. 5
JD from AL
My favorite foundation.
My favorite! 5
K the nurse from Chicago
It's light weight - medium to full coverage. Matte finish but not drying to my face. It's my favorite brand and I get TONS of compliments about my skin while wearing this
Not for oily skin 2
Kim from RVA
I really wanted to love this because it is so highly rated but it did not work for my combo skin. Dry spots were patchy and it melted off of my t-zone. Definitely not full coverage either.
Finally!!! 5
Randi from South Carolina
Finally found a foundation that works for my oily skin!
Love it! 4
Meme from Torrance, California
Love love love this foundation! Best foundation I've ever used.
Decent foundation 4
Crystal from Destin, Fl
I have wanted to try this foundation for some time now. The beauty specialist was able to match my color exactly just by looking at my skin. That's talent!
Not good at all 1
kellypoo from Edgewood, WA
I can't believe it has so many good reviews. The consistency is awful and it does not stay put!!
Horrible 1
0000 from USA
I love Tarte and was really excited to try this.... I got my normal color (light with yellow undertone) and it was completely orange.... and didn't cover anything either.... so odd and disappointing. I just wanted something with some coverage and SPF but this is not the product for me. It was so bad that I wasted it off immediately.
Amazing coverage 5
pbrooke2008 from Hazard KY
I've used tons of different foundations trying to cover all my imperfections and I found it in this. It's light weight and last all day into the night and it comes off when I'm ready to take it off. I love this product!!!
Do not buy 1
Hasina from New York
I can't even explain to you how bad this foundation actually is. If I could give it -1 stars I would..😬
I love this foundation 5
SammieMar from Fresno CA
I love it! Finally a foundation that matches my skin tone! I usually purchase this or Fenty. The only 2 that have my correct shade.
So first off, this is medium coverage BUT is buildable. Here's the thing though; this is not going to give you a brand new face. It gives you a refreshed face but still shows your natural skin.
Watch which primer and setting sprays you use with this it may cause this to be some oily and not stay all day.
So if you are like me and think make up should enhance what your have (not be a catfish and give you a different face) then this is definitely for you.
I wouldn't buy this again 2
Grizz from Delaware
I was looking for something In between, not full but not too heavy. Looks ashy on my face, and it didn't enhance my skin. You can still see marks on your face.
Highly recommend 5
Cailyn from Charlotte, NC
I have combination skin, and tend to have some shine in my t-zone and forehead. This foundation has been a life saver and has prevented that from happening. It is "full coverage" but feels light and does not make it look like you caked on foundation. Very natural look, and highly recommend.
Works like a charm 5
Kristina from Texas
The best foundation I've ever used! Goes on like a dream with my tula smoothing primer. The shade is perfect for me and it is everything that I could've hoped for in a foundation.
Good product if you know how to use it 4
Ally Ness from Seattle, WA
I wanted to try this product because I love Tarte as a brand, it has spf and is supposed to be mattifying. Overall this foundation met my expectations, and once I learned how to use it I really enjoy it. If you are buying this product for the mattifying benefits, I wouldn't recommend using a mattifying primer as well (it makes your face look way too cakey). My favorite way to apply it is to use less than I think I need, focusing on the center of my face. I spray a foundation brush with water and blend, then go over it with a damp beauty blender. It is still plenty mattifying this way, no primer needed. Then I set with a bit of powder.
Couldn't love it 3
Evie from California
I was happy I found a foundation that matched my olive skin tone and it looked amazing when I applied it. Unfortunately, as the day went on it got cakey and patchy. This was not for me.
Not full coverage, but thick 3
Allie T from Dallas, TX
Ehh... I'm a connoisseur of foundations and this is my least favorite by Tarte. It feels super thick and heavy but gives medium coverage at best. I'm disappointed after so many people raved about this. Go with Shape Tape if you want to stay within Tarte. SPF does make me give it 3 stars though. It's good, just not as advertised.
NOT FULL coverage! 3
Tracy from Phoenix
This is NOT Full coverage! No more than a BB cream! If you want full coverage, Do Not get this one!
Best foundation ever for my skin 5
Shimmystyle95 from Woodland, ca
I couldn't be happier thank you for this amazing product tarte cosmetics!
Amazing Finish 4
TaraLuLu from St Charles, IL
I have dry skin and this still looks great on me! I also have rosacea and it covers the redness without looking cakey or dry. I highly recommend. The only downside is I feel like I have to use quite a bit of product to get FULL coverage.
