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ULTA Plush Drama Mascara

ULTA

Plush Drama Mascara

Jet Black

Item #: 2241238 Size: 0.46 oz

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Extra-large bristle brush adds volume as it combs through lashes for a perfectly plush, dramatic look.
Water (Aqua), Iron Oxides, Glyceryl Stearate, Tribehenin, Beeswax (Cera Alba), Copernicia Cerifera (Carnauba), Wax Palmitic Acid, Stearic Acid, Glyceryl, Hydrogenated Rosinate, Titanium Dioxide, Glycerin, Triethanolamine, Silk Amino Acids, Keratin Amino Acids, Xanthan Gum, Sorbitol/Sebacic Acid Copolymer, Behenate, Lecithin, VP/VA Copolymer, PEG-12 Dimethicone, Quaternium-15, Tetrasodium EDTA, Sodium Chloride, Phenoxyethanol, Hexylene Glycol, Caprylyl Glycol, Potassium Sorbate, Hexylene Glycol, Ultramarines.

Details+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAPlush Drama Mascara
 
3.2

(based on 475 reviews)

54%

of respondents would recommend this to a friend.

Pros

  • Applies evenly (180)
  • Doesn't clump (174)
  • Adds volume (152)
  • Defines & separates (142)
  • Great brush (128)

Cons

  • Smudges or runs (66)
  • Sticky texture (23)
  • Flakes (22)
  • Dries out quickly (20)
  • Difficult to remove (17)

Best Uses

  • Anytime (191)
  • Daytime (96)
  • Going out (49)
  • Daily use (22)
  • Normal skin (14)
    • Reviewer Profile:
    • Classic style (194), Natural style (175), Trendy style (52)
    • Skin Tone:
    • Medium (31), Fair (26)

Reviewed by 475 customers

Displaying reviews 1-10

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3.0

Jury is still out...

By zombeemom

from L'Anse, MI

About Me Classic Style

Verified Buyer

Pros

  • Easy To Apply

Cons

  • Wears Off Easily

Best Uses

  • Normal Skin

Comments about ULTA Plush Drama Mascara:

I'm still not sure about this mascara. I thought when I purchased it, it would be more dramatic but, it's just your basic mascara. Nothing dramatic.

  • Age:
  • 30-44
  • Skin Tone:
  • Medium
 
5.0

Love it!!

By KT

from Oklahoma

Comments about ULTA Plush Drama Mascara:

Got to try this because it was inside one of the free gift sets and went back to get more! I now own 6! Ulta always offers great deals! Makes your lashes long and curls too. Does not clump or flake off. Perfect.

 
4.0

I would purchase again

By Angel

from Woodland Park, NJ

About Me Natural Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Value
  • Long Lasting

Cons

    Best Uses

    • Daily Use
    • Normal Skin

    Comments about ULTA Plush Drama Mascara:

    Everyday

    • Age:
    • 60+
    • Skin Tone:
    • Medium

    (0 of 1 customers found this review helpful)

     
    1.0

    Zero Stars

    By Nisha The Goddess

    from Tampa, fl

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy To Apply

    Cons

    • Doesnt look like you've put on any mascara.
    • No 'Drama'

    Best Uses

    • Never

    Comments about ULTA Plush Drama Mascara:

    I will never buy ulta brand products.

    • Age:
    • 18-29
    • Skin Tone:
    • Deep
     
    1.0

    I will not buy this product again

    By Tanya

    from Sacramento, CA

    About Me Trendy Style

    Verified Buyer

    Pros

      Cons

      • Wears Off Easily

      Best Uses

        Comments about ULTA Plush Drama Mascara:

        This mascara is not pigmented enough, I had to apply 3 layers for it to show up on my lashes.

        • Age:
        • 30-44
        • Skin Tone:
        • Medium
         
        1.0

        Don't buy!

        By Hannah

        from Paducah,KY

        About Me Natural Style

        Verified Buyer

        Pros

          Cons

          • Difficult to Apply

          Best Uses

            Comments about ULTA Plush Drama Mascara:

            Does nothing. Just colored my lashes black. Applicator is hard to use and doesn't apply to my lashes well at all

            • Age:
            • 18-29
            • Skin Tone:
            • Medium
             
            5.0

            love it

            By Ania

            from Chicago

            Comments about ULTA Plush Drama Mascara:

            Surprisingly, this mascara lasts longer than some of my super expensive once. Doesn't smudge , lasts All day even when you cry, I love it

             
            5.0

            Favorite Mascara!

            By Pixie

            from Seattle

            About Me Natural Style

            Pros

            • Easy To Apply
            • Good Pigmentation
            • Good Value
            • Long Lasting

            Cons

              Best Uses

                Comments about ULTA Plush Drama Mascara:

                My favorite mascara. There are no clumps when you remove the wand from the holder and the mascara glides on beautifully. I can't believe the reviews on this product by others are less then stellar. I also love that I don't have raccoon eyes at the end of the day. Will order again.

                • Age:
                • 45-59
                • Skin Tone:
                • Medium
                 
                5.0

                This is the best mascara I've found under for $30.

                By Michelle

                from Reno, NV

                About Me Natural Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value
                • Long Lasting
                • Versatile

                Cons

                  Best Uses

                  • Daily Use
                  • Dry Skin
                  • Normal Skin
                  • Oily Skin
                  • Sensitive Skin
                  • Special Occasions

                  Comments about ULTA Plush Drama Mascara:

                  I work in a warehouse. It is very hot in there this time of year and this mascara stays put ALL day.

                  • Age:
                  • 30-44
                  • Skin Tone:
                  • Medium
                   
                  5.0

                  I will be purchasing this product again

                  By Aida

                  from Turlock ca

                  About Me Trendy Style

                  Verified Buyer

                  Pros

                  • Easy To Apply
                  • Good Pigmentation
                  • Good Value
                  • Long Lasting
                  • Versatile

                  Cons

                    Best Uses

                    • Normal Skin

                    Comments about ULTA Plush Drama Mascara:

                    I use it everyday

                    • Age:
                    • 18-29
                    • Skin Tone:
                    • Medium

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                    Q&A

                    Product Q&A

                    Do you have questions about this product?

                    Get answers from in-house experts.

                    4 Questions | 4 Answers
                    Displaying questions 1-4
                    • Q:

                      Is Plush Drama volume mascara water based?
                      Asked on 9/19/2016 by Nicole from Scottsdale, AZ

                      1 answer

                      • Staff Expert

                        A:

                        The main ingredient is water. Here is a list of all ingredients:

                        Water (Aqua), Iron Oxides, Glyceryl Stearate, Tribehenin, Beeswax (Cera Alba), Copernicia Cerifera (Carnauba) Wax Palmitic Acid, Stearic Acid, Glyceryl Hydrogenated Rosinate, Glycerin, Triethanolamine, Silk Amino Acids, Keratin Amino Acids, Xanthan Gum, Sorbitol / Sebacic Acid Copolymer, Behenate, Lecithin, VP / VA Copolymer, Quaternium-15, Tetrasodium EDTA, Sodium Chloride, Phenoxyethanol, Hexylene Glycol, Caprylyl Glycol, Potassium Sorbate, Hexylene Glycol.

                        Answered on 9/22/2016 by Staff Expert from Ulta Beauty
                    • Q:

                      Is this product gluten free?
                      Asked on 11/11/2015 by Amanda from Indiana

                      1 answer

                      • Staff Expert

                        A:

                        No, we do not make the claim gluten-free.

                        Answered on 11/13/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      Is this mascara oil-free? I have eye lash extensions and was advised to use only oil free mascara.
                      Asked on 10/25/2015 by Gina from Chicago, IL

                      1 answer

                      • Staff Expert

                        A:

                        ULTA Plush Drama Mascara is oil-free.

                        Answered on 10/26/2015 by Staff Expert from ULTA Beauty
                    • Q:

                      is it water proof?
                      Asked on 3/29/2014 by Paying from Kent, WA

                      1 answer

                    Displaying questions 1-4

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