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Pureology Hydrate Shampoo

Pureology

Hydrate Shampoo

33.8 oz

Item #: 2161848

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Pureology Hydrate Shampoo gently cleanses without stripping colour with this concentrated moisturizing shampoo. ZeroSulfate formula with the exclusive AntiFadeComplex delivers a rich lather, while infusing hair with essential hydration and colour retention.
  • Concentrated formula
  • Luxurious lather, easy rinsing
  • Extra gentle cleansers
  • Does not strip colour
  • Luxurious fragrance for a multi-sensorial, spa-like experience
  • Apply a quarter-sized amount to wet hair and lather. Rinse. Repeat if necessary.
    AntiFadeComplex
    ZeroSulfate
    Natural Plant Extracts: Rose, Sandalwood and Green Tea
    Signature Aromatherapy Blend: Ylang Ylang, Bergamot, Anise, and Patchouli

    Details+

    How to Use+

    Ingredients+

    Reviews

    Product Reviews

    REVIEW SNAPSHOT®

    by PowerReviews
    PureologyHydrate Shampoo
     
    4.7

    (based on 662 reviews)

    97%

    of respondents would recommend this to a friend.

    Pros

    • Cleans thoroughly (232)
    • Improves hair health (213)
    • Lathers well (209)
    • Great smell (206)
    • Gentle (189)

    Cons

    • Pricey / poor value (35)
    • Pricey (13)
    • Smells bad (13)
    • Price (12)
    • Doesn't lather well (8)

    Best Uses

    • Daily use (235)
    • Thick hair (73)
    • Fine hair (64)
    • Curly hair (60)
    • Women (53)
      • Was this a gift?:
      • No (21)
      • Hair Type:
      • Wavy hair (147), Straight hair (118), Very curly hair (23)
      • Reviewer Profile:
      • Beauty conscious (133), Survivalist / minimalist (96), Brand buyer (68), Budget shopper (50), Product junkie (46)
      • My Beauty Routine Takes:
      • 30 minutes (82), 10 minutes (23), 1+ hour (22)

    Reviewed by 662 customers

    Displaying reviews 1-10

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    Previous | Next »

     
    1.0

    I would not buy this product again.

    By bkm

    from Grand Rapids, Michigan

    About Me Product Junkie

    Verified Buyer

    Pros

      Cons

      • Dries Hair Out
      • Ineffective
      • Smells Bad

      Best Uses

        Comments about Pureology Hydrate Shampoo:

        This product left my hair feeling dryer, and I ended up being allergic to it.

        • Hair Type:
        • Very Curly Hair
         
        5.0

        Love this shampoo!

        By KCL

        from Akron, Ohio

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Volume
        • Cleans Thoroughly
        • Great Smell
        • Lathers Well

        Cons

        • pricey

        Best Uses

        • colored hair

        Comments about Pureology Hydrate Shampoo:

        I use this shampoo daily along with the conditioner that goes with it. It makes my hair feel strong and smells good too. I especially like the mint scent of the conditioner!

        • Hair Type:
        • Straight Hair
         
        5.0

        Best shampoo I've found for my naturally curly hair.

        By Ksj1970

        from Concord, go

        About Me Minimalist

        Verified Buyer

        Pros

        • Cleans Thoroughly
        • Great Smell
        • Lathers Well

        Cons

          Best Uses

          • Curly Hair
          • Thicker Hair

          Comments about Pureology Hydrate Shampoo:

          Love this shampoo and the conditioner too. I use it daily.

          • Hair Type:
          • Very Curly Hair
           
          5.0

          love this shampoo, would use it again and again

          By Terry

          from Fallon, Nv 89406

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Adds Volume
          • Cleans Thoroughly
          • Gentle
          • Great Smell
          • Improves Hair Health
          • Lathers Well

          Cons

            Best Uses

            • Daily Use

            Comments about Pureology Hydrate Shampoo:

            i love the way this shampoo makes my hair feel

            • Hair Type:
            • Wavy Hair
             
            4.0

            Love it, but pricey!

            By CDS

            from Indiana

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Shine
            • Cleans Thoroughly
            • Great Smell
            • Improves Hair Health
            • Lathers Well

            Cons

              Best Uses

              • Daily Use

              Comments about Pureology Hydrate Shampoo:

              I love this product, but I wish it were less expensive.

              • Hair Type:
              • Straight Hair
               
              5.0

              My Favorite

              By Chris

              from Allentown, Pa

              About Me Minimalist

              Verified Buyer

              Pros

              • Adds Shine
              • Adds Volume
              • Cleans Thoroughly
              • Gentle
              • Great Smell
              • Improves Hair Health
              • Lathers Well

              Cons

                Best Uses

                • Daily Use

                Comments about Pureology Hydrate Shampoo:

                I first purchased this shampoo from my hair salon and truly love it. Now that Ulta carries it, I buy from Ulta.
                This shampoo keeps my short straight fine hair in perfect health. Love it !

                • Hair Type:
                • Straight Hair
                 
                5.0

                Smells divine

                By Jcubed

                from Roseell, NM

                About Me Beauty Conscious

                Verified Buyer

                Pros

                • Cleans Thoroughly
                • Great Smell
                • Improves Hair Health
                • Lathers Well

                Cons

                  Best Uses

                    Comments about Pureology Hydrate Shampoo:

                    The fragrance in this product is so amazing. I love this shampoo for the benefits it gives my hair.

                    • Hair Type:
                    • Wavy Hair

                    (1 of 1 customers found this review helpful)

                     
                    5.0

                    Would Buy this product again!

                    By Miss Malisa

                    from 91730

                    About Me Beauty Conscious

                    Verified Buyer

                    Pros

                    • Adds Shine
                    • Cleans Thoroughly
                    • Gentle
                    • Great Smell
                    • Improves Hair Health
                    • Lathers Well

                    Cons

                      Best Uses

                      • Daily Use

                      Comments about Pureology Hydrate Shampoo:

                      I love this product. I had dull hair that would never grow, after using this shampoo for a month I saw such a big change. After using for 5 months I have never seen my hair grow the way it did. My family even saw the change and asked what was I doing. I have been using Pureology now for years and kinda afraid to use anything else. My hair is shiny, grows fast, and has great texture.

                      • Hair Type:
                      • Straight Hair

                      (1 of 1 customers found this review helpful)

                       
                      5.0

                      Great Shampoo

                      By Gina

                      from Niagara Falls, Canada

                      About Me Beauty Conscious

                      Verified Buyer

                      Pros

                      • Adds Shine
                      • Adds Volume
                      • Cleans Thoroughly
                      • Gentle
                      • Great Smell
                      • Improves Hair Health
                      • Lathers Well

                      Cons

                        Best Uses

                        • Curly Hair
                        • Daily Use
                        • Thicker Hair
                        • Thinner Hair

                        Comments about Pureology Hydrate Shampoo:

                        My hair looks healthier, shines, doesn't dry your hair.

                        • Hair Type:
                        • Wavy Hair

                        (1 of 1 customers found this review helpful)

                         
                        5.0

                        Highly recommend this product

                        By Lola

                        from Canton,Ohio

                        About Me Minimalist

                        Verified Buyer

                        Pros

                        • Adds Shine
                        • Cleans Thoroughly
                        • Gentle
                        • Great Smell
                        • Lathers Well
                        • Makes hair silky soft

                        Cons

                          Best Uses

                          • Colour treated hair
                          • Curly Hair

                          Comments about Pureology Hydrate Shampoo:

                          Tames the frizz

                          • Hair Type:
                          • Wavy Hair

                          Displaying reviews 1-10

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                          Q&A

                          Product Q&A

                          Do you have questions about this product?

                          Get answers from in-house experts.

                          36 Questions | 36 Answers
                          Displaying questions 1-10Previous | Next »
                          • Q:

                            What type of shampoo and conditioner would you suggest for my hair type? I have a lot of fine, but curly hair. I don't color my hair. My hair tends to be a little oily on top and flat, but the rest of my hair tends to get frizzy. My hair might need more volume on top.
                            Asked on 9/21/2016 by Jamie

                            1 answer

                            • Brand Expert

                              A:

                              Please try our Curl Complete system. It is formulated with coconut oil and our exclusive AntiFade Complex which helps erase frizz, reduce breakage, revive shape and illuminate shine.

                              Answered on 9/22/2016 by Brand Expert from Matrix Professional
                          • Q:

                            What type of shampoo and conditioner would you suggest for my hair? I have lots of fine, but curly hair. Thank you!
                            Asked on 9/21/2016 by Jamie from Oklahoma

                            1 answer

                            • Brand Expert

                              A:

                              Please try our Curl Complete system. It is formulated with coconut oil and our exclusive AntiFade Complex which helps erase frizz, reduce breakage, revive shape and illuminate shine.

                              Answered on 9/22/2016 by Brand Expert from Matrix Professional
                          • Q:

                            which shampoo and conditioner would you recommend for my hair I have fine severely dry and damaged color processed hair with lots of split ends and breakage?
                            Asked on 8/22/2016 by norma from San diego

                            1 answer

                            • Brand Expert

                              A:

                              Strength Cure would be the suggested products to use, based on your hair description. It has fortifying formulas that help heal hair for the perfect balance of strength and velvety softness with extraordinary colour protection. Split End Salve is a leave in that helps strengthen, smooth split ends and prevent further damage.

                              Answered on 8/22/2016 by Brand Expert from Redken
                          • Q:

                            I have thick medium hair. I am getting a reverse ombr� soon and I want something to help with that. My hair gets frizzy and snarly during the day and some days it's soft and other days it not. What would you recommend I get to make my hair look beautiful every day?
                            Asked on 8/13/2016 by Madi from Burnsville, Mn

                            1 answer

                            • Brand Expert

                              A:

                              Based on your hair description, it is suggested to try Smooth Perfection for frizz prone hair. You may also wish to use Colour Fanatic 21 Benefit Multi-Tasking Hair Beautifier. It is an excellent leave in conditioner with 21 benefits.

                              Answered on 8/15/2016 by Brand Expert from Pureology
                          • Q:

                            I read that Pureology shampoos contain silicone? Is that true? If so do all Pureology shampoos contain silicone?
                            Asked on 8/12/2016 by LM from Garden Grove, CA

                            1 answer

                            • Brand Expert

                              A:

                              Unfortunately there is not a master listing of products that do or do not contain this specific ingredient. For your review the ingredients for this product is listed below.

                              AQUA / WATER / EAU, SODIUM COCOYL ISETHIONATE, DISODIUM LAURETH SULFOSUCCINATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL SARCOSINATE, COCAMIDOPROPYL BETAINE, GLYCOL DISTEARATE, GLYCERETH-26, DECYL GLUCOSIDE, SODIUM ISETHIONATE, COCONUT ACID, PARFUM / FRAGRANCE, PPG-5-CETETH-20, DIVINYLDIMETHICONE/DIMETHICONE COPOLYMER, POLYQUATERNIUM-7, SODIUM CHLORIDE, AMODIMETHICONE, POLYQUATERNIUM-10, PROPYLENE GLYCOL, PEG-55 PROPYLENE GLYCOL OLEATE, CARBOMER, LINALOOL, C11-15 PARETH-7, BENZOIC ACID, LAURETH-9, GLYCERIN, LIMONENE, TRIDECETH-12, GERANIOL, BENZYL ALCOHOL, SODIUM BENZOATE, MAGNESIUM NITRATE, C12-13 PARETH-23, C12-13 PARETH-3, PHENOXYETHANOL, SODIUM ACETATE, SALICYLIC ACID, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, WHEAT AMINO ACIDS, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, ISOPROPYL ALCOHOL, CI 60730 / EXT. VIOLET 2, METHYLCHLOROISOTHIAZOLINONE, HYDROLYZED SOY PROTEIN, SORBIC ACID, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, CITRIC ACID, BENZOPHENONE-4, POTASSIUM SORBATE, DISODIUM EDTA, HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL, TOCOPHERYL ACETATE, ASCORBIC ACID, BUTYLENE GLYCOL, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, MELANIN, PENTYLENE GLYCOL, ROSA CENTIFOLIA EXTRACT / ROSA CENTIFOLIA FLOWER EXTRACT, TOCOPHEROL, ETHYLHEXYLGLYCERIN, ALOE BARBADENSIS EXTRACT / ALOE BARBADENSIS LEAF EXTRACT, SODIUM HYDROXIDE

                              Answered on 8/15/2016 by Brand Expert from Pureology
                          • Q:

                            I have shoulder length hair. It is frizzy, curly, and dry. Could I use the Hydrate Shampoo with the Smoothing Conditioner to help with all my issues? I don't want to completely get rid of my curls. Just the dryness and frizz.
                            Asked on 8/4/2016 by Jg

                            1 answer

                            • Brand Expert

                              A:

                              Hydrate Shampoo is an excellent choice for curly hair that is frizzy, curly and dry. It infuses hair with essential concentration of moisture, which helps to smooth down the cuticle.

                              Answered on 8/9/2016 by Brand Expert from Matrix Professional
                          • Q:

                            I have really dry hair really frizzy i have to let it dry in a bun because if I don't it looks like i got electrocuted.. It has also been falling more then usual, which would be the best shampoo and conditioner for me?
                            Asked on 7/7/2016 by Rose from Decatur Texas

                            1 answer

                            • Brand Expert

                              A:

                              Because you claim that frizz is your biggest concern, we recommend using Pureology Smooth Perfection Shampoo.
                              Pureology Smooth Perfection Shampoo offers advanced smoothing micro-emulsion cleansing and helps tame frizz.

                              Answered on 7/8/2016 by Brand Expert from Pureology
                          • Q:

                            Is this safe for Keratin treated hair?
                            Asked on 6/30/2016 by Andy

                            1 answer

                            • Brand Expert

                              A:

                              Pureology Hydrate Shampoo is sulfate free, which satisfies the primary concern of most keratin treated hair. However, when selecting a shampoo for your hair, we do recommend that you consult the stylist who administered your keratin treatment.

                              Answered on 7/5/2016 by Brand Expert from Pureology
                          • Q:

                            My hair is shoulder length, very fine, medium thickness. I do not have color-treated hair. It is normal to dry. I only want to moisturize (but not so much that will weigh my very fine hair down), and to add shine. Other products that I've tried are too strong and make my scalp itch and my hair fly-away, too moisturizing and weigh my hair down, and/or cause my hair to tangle after shsmpooing and conditioning. I want a natural shine and soft, hydrated hair!
                            Pureology Hydrate Shampoo and Conditioner sound so promising.
                            Asked on 6/22/2016 by La La

                            1 answer

                            • Brand Expert

                              A:

                              Yes, Pureology Hydrate Shampoo and Conditioner will provide you with the moisture and natural shine that your hair is craving!

                              Answered on 6/22/2016 by Brand Expert from Pureology
                          • Q:

                            So I just recently went from natural blonde hair to dark brown with reddish tint. This is my first time dyeing my hair another color.I have thick hair that sometimes is manageable. After I get out of the shower I put my hair in braids overnight to get wavy hair in the morning. I'm trying to find a shampoo that will help moisturizer my hair. Every time I go in the shower and use shampoo when I rinse it out my hair is very brittle and hard to run fingers through. I wash my hair every other day. By the second day I have oily roots. I'm scared to use dry shampoo cause I have the thought that it will fade my hair faster. Is this shampoo good for moisturizing but also won't make my hair fade as much? Suggestions please.
                            Asked on 6/10/2016 by Booboo94 from Alexandria va

                            1 answer

                            • Brand Expert

                              A:

                              Yes, Pureology Hydrate Shampoo is the perfect shampoo for adding moisture and nourishing dry hair. Pureology shampoos are all designed for color-treated hair and help to lock in your beautiful color.

                              To avoid an oily scalp, please be sure to apply conditioner to the lengths and ends of your hair... not at the scalp. Your scalp produces natural oils which helps to keep your hair moisturized, but the oils rarely travel down the hair shaft, which is why the lengths and ends require more moisture/conditioner.

                              Answered on 7/20/2016 by Brand Expert from Pureology
                          Displaying questions 1-10Previous | Next »

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