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Urban Decay Cosmetics Original Eyeshadow Primer Potion

Urban Decay Cosmetics

Original Eyeshadow Primer Potion

Item #: 2229939

A seemingly impossible feat, Urban Decay found a way to make Eye Shadow Primer Potion even better. With revamped packaging that includes an applicator, this legendary primer looks more gorgeous and applies with more versatility. And the formula still packs the powers it's famous for: 24-hour, crease-free shadow, more vibrant color and smoother application.

Once you've tried Eye Shadow Primer Potion, you'll never want to live without it. Space-age polymer technology fills in any imperfections on the skin's surface, prepping your lids for all-day shadow. Urban Decay's paraben-free Original finish glides on smoothly, blends beautifully on all skin tones and dries invisibly.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap. Squeeze the Potion directly from the tube or use the flocked wand applicator. Either way, you get precise, controlled application every time.
Smooth on just a touch of Eye Shadow Primer Potion before your shadow for 24 hours of wear and NO creasing. You can also wear alone for a subtle neutral look.

Pro tip: Can also serve as shadows or highlighters!
Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay CosmeticsOriginal Eyeshadow Primer Potion
 
4.7

(based on 1884 reviews)

96%

of respondents would recommend this to a friend.

Pros

  • Long lasting (1545)
  • Applies smoothly (1434)
  • Crease resistant (1324)
  • Blends easily (1090)
  • Silky texture (807)

Cons

  • Creases (56)
  • Difficult to apply (45)
  • Doesn't blend well (38)
  • Wears off easily (25)
  • Smudges or flakes (23)

Best Uses

  • Everyday (1550)
  • Going out (957)
  • Work (814)
  • Natural effect (647)
  • Smokey effect (566)
    • Was this a gift?:
    • No (7)
    • Reviewer Profile:
    • Classic style (700), Natural style (700), Trendy style (313)
    • Skin Tone:
    • Fair (913), Medium (758), Deep (63)

Reviewed by 1884 customers

Displaying reviews 1-10

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5.0

By far by favorite primer ever and my Go-To!

By Arianna the Makeup Guru

from Port Richey, Florida

About Me Trendy Style

Verified Buyer

Pros

  • Blends Well
  • Easy Removal
  • Easy To Apply
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Going Out
    • Sensitive Eyes
    • Travel

    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

    I've always been a huge UD fan, but always doubted the primer. I've had bad experiences in the past with primer but finally decided to try it out and I FELL IN LOVE!

    • Skin Tone:
    • Fair
     
    1.0

    I would not buy this again

    By HarperCollins

    from Tampa, FL

    About Me Classic Style

    Pros

    • Easy To Apply

    Cons

    • Creases

    Best Uses

      Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

      I really wanted this product to work because I had heard so many raves about it, but I was really disappointed. It applies easily, but found it creased. It really irritated my eyes. Some of it had gotten on my eyelashes and when I went to apply mascara it became difficult to apply and was clumpy. I would not suggest this for someone with "mature" skin either.

      • Skin Tone:
      • Medium
       
      5.0

      Love this product

      By Stephdomimik

      from Irvine

      About Me Trendy Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

        I have never tried an eyeshadow prime before, I gave this brand a chance and totally love it my eyeshadow pigmentation looks exactly on my eye

        • Skin Tone:
        • Medium
         
        5.0

        I. Love. It.

        By Kelsie

        from Salisbury nc

        About Me Trendy Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Travel

          Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

          Goes on great! I use this everyday. Really makes my eye-shadow last all day!

          • Skin Tone:
          • Fair
           
          5.0

          I would buy again

          By kariolson

          from Meridianville, AL

          About Me Natural Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy Removal
          • Easy To Apply
          • Good Colors
          • Good Pigmentation
          • Good Variety of Colors
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday

            Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

            Would buy again

            • Skin Tone:
            • Fair
             
            5.0

            This is the best!

            By Felicia

            from Detroit, Michigan

            Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

            I used to use another primer. When I went to purchase the other brand, a customer told me about Urban Decay and how good it was. I tried it, and I have not looked back since.

             
            5.0

            Just bought my second tube

            By Sasha

            from Fresno, CA

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy Removal
            • Easy To Apply
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday
              • Going Out

              Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

              I use just about every day. My eyeshadow just doesn't look as good without it.

              • Skin Tone:
              • Fair
               
              5.0

              Excellent product

              By Lisa

              from PA

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday

                Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                This is the best product I've tried for keeping my eyeshadow and eyeliner in place the entire day!

                • Skin Tone:
                • Medium
                 
                5.0

                Long time love

                By naturebabe

                from mich

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy Removal
                • Easy To Apply
                • Good Colors
                • Long Lasting
                • Smooth Look

                Cons

                  Best Uses

                  • Everyday
                  • Going Out
                  • Travel

                  Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                  Long time love of mine so I finally got the full size. I have nothing but great things to say.

                  • Skin Tone:
                  • Medium
                   
                  5.0

                  I WILL BUY THIS AGAIN AND FOREVER

                  By Jenn the makeup geek

                  from Seattle,WA

                  About Me Classic Style

                  Pros

                  • Blends Well
                  • Easy To Apply
                  • Good Pigmentation
                  • Long Lasting
                  • Smooth Look

                  Cons

                    Best Uses

                    • Everyday
                    • Going Out
                    • Sensitive Eyes
                    • Travel

                    Comments about Urban Decay Cosmetics Original Eyeshadow Primer Potion:

                    This primer makes my eye shadow color POP a lot more and it lasts ALL day!!!! I start work at 6am and don't get off until 4pm and when I got off work my eyeshadow did not crease AT ALL, my color was still very nice and vibrant, this primer is amazing. I don't care about paying extra for this primer

                    • Skin Tone:
                    • Medium

                    Displaying reviews 1-10

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